› › Articulating Design Decisions

Articulating Design Decisions

Author : Tom Greever

Publisher : "O'Reilly Media, Inc."

Page : 277 pages

File Size : 17,85 MB

Release : 2015-09-25

Category : Computers

ISBN : 1491921536

Get eBook

Book Description

Annotation Every designer has had to justify designs to non-designers, yet most lack the ability to explain themselves in a way that is compelling and fosters agreement. The ability to effectively articulate design decisions is critical to the success of a project, because the most articulate person often wins. This practical book provides principles, tactics and actionable methods for talking about designs with executives, managers, developers, marketers and other stakeholders who have influence over the project with the goal of winning them over and creating the best user experience.



Discussing Design

Author : Adam Connor

Publisher : "O'Reilly Media, Inc."

Page : 245 pages

File Size : 30,13 MB

Release : 2015-06-17

Category : Computers

ISBN : 1491902361

Get eBook

Book Description

Real critique has become a lost skill among collaborative teams today. Critique is intended to help teams strengthen their designs, products, and services, rather than be used to assert authority or push agendas under the guise of "feedback." In this practical guide, authors Adam Connor and Aaron Irizarry teach you techniques, tools, and a framework for helping members of your design team give and receive critique. Using firsthand stories and lessons from prominent figures in the design community, this book examines the good, the bad, and the ugly of feedback. Youâ??ll come away with tips, actionable insights, activities, and a cheat sheet for practicing critique as a part of your collaborative process. This book covers: Best practices (and anti-patterns) for giving and receiving critique Cultural aspects that influence your ability to critique constructively When, how much, and how often to use critique in the creative process Facilitation techniques for making critiques timely and more effective Strategies for dealing with difficult people and challenging situations



Strategic Writing for UX

Author : Torrey Podmajersky

Publisher : O'Reilly Media

Page : 195 pages

File Size : 25,32 MB

Release : 2019-06-12

Category : Computers

ISBN : 1492049360

Get eBook

Book Description

When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you’ll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy. UX content strategist Torrey Podmajersky provides strategies for converting, engaging, supporting, and re-attracting users. You’ll use frameworks and patterns for content, methods to measure the content’s effectiveness, and processes to create the collaboration necessary for success. You’ll also structure your voice throughout so that the brand is easily recognizable to its audience. Learn how UX content works with the software development lifecycle Use a framework to align the UX content with product principles Explore content-first design to root UX text in conversation Learn how UX text patterns work with different voices Produce text that’s purposeful, concise, conversational, and clear



Org Design for Design Orgs

Author : Peter Merholz

Publisher : "O'Reilly Media, Inc."

Page : 199 pages

File Size : 36,18 MB

Release : 2016-08-22

Category : Computers

ISBN : 1491938374

Get eBook

Book Description

Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don’t understand how to get the most out of their investment. This practical guide provides guidelines for creating and leading design teams within your organization, and explores ways to use design as part of broader strategic planning. You’ll discover: Why design’s role has evolved in the digital age How to infuse design into every product and service experience The 12 qualities of effective design organizations How to structure your design team through a Centralized Partnership Design team roles and evolution The process of recruiting and hiring designers How to manage your design team and promote professional growth



Designing for the Digital Age

Author : Kim Goodwin

Publisher : John Wiley & Sons

Page : 770 pages

File Size : 46,16 MB

Release : 2011-03-25

Category : Computers

ISBN : 1118079884

Get eBook

Book Description

Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.



UX Strategy

Author : Jaime Levy

Publisher : "O'Reilly Media, Inc."

Page : 312 pages

File Size : 35,96 MB

Release : 2015-05-20

Category : Business & Economics

ISBN : 1449373011

Get eBook

Book Description

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics



Laying the Foundations

Author : Andrew Couldwell

Publisher : Owl Studios

Page : 268 pages

File Size : 44,17 MB

Release : 2019-10-16

Category : Computers

ISBN :

Get eBook

Book Description

Laying the Foundations is a comprehensive guide to creating, documenting, and maintaining design systems, and how to design websites and products systematically. It's an ideal book for web designers and product designers (of all levels) and especially design teams. Paperback ISBN: 9780578540030 This is real talk about creating design systems and digital brand guidelines. No jargon, no glossing over the hard realities, and no company hat. Just good advice, experience, and practical tips. System design is not a scary thing — this book aims to dispel that myth. It covers what design systems are, why they are important, and how to get stakeholder buy-in to create one. It introduces you to a simple model, and two very different approaches to creating a design system. What's unique about this book is its focus on the importance of brand in design systems, web design, product design, and when creating documentation. It's a comprehensive guide that’s simple to follow and easy on the eye.



Managing Chaos

Author : Lisa Welchman

Publisher : Rosenfeld Media

Page : 250 pages

File Size : 24,17 MB

Release : 2015-02-01

Category : Business & Economics

ISBN : 1933820829

Get eBook

Book Description

Few organizations realize a return on their digital investment. They’re distracted by political infighting and technology-first solutions. To reach the next level, organizations must realign their assets—people, content, and technology—by practicing the discipline of digital governance. Managing Chaos inspires new and necessary conversations about digital governance and its transformative power to support creativity, real collaboration, digital quality, and online growth.



Storytelling in Design

Author : Anna Dahlström

Publisher : "O'Reilly Media, Inc."

Page : 362 pages

File Size : 19,2 MB

Release : 2019-12-12

Category : Computers

ISBN : 1491959371

Get eBook

Book Description

With the wide variety of devices, touch points, and channels in use, your ability to control how people navigate your well-crafted experiences is fading. Yet it’s still important to understand where people are in their journey if you’re to deliver the right content and interactions atthe right time and on the right device. This practical guide shows you how storytelling can make a powerful difference in product design. Author Anna Dahlström details the many ways you can use storytelling in your projects and throughout your organization. By applying tried-and-tested principles from film and fiction to the context of design and business, you’ll learn to create great product experiences. Learn how the anatomy of a great story can make a difference in product design Explore how traditional storytelling principles, tools, and methods relate to key product design aspects Understand how purposeful storytelling helps tell the right story and move people into action Use storytelling principles to tell, sell, and present your work



Value-Focused Thinking

Author : Ralph L. Keeney

Publisher : Harvard University Press

Page : 440 pages

File Size : 18,8 MB

Release : 1996-02

Category : Business & Economics

ISBN : 9780674931985

Get eBook

Book Description

This text argues that in decision-making a focus should be placed on the bottom-line objectives that give it its meaning. It states that through recognizing and articulating fundamental values, better decision opportunities can be identified, thereby creat