Author : Barry Allaway
Publisher : Lulu.com
Page : 121 pages
File Size : 18,18 MB
Release : 2013-05-21
Category : Business & Economics
ISBN : 1291264043
The 101 TOP TIPS ON HOW TO GROW YOUR BUSINESS THROUGH REFERRALS AND WORD OF MOUTH MARKETING' Book is full of practical ideas for you to implement to make a big difference in your business and working life
Author : HowExpert
Publisher : HowExpert
Page : 73 pages
File Size : 31,75 MB
Release : 2019-04-12
Category : Computers
ISBN : 1647586968
You probably use websites every day, but have you ever thought about building them? With the help of this book, now you can! In this exceptional step-by-step guide, you’ll learn what web development is all about, which resources will help you master it, and how you can build stunning and interactive websites. After instructing you on how to create your own personal web portfolio, the author will take you through all the major web development languages and technologies, including the following: • HTML • CSS • JavaScript • Bootstrap and jQuery • PHP and MySQL • WordPress Each of these chapters contains best practices and tips for success as well as a “Show Your Skills” section with practical and fun project ideas for you to apply what you’re learning. For example, “Write a JavaScript program that will run the game Chutes and Ladders thousands of time and determine the minimum, maximum, and average number of turns to win.” Lastly, you’ll find out how to transform your newfound hobby into a profitable career by becoming a freelance web developer. The author will share tips for perfecting your portfolio and finding clients, especially through the popular freelancing website Upwork. If you’ve ever been curious about web development but didn’t know where to start, this book is for you! Come and embrace both your creativity and logic by delving into the wonderful world of web development! About the Expert: Liz Kazandzhy is a passionate web developer who also greatly enjoys writing and editing. As the daughter of a software engineer, she has always had a knack for technology, so when she stumbled upon web development in 2016, it was love at first keystroke. She studied it voraciously and began building websites related to her personal interests, like RandomScriptureVerse.com. In time, she started branching out and building websites for others, like JonathanWhitlockArt.com. Liz currently lives in Orem, UT, with her husband Vlad and two energetic young daughters, Katya and Sophia. In the rare moments when the kids are asleep and the housework is done, she enjoys reading, writing, and developing websites. HowExpert publishes quick 'how to' guides on all topics from A to Z by everyday experts.
Author : Jay Baer
Publisher : Penguin
Page : 274 pages
File Size : 13,79 MB
Release : 2018-10-02
Category : Business & Economics
ISBN : 0525537287
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as much as 90%. Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business. The key to activating customer chatter is the realization that same is lame. Nobody says "let me tell you about this perfectly adequate experience I had last night." The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else. Talk Triggers contains: Proprietary research into why and how customers talk More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) Surprises in the text that are (of course) word of mouth propellants Consumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it. Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.
Author : Harvey Mackay
Publisher : Crown Currency
Page : 337 pages
File Size : 43,32 MB
Release : 1999-02-16
Category : Business & Economics
ISBN : 0385485468
Bestselling author Harvey Mackay reveals his techniques for the most essential tool in business--networking, the indispensable art of building contacts. Now in paperback, Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking. For everyone from the sales rep facing a career-making deal to the entrepreneur in search of capital, Dig Your Well explains how meeting these needs should be no more than a few calls away. This shrewdly practical book distills Mackay's wisdom gleaned from years of "swimming with sharks," including: What kinds of networks exist How to start a network, and how to wring the most from it The smart way to downsize your list--who to keep, who to dump How to keep track of favors done and favors owed--Is it my lunch or yours? What you can do if you are not good at small talk Dig Your Well Before You're Thirsty is a must for anyone who wants to get ahead by reaching out.
