Revenue Management for the Hospitality Industry


Book Description

REVENUE MANAGEMENT FOR THE HOSPITALITY INDUSTRY Explore intermediate and advanced topics in the field of revenue management with this up-to-date guide In the newly revised second edition of Revenue Management for the Hospitality Industry, an accomplished team of industry professionals delivers a comprehensive and insightful review of hospitality pricing and revenue optimization strategies. The book offers realistic industry examples from hotels, restaurants, and other hospitality industry segments that use differential pricing as a major revenue management tool. The authors discuss concepts critical to the achievement of hospitality professionals’ revenue management goals and include new examinations of the growing importance of effective data collection and management. A running case study helps students learn how to incorporate the revenue management principles and strategies included in the book’s 14 chapters. Written for students with some prior knowledge and understanding of the hospitality industry, the new edition also includes: A brand-new chapter on data analysis and revenue management that addresses many of the most important data and technology-related developments in the field, including the management of big data, data safety, and data security In-depth discussions of revenue management topics including Net Revenue Per Available Room, Direct Revenue Ratio, and other KPIs Major changes to the book’s instructor support materials and an expansion of the instructor’s test bank items and student exercises. An indispensable resource for students taking courses in hospitality management or business administration, Revenue Management for the Hospitality Industry, Second Edition is also ideal for managers and executives in the hospitality industry.




Introduction to Hospitality Management


Book Description

The hospitality industry's rapid evolution provides career-seekers with tremendous opportunity–and unique challenges. Changes in the global economy, rising interest in ecotourism, the influence of internet commerce, and a myriad of other trends contribute to the dynamic nature of this exciting field. Introduction to Hospitality Management presents a thorough overview of historical perspectives, current trends, and real-world practices. Coverage of bar and restaurant management, hotel and lodging operations, travel and tourism, and much more gives students a comprehensive analysis of this rewarding field. Focusing on practicality, this text presents real-world examples of traditional methods alongside insightful discussions surrounding changes in consumer demands and key issues affecting the industry. The industry’s multifaceted nature lends itself to broad exploration, and this text provides: Clear guidance through topics related to foodservice operations, convention management, meeting planning, casino and gaming management, leadership and staffing, financial and business models, and promotion and marketing Emphasis on career planning and job placement strategies, giving students a head start in charting their future in hospitality A combination of Drs. Reynolds and Barrows’ two leading textbooks, Introduction to Management in the Hospitality Industry and Introduction to the Hospitality Industry, into one cohesive, comprehensive edition Substantial coverage of internet commerce and marketing Case studies, including actual interviews with industry professionals, to reinforce primary learning objectives and build critical thinking skills An emphasize on real-world skills and practical methods employed by management professionals Methods to prepare students for job placement in multiple areas of the hospitality and tourism industry Introduction to Hospitality Management is an essential text for students learning about, or with an interest in, the hospitality industry. Written in a clear and accessible style, this important book leaves readers with a strong grasp of the topics and trends most important to a career in the hospitality industry




Hospitality Management Education


Book Description

Help students succeed now and in the future in any aspect of the hospitality field! Hospitality Management Education focuses on the academic aspect of hospitality--the mechanisms of hospitality education programs, their missions, their constituents, and the outcomes of their efforts. This book examines why people study hospitality management, the vast opportunities the field offers, and ways to best prepare students for a career in the industry or in academia. Within Hospitality Management Education, you'll find exhibits, figures, tables, and insight into innovative practice methods that will strengthen your skills as an educator and contributor to the growing success of this discipline. Containing research and first-hand accounts, Hospitality Management Education offers you insight into qualities and strategies that make educators or employees effective and successful in the industry. You'll find useful information to help you better prepare students and enhance your teaching skills, such as: understanding the history and advances of hospitality management education during the past 75 years stressing the difference between the hospitality industry and other industries to help prospective hospitality students understand the unique rigors of hospitality examining degree programs in the United Kingdom, Australia, and the United States to identify common global teaching trends, differences, and program outcomes enhancing student learning and education programs by linking academic hospitality programs to industry through internships, involvement with industry associations, and advisory councils assuring quality in academic programs through accreditation, certification, outside peer reviews, outside reviews by the industry, and administrative reviews of the faculty preparing for a professional academic career through strategic career planning, networking, and targeting hospitality programs Hospitality Management Education discusses educational trends as a whole over the past decade to give you insight into future directions of hospitality such as increased specialization, growing numbers of faculty, more funding, and increased academic focus on research and scholarship. In this valuable volume, you'll find methods and suggestions that will make you a more knowledgeable and effective educator!




