Business Expert's Guidebook: Small Business Tips, Technology Trends and Online Marketing


Book Description

From smartphone apps to tablet PCs and social networks, any business can use technology to increase ROI and boost productivity without sacrificing quality or customer service. A complete guide with hints, tips and advice for modern executives of all experience levels, small business expert and entrepreneur Scott Steinberg reveals how to tap their power within. From marketing and management to leadership, advertising and public relations, learn how to slash costs and maximize productivity using today's latest high-tech innovations. Every business - and business plan - can profit from keeping up with IT advances. Join us as we reveal how to give yours an upgrade. Includes: Best Business Apps, Gadgets, Online Services - Social Media Secrets: Facebook, Twitter, Google+ - Advertising and PR on Any Budget - Online Marketing and SEO - IT Security Tips - How to Start Any Business Overnight "The one book every entrepreneur should keep handy." Gary Shapiro, CEO, Consumer Electronics Association




Diploma in Fundraising (crowdfunding) - City of London College of Economics - 3 months - 100% online / self-paced


Book Description

Overview Did you ever wonder how to finance a project? Here’s how you can do it. Content - Getting Ready for Grantseeking - Writing Letters of Inquiry - The Budget: Translating Your Story from Words to Numbers - The Summary, Titles, and Headings: Preparing - Site Visits and Beyond: Interacting with Funders - Your Marketing Copy - 90 days to success in fundraising - Fundraising software - Fundraising with Social Media - Expert hints and tips - And much more Duration 3 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.




Yearbook of Experts, Authorities and Spoke


Book Description

"The purpose of the Yearbook of Experts is to provide bona fide interview sources to working members of the news media"--Page 2




The Entrepreneur's Guide to Raising Capital


Book Description

Ask any established business owner to identify his or her toughest challenge when just starting out, and you'll likely get this answer: raising capital. Most aspiring entrepreneurs know far too little about the sources of money that can help start a business or fuel its growth. Where do you get capital? What are investors looking for? How do you ask for money in a way that gets results? This book answers these and many other critical questions. Even more important, entrepreneur and consultant David Nour shows how to develop long-term relationships with financial partner—the people who can help keep a business humming throughout its life. The Entrepreneur's Guide to Raising Capital, designed to help entrepreneurs navigate the money-raising maze, shows how to attract financing to fund the start-up and growth phases any business moves through. It answers the most common—and the most perplexing—questions entrepreneurs have about financing a business: How do I put together a credible request for funds? How do I choose wisely from among the plethora of financial and strategic investors, consultants, investment bankers, and other intermediaries? How do I identify and avoid the risks associated with various sources of capital? How do I plan for the right kind, amount, and source of smart capital as the business evolves? How do I get the highest return on invested capital? How do I avoid the biggest mistakes entrepreneurs make when raising capital? This book provides real-life, pragmatic advice from entrepreneurs who have raised money from friends, family, angel investors, and banks, as well as institutional investors such as venture capitalists and private equity firms. It details the process from start to finish while spotlighting the danger spots and ways to avoid them. It will be especially useful to those who are uncomfortable making important financial decisions, and to those who are confused by all the conflicting opinions offered by advisors—both well meaning and otherwise. By showing readers the financing ropes, Nour removes a major source of stress for budding entrepreneurs and moves them closer to their dream come true: a successful business.




Signal


Book Description




The Small Business Bible


Book Description

An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.