Author : Nripendra P. Rana
Publisher : Springer Nature
Page : 337 pages
File Size : 35,86 MB
Release : 2019-11-11
Category : Business & Economics
ISBN : 3030243745
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author :
Publisher :
Page : 2170 pages
File Size : 24,74 MB
Release : 2004
Category : Small business
ISBN : 9780787670160
Author : Jerry DeWitt
Publisher : Da Capo Press
Page : 253 pages
File Size : 14,54 MB
Release : 2013-06-25
Category : Religion
ISBN : 0306822504
Atheism's leading lights have long been intellectuals raised in the secular and academic worlds: Richard Dawkins, Sam Harris, and the late Christopher Hitchens. By contrast, Jerry DeWitt was born and bred into the church and was in fact a Pentecostal preacher before arriving at atheism through an extraordinary dialogue with faith that spanned more than a quarter of a century. Hope After Faith is his account of that journey. DeWitt was a pastor in the town of DeRidder, Louisiana, and was a fixture of the community. In private, however, he'd begun to question his faith. Late one night in May 2011, a member of his flock called seeking prayer for her brother who had been in a serious accident. As DeWitt searched for the right words to console her, speech failed him, and he found that the faith which once had formed the cornerstone of his life had finally crumbled to dust. When it became public knowledge that DeWitt was now an atheist, he found himself shunned by much of DeRidder's highly religious community, losing nearly everything he'd known. DeWitt's struggle for identity and meaning mirrors the one currently facing millions of people around the world. With both agnosticism and atheism entering the mainstream—one in five Americans now claim no religious affiliation, according to a recent study—the moment has arrived for a new atheist voice, one that is respectful of faith and religious traditions yet warmly embraces a life free of religion, finding not skepticism and cold doubt but rather profound meaning and hope. Hope After Faith is the story of one man's evolution toward a committed and considered atheism, one driven by humanism, a profound moral dimension, and a happiness and self-confidence obtained through living free of fear.
Author : Jackie Huba
Publisher : Lewis Lane Press
Page : 0 pages
File Size : 11,93 MB
Release : 2012-08
Category : Business & Economics
ISBN : 9780988195400
When customers are truly thrilled about their experience with a product or service, they have the potential to become one of its influential evangelists. Savvy marketing professionals know that this group of true believers can be leveraged as a potent force to build word of mouth that leads to new customers. Creating Customer Evangelists explains how to develop marketing and sales strategies that create communities of passionate customers. By cultivating a dialogue and then creating emotion-driven relationships with customers, companies can inspire grassroots support. Creating Customer Evangelists shows how to convert good customers into exceptional ones who willingly spread the word. "Lessons of customer evangelism related through real life company stories make this book an absorbing read." -- Harvard Business School "I'll admit it: at first, I was a skeptic. But halfway through this savvy and compelling book, I became a convert. And by the time I'd turned the last page, I'd become an evangelist. Say it with me, brothers and sisters: customer evangelism is the future!" -- Dan Pink, author of Drive and A Whole New Mind "An inspiring and thorough book packed with real life examples, action items and insight." -- Emanuel Rosen, author of The Anatomy of Buzz Jackie Huba and Ben McConnell, authors of Citizen Marketers, popularized the term "customer evangelism." The Seth Godin-edited New York Times bestseller The Big Moo featured them among 33 of "the world's smartest business thinkers."
Author : Colin Barrow
Publisher : John Wiley & Sons
Page : 696 pages
File Size : 17,39 MB
Release : 2016-10-20
Category : Business & Economics
ISBN : 1119361028
Written by a team of business and finance experts, Starting & Running a Business All-In-One For Dummies is a complete guide to every aspect of setting up and growing a successful business. Featuring straight-talking advice on everything from business planning and marketing, managing staff and dealing with legal issues, to bookkeeping and taking care of tax obligations, this book is your one-stop guide to turning your business plans into profit. This amazing all-in-one guide brings together specialists in finance, bookkeeping,planning, marketing and sales, staffing, taxation and more, all of them eager to share their hard-won expertise with you. Discusses ways to identify new business opportunities and how to put together a business plan Get the scoop on securing the financing you need to get started Includes tips on finding, managing, and retaining excellent staff Offers information on marketing and selling your products or services
Author : Brian Tracy
Publisher : Thomas Nelson Inc
Page : 240 pages
File Size : 34,53 MB
Release : 2006-06-20
Category : Selling
ISBN : 0785288066
Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.
