The Athenaeum


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Chats on Oriental China


Book Description

Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.




Catalogue


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The City of Blue and White


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A compelling examination of the ultimate global commodity, blue and white porcelain, from kiln to consumers across the globe.




Ming Porcelains


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China, 5000 Years


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Christianity in Asia


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"This book is published in conjunction with the exhibition, Christianity in Asia: sacred art and visual splendour, presented at the Asian Civilisations Museum, Singapore, from 27 May to 11 September 2016"--Title page verso.




The Tang Shipwreck


Book Description

This book tells the story and presents the objects found on the Tang Shipwreck, discovered off Belitung Island in Indonesia in 1998, and now housed at the Asian Civilisations Museum in Singapore. It is one of the most significant archaeological discoveries of recent times. Found at the site was a remarkable cargo of some 60,000 Chinese ceramics dating from the Tang dynasty (618-907), along with finely wrought gold and silver objects, bronze mirrors, and more ordinary objects belonging to the crew. Just as remarkable were the remnants of the ship itself, which consisted of wooden planks sewn together with rope. This construction technique clearly indicated that the vessel had been built in the Persian Gulf or western reaches of the Indian Ocean, and had sailed all the way from the Middle East to China, and was on its way home when it ran aground in the Java Sea. The Tang Shipwreck is a time capsule into ninth-century China, but also reflects many other cultures. The ceramics were made for consumers halfway around the world, which demonstrates the market demand and taste could play a role in mass production even in an age of agonizingly slow and perilous communication. The ten essays in this profusely illustrated volume discuss the ceramics and other commodities onboard, the ship's construction and possible origin, China's maritime trade in the Tang period, Chinese ceramic production, ports of call in Asia and Southeast Asia, and life on board the ship.




Buyology


Book Description

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.