20 Life-Changing Books Box Set


Book Description

Save over $100 with this box set of 20 books. 20 Bestselling Authors Share Their Secrets to Health, Wealth, Happiness and Success In this box set, you’ll get twenty (20) life-changing books from bestselling authors. That's over 2,000 pages of the good stuff. Here’s what’s inside: You Can’t Cheat Success! Learn how to stop self-sabotage and achieve your dreams without stress or struggle. Self Confidence Secrets Create unstoppable confidence with proven Neurolinguistic Programming (NLP) techniques in just 5 minutes. 50 Powerful Date Ideas Fifty powerful, unique, cost-effective dates to impress your partner and improve your love life. I Want What She’s Having Now! A no-nonsense way to get healthier and achieve your ideal weight for women (and smart men). The Art of Conscious Creation Create global transformation by mastering the art of conscious creation. Diagnostic Testing And Functional Medicine Get to the root cause of your health issues and say goodbye to chronic fatigue, arthritis, autoimmune disease, leaky gut, arthritis, parasites and candida for good. Intro to Paleo Harness the principles of the Paleo diet, ancestral health and primal fitness to burn fat, build muscle and improve your health. Stop Negative Thinking Learn how to eliminate negative thinking before it eliminates you (from a doctor who knows). The Easiest Way Use the ancient Hawaiian wisdom of Ho'oponopono to create the life of abundance you deserve. Income Power Learn the secrets to doubling your income while doing more of what you love and less busy work (whether you're an employee or entrepreneur, or both). Do Nothing, Achieve Everything How to achieve true freedom and success. Hint: it's not about doing more. REV Yourself Reboot, Elevate and Vitalize your body to achieve peak performance and master the human machine. Why You’re Stuck Learn how to get out of your own way and attract the success you deserve. This little book will get you out of any rut. The Internet Entrepreneur® Leave the rat race and become financially free with an online business. From one of the world's top internet marketers. Unplugged Sometimes you have to pull the plug if you really want to live your life. Written by a guy who quit his job and sold three businesses for $100 million or more. Celebrity Confessions Celebrity journalist James Swanwick shares his best quotes and lessons from interviewing the world’s biggest celebrities like Tom Cruise, Angelina Jolie, Brad Pitt and more. Red Hot Internet Publicity Master the art of internet publicity and get more exposure for your business and cause. Perfect for authors, bloggers and anyone with a message to share. Eating for Energy Eliminate tiredness, fatigue and ill health by Eating for Energy. Forever Fat Loss Escape the dieting trap and transform your life. Forever. Unlimited Memory Learn how the world's top memory experts concentrate and remember any information at will, and how you can too. The simple system for a super memory. And More… The authors include New York Times bestsellers, ironman triathletes, personal development trainers, high-level professional coaches, business tycoons, entrepreneurs, doctors, and thought leaders with far more awards and accolades than can fit in this book description. This box set includes over 2,000 pages of words that will inspire, educate, inform and enlighten you. This special boxed set package is only available for a limited time. Scroll up and click the buy now button today. Share this special offer with those you love and care about. Giving this book as a gift could change someone’s life forever. That’s priceless.




Handbook of Research on Social Impacts of E-Payment and Blockchain Technology


Book Description

The social landscape is undergoing a global change with the emergence of e-payment and blockchain technology. This new technology changes the ways in which consumers and businesses interact with each other. This dynamic offers both opportunities and challenges to the socioeconomic landscape. It is important to understand the strategies, opportunities, and challenges contained in the e-payment and blockchain sector. The Handbook of Research on Social Impacts of E-Payment and Blockchain Technology is a comprehensive reference source that examines the strategies, opportunities, and challenges contained in the value creation of e-payment and blockchain technology, which lead to economic and social progression. Further delving into topics such as mobile financial services, technopreneurship, and cryptocurrencies, this dynamic resource is essential for students, academicians, entrepreneurs, corporate managers, business executives, researchers, blockchain professionals, technologists, systems engineers, policymakers, and government officials.







The Handbook of Global Science, Technology, and Innovation


Book Description

This unique Handbook provides an in-depth overview of the themes and direction of science, technology, innovation, and public policy in an increasingly globalized world. Leading authorities discuss current debates, research issues, and prospects, and present a foundation for the development of global policy. Presents a state-of-the-art overview of science, technology, and innovation in the context of globalization and global policy Offers an accessible introduction for students, researchers, and policy makers in the fields of economics, sociology, political science, business studies, global studies, and international relations Addresses emerging issues and provides clear policy implications and analysis in each chapter Includes crucial coverage of the activities of established and emerging geographical areas Explores the ways in which reforms in intellectual property rights and world trade have been affected by the increasingly international flows of knowledge, technology, and innovation Examines major policy trends, including a significant shift toward private scientific research, and a heightened awareness amongst policy-makers of the economic and technological impact of scientific activity