Divine Enterprise


Book Description

Through shrewd marketing and publicity, Hindu spiritual leaders can play powerful roles in contemporary India as businessmen and government officials. Focusing on the organizations and activities of Hindu ascetics and gurus, Lise McKean explores the complex interrelations among religion, the political economy of India, and global capitalism. In this close look at the business of religion, McKean traces the ideological and organizational antecedents to the Hindu nationalist movement. The Indian state's increasing patronage of Hindu institutions makes competition for its support greater than ever. Using materials from guru's publications, the press, and extensive field research, McKean examines how participation by upper-caste ruling class groups in the Divine Life Society and other Hindu organizations further legitimates their own authority. With a remarkable selection of photographs and advertisements showing icons of spirituality used to sell commodities from textiles to cement to comic books, McKean illustrates the pervasive presence of Hindu imagery in India's burgeoning market economy. She shows how gurus popularize Hindu nationalism through imagery such as the goddess, Mother India, and her martyred sons and daughters.




Chicago and Its Suburbs


Book Description




Coordination and Information


Book Description

Case studies that examine how firms coordinate economic activity in the face of asymmetric information—information not equally available to all parties—are the focus of this volume. In an ideal world, the market would be the optimal provider of coordination, but in the real world of incomplete information, some activities are better coordinated in other ways. Divided into three parts, this book addresses coordination within firms, at the borders of firms, and outside firms, providing a picture of the overall incidence and logic of economic coordination. The case studies—drawn from the late nineteenth and early twentieth century, when the modern business enterprise was evolving, address such issues as the relationship between coordination mechanisms and production techniques, the logic of coordination in industrial districts, and the consequences of regulation for coordination. Continuing the work on information and organization presented in the influential Inside the Business Enterprise, this book provides material for business historians and economists who want to study the development of the dissemination of information and the coordination of economic activity within and between firms.










The Indies Enterprise


Book Description

The Columbus brothers worked relentlessly for eight years to prepare the voyage Christopher dreamed of: the search for the passage to the Indies, Cipango and the Empire of the Great Khan. Bartolomeo tells the story from the very outset; he is his brother's accomplice and the main witness to the events leading to the Indies Enterprise.




The World's Work


Book Description

A history of our time.




Qing Colonial Enterprise


Book Description

In Qing Colonial Enterprise, Laura Hostetler shows how Qing China (1636-1911) used cartography and ethnography to pursue its imperial ambitions. She argues that far from being on the periphery of developments in the early modern period, Qing China both participated in and helped shape the new emphasis on empirical scientific knowledge that was simultaneously transforming Europe—and its colonial empires—at the time. Although mapping in China is almost as old as Chinese civilization itself, the Qing insistence on accurate, to-scale maps of their territory was a new response to the difficulties of administering a vast and growing empire. Likewise, direct observation became increasingly important to Qing ethnographic writings, such as the illustrated manuscripts known as "Miao albums" (from which twenty color paintings are reproduced in this book). These were intended to educate Qing officials about various non-Han peoples so that they could govern these groups more effectively.Hostetler's groundbreaking account will interest anyone studying the history of the early modern period and colonialism.







The Efficient Enterprise


Book Description

In modern business, the availability of up-to-date and secure information is critical to a company's competitive edge and marketing drive. Unfortunately, traditional business studies and classical economics are unable to provide the necessary analysis of such contemporary issues as information technology and knowledge management. The Efficie