Energy Focus Group Report


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The Practical Handbook and Guide to Focus Group Research, Second Edition


Book Description

In 1992, more than 125,000 focus groups--randomly selected individuals, led by a moderator, whose discussion of a particular product provides market data for the manufacturer--will be held in the U.S. Greenbaum, who has worked with focus groups for over 20 years, here shares the latest information on conducting them effectively.
















Focus Groups for the Social Science Researcher


Book Description

In highlighting the unique features of focus groups, Cyr explains how they can help social science researchers effectively answer certain research questions.




Energy


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Focus Group Report


Book Description

The Waste Policy Institute, through a cooperative agreement with the U.S. Department of Energy's (DOE) Office of Science and Technology (OST), conducted two focus groups with people who live or work near DOE sites. The purpose of the focus groups was to gain a better understanding of the general community's information needs about the development of innovative technologies that are used in the cleanup of the sites. The authors wanted to better understand of what role these people want to play in the development of new technologies, how OST communication products can help facilitate that role, and the usefulness of current OST communication products. WPI held the focus groups in communities near the Idaho National Engineering and Environmental Laboratory (INEEL) and the Savannah River Site (SRS) because they are among the DOE sites that cannot be cleaned up before 2006. To include many facets of the communities, WPI randomly selected participants from membership lists of organized groups in each community including: elected officials, school boards, unions, chambers of commerce, economic development organizations, environmental organizations, health and human service organizations, and area clergy. While in the communities, WPI also interviewed stakeholders such as tribal representatives and a Citizens Advisory Board (CAB) member. Qualitative data gathered during the focus group sessions give some indication of general stakeholder opinions. However, the authors caution readers not to make broad assumptions about the general stakeholder audience based on the opinions of a limited number of general community stakeholders.




Analyzing and Reporting Focus Group Results


Book Description

Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Analysis of focus group data is different from analysis of data collected through other qualitative methodologies and this presents new challenges to researchers. This book overviews important principles guiding focus group research, suggests a systematic and verifiable analysis strategy. Krueger is not doctrinaire: he offers multiple approaches and invites others to share their strategies for analysis. The book is helpful for academic audiences, focus group practitioners and the occasional moderator. The straightforward approach contains hundreds of helpful tips.