Harnessing AI and Digital Twin Technologies in Businesses


Book Description

The intersection of artificial intelligence (AI) and digital twin technology presents a problem and an unparalleled opportunity for transformation. Businesses grapple with the need for operational excellence, innovation, and a competitive edge, all while navigating the intricate web of data analytics, decision-making, and real-time monitoring. In response to these challenges, Harnessing AI and Digital Twin Technologies in Businesses emerges as an example of insight and guidance, offering a comprehensive exploration of the complementary connection between AI and digital twin technology. In a world where the convergence of these powerful tools transforms business intelligence, enabling initiative-taking decision-making and dynamic simulations. This book serves as a solution for decision-makers, technologists, and researchers seeking to not only understand but harness the potential of AI-powered digital twins to enhance productivity, creativity, and judgment in their operations.







The Retailing Industry


Book Description

A wide-ranging collection which traces the evolution of the retailing industry from before the Industrial Revolution to the dramatic changes of the 1990s. Its topics include new retailing methods, out-of-town retailing, town-centre management, and the internationalization of the industry







The Tourism Area Life Cycle


Book Description

Examining the tourism area life cycle (TALC) system in depth, this book is divided into four sections: the foundations of the TALC, the TALC in heritage settings, local involvement and the TALC and rejuvenation. It subsequently concludes with a discussion on the TALC model in relation to sustainability.




Cultural Perspectives in a Global Marketplace


Book Description

This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.







Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference


Book Description

This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing history marketing management, marketing education, industrial marketing and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.




Modern Retailing


Book Description