Book Description
Discusses some of the good and bad aspects of television and points out safety factors to observe while watching television, how to choose a suitable program, and how to adopt a critical approach to commercials.
Author : Joy Wilt Berry
Publisher : Educational Products Division Word
Page : 140 pages
File Size : 45,87 MB
Release : 1979
Category : Juvenile Nonfiction
ISBN : 9780849981333
Discusses some of the good and bad aspects of television and points out safety factors to observe while watching television, how to choose a suitable program, and how to adopt a critical approach to commercials.
Author : Mark Lasswell
Publisher : Crown
Page : 0 pages
File Size : 45,80 MB
Release : 2002
Category : TV guide
ISBN : 9781400046850
Imagine the greatest week of television ever. In celebration of its 50th anniversary, TV GUIDE has done just that. Picking and choosing from classic programs, unforgettable characters, hilarious moments and broadcast-interrupting tragedies, TV GUIDE has created in this deluxe and nostalgic history the ultimate week of programming. Here are fifty years of riveting innovation distilled into one unforgettable book. From Saturday morning cartoons through prime time and late night, "Fifty Years of Television pays tribute to hundreds of the most important shows of all time. More than 250 color and black-and-white photographs capture the giants of TV in their prime--from "The Great One," Jackie Gleason, to his latter-day descendant Homer Simpson, from Jack Webb of "Dragnet to James Gandolfini of "The Sopranos. The exciting, graphic covers of TV GUIDE offer a fantastic voyage through generations of pop culture. More than 400 collectible covers are included, featuring the work of artists such as Charles Addams, Salvador Dali, Al Hirschfield, Norman Rockwell and Andy Warhol. Landmark essays from the pages of TV GUIDE by Oprah Winfrey, John F. Kennedy, Alex Haley and other American icons shed light on the seductive power of the medium. In original interviews, some of TV's best known and most beloved personalities reminisce about the shows that made the country tune in. A sweeping appreciation of TV, this is the ultimate book of its kind.
Author : Stephen F. Hofer
Publisher : Bangzoom Publishers
Page : 328 pages
File Size : 48,96 MB
Release : 2006
Category : Antiques & Collectibles
ISBN : 9780977292714
This book looks at the origins and growth of television through the pages of TV Guide and covers the complete run of this American icon from the first guides in 1953 to the last issue in guide format on October 9, 2005. It includes full color reproductions of every cover ever printed, and is both a collector's guide with pricing included, and a retrospective view of the medium.
Author :
Publisher :
Page : 366 pages
File Size : 38,26 MB
Release : 2007
Category : Television programs
ISBN :
Author : Aniko Bodroghkozy
Publisher : Duke University Press
Page : 336 pages
File Size : 30,34 MB
Release : 2001-02-08
Category : Performing Arts
ISBN : 0822380080
Critics often claim that prime-time television seemed immune—or even willfully blind—to the landmark upheavals rocking American society during the 1960s. Groove Tube is Aniko Bodroghkozy’s rebuttal of this claim. Filled with entertaining and enlightening discussions of popular shows of the time—such as The Monkees, The Smothers Brothers Comedy Hour, The Mod Squad—this book challenges the assumption that TV programming failed to consider or engage with the decade’s youth-lead societal changes. Bodroghkozy argues that, in order to woo an increasingly lucrative baby boomer audience, television had to appeal to the social and political values of a generation of young people who were enmeshed in the hippie counterculture, the antiwar movement, campus protests, urban guerilla action—in general, a culture of rebellion. She takes a close look at the compromises and negotiations that were involved in determining TV content, as well as the ideological difficulties producers and networks faced in attempting to appeal to a youthful cohort so disaffected from dominant institutions. While programs that featured narratives about hippies, draft resisters, or revolutionaries are examined under this lens, Groove Tube doesn’t stop there: it also examines how the nation’s rebellious youth responded to these representations. Bodroghkozy explains how, as members of the first “TV generation,” some made sense of their societal disaffection in part through their childhood experience with this powerful new medium. Groove Tube will interest sociologists, American historians, students and scholars of television and media studies, and others who want to know more about the 1960s.
