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100 of the Most Popular Women's Jeans Brands

Author : Alex Trost

Publisher : A&V

Page : 29 pages

File Size : 35,63 MB

Release : 2014-06-13

Category : Social Science

ISBN : 1492767530

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Book Description

Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.



100 of the Most Popular Jeans Brands

Author : Alex Trost

Publisher : A&V

Page : 29 pages

File Size : 24,62 MB

Release : 2014-06-13

Category : Social Science

ISBN : 1492758876

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Book Description

Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.



100 of the Most Popular Men's Ring Brands

Author : Alex Trost

Publisher : A&V

Page : 29 pages

File Size : 14,31 MB

Release : 2014-06-13

Category : Science

ISBN : 1492775002

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Book Description

Are you looking for a journey that will take you through this amazing obok, along with funny comments and a word puzzle? Then this book is for you. Whether you are looking at this book for curiosity, choices, options, or just for fun; this book fits any criteria. Writing this book did not happen quickly. It is thorough look at accuracy and foundation before the book was even started. This book was created to inform, entertain and maybe even test your knowledge. By the time you finish reading this book you will want to share it with others.









How Cool Brands Stay Hot

Author : Joeri Van Den Bergh

Publisher : Kogan Page Publishers

Page : 288 pages

File Size : 46,13 MB

Release : 2013-03-03

Category : Business & Economics

ISBN : 074946805X

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Book Description

How Cool Brands Stay Hot reveals what drives Generation Y, the most marketing savvy and advertising-critical generation, and how you can develop the right brand strategies to reach this group which, at three times the size of Generation X, has a big impact on society and business. Packed with qualitative and quantitative research plus creative ideas on how to position, develop and promote brands to the new consumer generation, it explains the five crucial steps or dimensions on how to stay a cool youngster brand. The first edition of How Cool Brands Stay Hot won the prestigious 2012 Berry-AMA Book Prize for the best book in marketing and Expert Marketer's Marketing Book of the Year 2011. This fully updated second edition incorporates additional years of extensive research and includes new case studies and 18 interviews with global brand and marketing executives of successful brands such as Converse, Heineken, Diesel, Coca-Cola, MasterCard, eBay, and the BBC.



The $100 Billion Allowance

Author : Elissa Moses

Publisher : John Wiley & Sons

Page : 250 pages

File Size : 13,2 MB

Release : 2000-05-29

Category : Business & Economics

ISBN : 9780471298489

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Book Description

"A fascinating insight into the lives of global teens, with clever tips and very clear steps to help any marketer find the way through to the hearts and minds of today's youth population." -Roy Edmondson, Presence and Publicity Director, Levi Strauss & Co. "Elissa Moses's book does the best job I've ever seen of breaking down, bite by bite, a look at teen culture in a range of countries and across a range of industries. A bible for anyone doing business targeting global youth." -Marian Salzman, Worldwide Director, Brand Futures Group "Insights from The $100 Billion Allowance have already helped Philips better connect to global youth." -Cor Boonstra, President, Royal Philips Electronics N.V. "Anyone interested in globalization has to read The $100 Billion Allowance. Elissa Moses's new book stands alongside The Lexus and the Olive Tree by Tom Friedman as a twenty-first-century globalization guidebook." -Joseph T. Plummer, Executive Vice President, Director of Brand Strategy on Global Accounts, McCann Erickson Worldwide "Elissa Moses is one of those rare shrinks who knows how to actively listen and exactly when to ask why . . . but she never stops there. Elissa offers the clear explanations for action that any consumer-oriented company always needs." -Gerard Dufour, Founding Partner, BLIS, former Senior Director of Marketing, Royal Philips Electronics N.V. "Elissa Moses feels the pulse of the global teen market and finds it vibrating with energy and bursting with potential for the astute marketer." -Arthur Selkowitz, Chairman and CEO, D'Arcy Masius Benton & Bowles "The $100 Billion Allowance is filled with some wonderful insights for all marketers . . . and parents." -Ron Berger, Chief Executive Officer, Messner Vetere Berger McNamee Schmetterer/EURO RSCG



From Good King Wenceslas to the Good Soldier ?vejk

Author : Andrew Lawrence Roberts

Publisher : Central European University Press

Page : 236 pages

File Size : 20,80 MB

Release : 2005-01-01

Category : Social Science

ISBN : 9789637326264

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Book Description

"From Good King Wenceslas to the Good Soldier Svejk, this cultural dictionary is an intimate look at a people affectionately known for their storytelling humor (tlachani), suspicion of authority, and peaceful demeanor. Instead of the "greats" of Czech arts and letters that appear in standard histories or references, it describes such things as popular songs, movie stars, famous athletes, traditional dishes, and children's games that are second nature to every Czech." "In a country boasting the highest per capita consumption of beer (a bottle a day for every man woman and child), and where you once needed a handful of bony (coupons for imported goods) to buy a pair of Levi's, the Czech Republic today is a modern country of educated Europeans centered around Prague - one of the world's most beautiful capital cities. These contradictions all find a home in A Dictionary of Czech Popular Culture." "From Brno to Zizkov, Jan Hus to Vaclav Havel, this wry and stimulating collection of over 600 entries marks the first attempt at sewing together the patchwork of Czech culture with the hope of showing what is hezky cesky (nicely Czech) to the world at large." "The dictionary is supplemented by over thirty lists on such topics as the most popular Czech song, novel, athlete, and food. It also includes other primary documents like historical calendars, school-leaving exams, and communist slogans."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved



Getting Dressed

Author : Carrie Yodanis

Publisher : Routledge

Page : 173 pages

File Size : 22,96 MB

Release : 2018-10-10

Category : Social Science

ISBN : 1351965980

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Book Description

Getting Dressed teaches sociology through the everyday decision of what to wear. It is about the rules that shape how we dress and how and why we conform. It is about how and why we imitate others. We may think about clothing as our personal style and identity. But our personal style is not so personal; it is social, shaped and limited by countless social influences. We use clothes to rank and treat each other as better and worse. Yet we need each other to become who we are when getting dressed. This book is about what we wear, why we wear it, and why it matters.



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