Author : In Lee
Publisher : IGI Global Snippet
Page : 504 pages
File Size : 48,96 MB
Release : 2010
Category : Business & Economics
ISBN : 9781615206117
Book Description
The Encyclopedia of E-Business Development and Management in the Digital Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.