Author : United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications and Finance
Publisher :
Page : 396 pages
File Size : 43,24 MB
Release : 1994
Category : Performing Arts
ISBN :
Author : Sara K. Eskridge
Publisher : University of Missouri Press
Page : 255 pages
File Size : 41,78 MB
Release : 2018-11-30
Category : Performing Arts
ISBN : 082627417X
Historian Sara Eskridge examines television’s rural comedy boom in the 1960s and the political, social, and economic factors that made these shows a perfect fit for CBS. The network, nicknamed the Communist Broadcasting System during the Red Scare of the 1940s, saw its image hurt again in the 1950s with the quiz show scandals and a campaign against violence in westerns. When a rival network introduced rural-themed programs to cater to the growing southern market, CBS latched onto the trend and soon reestablished itself as the Country Broadcasting System. Its rural comedies dominated the ratings throughout the decade, attracting viewers from all parts of the country. With fascinating discussions of The Andy Griffith Show, The Beverly Hillbillies, Petticoat Junction, and other shows, Eskridge reveals how the southern image was used to both entertain and reassure Americans in the turbulent 1960s.
Author : Daniel Acuff
Publisher : Simon and Schuster
Page : 232 pages
File Size : 12,5 MB
Release : 2010-06-15
Category : Business & Economics
ISBN : 1451603177
If you're in the business of marketing or developing products and programs for kids, What Kids Buy and Why belongs in your office. How can you create outstanding products and programs that will win in the marketplace and in the hearts of kids and parents? Dan S. Acuff and Robert H. Reiher have invented a development and marketing process called Youth Market Systems that puts the needs, abilities, and interests of kids first. This system makes sure you won't miss the mark whether you're trying to reach young children or teens, boys or girls, or whether you're selling toys, sports equipment, snacks, school supplies, or software. Based on the latest child development research, What Kids Buy and Why is chock-full of provocative information about the cognitive, emotional, and social needs of each age group. This book tells you among other things--why 3-through-7-year-olds love things that transform, why 8-through-12-year-olds love to collect stuff, how the play patterns of boys and girls differ, and why kids of all ages love slapstick.What Kids Buy and Why is the result of Acuff and Reiher's almost twenty years of consulting with high-profile clients including Johnson & Johnson, Nike, Microsoft, Nestle, Tyco, Disney, Pepsi, Warner Brothers, LucasFilm, Amblin/Spielberg, Mattel, Hasbro, Kraft, Coca-Cola, Quaker Oats, General Mills, Broderbund, Bandai, Sega, ABC, CBS, I-HOP, Domino's, Hardee's, and Kellogg's. Special features include: an innovative matrix for speedy, accurate product analysis and program development a clear, step-by-step process for making decisions that increase your product's appeal to kids tools and techniques for creating characters that kids love Here is the complete one-stop tool for understanding what children of all ages want to buy.
Author : Jason Mittell
Publisher : Routledge
Page : 256 pages
File Size : 10,8 MB
Release : 2004-08-02
Category : History
ISBN : 1135923884
Genre and Television proposes a new understanding of television genres as cultural categories, offering a set of in-depth historical and critical examinations to explore five key aspects of television genre: history, industry, audience, text, and genre mixing. Drawing on well-known television programs from Dragnet to TheSimpsons, this book provides a new model of genre historiography and illustrates how genres are at work within nearly every facet of television-from policy decisions to production techniques to audience practices. Ultimately, the book argues that through analyzing how television genre operates as a cultural practice, we can better comprehend how television actively shapes our social world.
Author : Peter B. Orlik
Publisher : Psychology Press
Page : 424 pages
File Size : 15,85 MB
Release : 2001
Category : Mass media criticism
ISBN : 0805836411
Given the prominence of the electronic media in the 21st century, it is crucial that both media professionals and consumers know how to decipher and evaluate media content, the assumptions on which that content is based, and the constraints to which it is subject. Electronic Media Criticismoffers a variety of critical approaches to audio and video discourse. Rather than restricting itself to one perspective, the book applies key aesthetic, sociological, philosophical, psychological, structural, and economic principles to arrive at a comprehensive evaluation of both programming and advertising content. Maintaining the approach of the original volume, this second edition includes: * updated chapters to reflect the current media world, including sample reviews and illustrations, * material pertaining to "new media"--because the book is process-oriented rather than medium-oriented, Internet referents are interspersed in discussion of the various critical perspectives, * two additional scripts for critical analysis--an episode of The Simpsonsand an installment of the dark Canadian comedy The Newsroom,and * new exercises for further practice in applying critical procedures. Orlik interweaves the insights of industry and academic authorities, recognizing that both orientations are essential in the development of a valid and viable critical outlook. Written for media students and practitioners, all readers of this volume will gain feasible and flexible tools for focused and rational analysis of electronic media products, as well as improved understanding of the role and essential ingredients of criticism itself.