Hospitality Management Accounting


Book Description

The success of every business in the hospitality industry depends on maximizing revenues and minimizing costs. Hospitality Man-agement Accounting, Ninth Edition continues its time-tested presentation of fundamental concepts and analytical techniques that are essential to taking control of real-world accounting systems, evaluating current and past operations, and effectively managing finances toward increased profits. This accessible Ninth Edition offers hands-on coverage of computer applications and practical decision-making skills to successfully prepare readers for the increasingly complex and competitive hospitality industry.




Hospitality Management


Book Description

Competition in the hospitality industry is nonstop, and brands are looking for associates who can handle themselves flawlessly both on and off the job. Modern hospitality professionals are correctly concerned about representing their organizations, and themselves, with polish, politeness, confidence, and authority. Hospitality Management leads the way by showcasing the soft skills that you can use to amaze your guests with your outstanding attention to customer care--Publisher.




The Cornell School of Hotel Administration on Hospitality


Book Description

This cutting edge and comprehensive book with contributions from the star faculty of Cornell University's School of Hotel Administration offers the latest thinking on the best practices and strategies for hospitality management. A must for students and professionals seeking to enter or expand their reach in the hospitality industry, The Cornell School of Hotel Administration on Hospitality delivers the authoritative advice you need to: Develop and manage a multinational career and become a leader in the hospitality industry Maximize profits from franchise agreements, management contracts, and leases Understand and predict customer choices, and motivate your staff to provide outstanding service Manage hospitality businesses and the real estate underlying the businesses Control costs, coordinate branding strategy, and manage operations across multiple locations




Key Concepts in Hospitality Management


Book Description

"Accessibly written and thoughtfully edited, making it essential reading for those studying hospitality and embarking on a career in the industry." - Peter Lugosi, Oxford School of Hospitality Management "This text is a fascinating read... Roy Wood has spent 25 years teaching, researching and writing on the hospitality industry - much of that learning is here in this book." - Erwin Losekoot, Auckland University of Technology "All different aspects of the hospitality industry are elaborated on... All in all a wonderful course book for for our students!" - Claudia Rothwangl, ITM College This book covers the major concepts students are likely to encounter throughout their study within the hospitality management, giving a comprehensive and up-to-date overview as well as providing engaging everyday examples from around the world. A leading figure in the field, Roy Wood has successfully gathered international contributors with direct experience of hospitality management and the hospitality industry as a whole, ensuring the academic, geographical and practical integrity of the book. Key Concepts in Hospitality Management is written for undergraduate students and those studying short postgraduate or executive education courses in hospitality management, events management, tourism management and leisure management.




Sustainable Hospitality and Tourism Management


Book Description

In the 21st century, firms are increasingly being challenged to get involved in the sustainable development initiatives. This is because the world has woken up to the reality that the survival of the human race depends on our ability to conserve and preserve our environmental resources. The hospitality and tourism sector is both a victim and a perpetrator of the problem. In particular mass tourism and a failure to create appropriate facilities have led to the depletion of resources. The attitudes and behaviors of the stakeholders are also retrogressive in the sustainability course. At the same time, the actions taken by people in other sectors are likely to cause harm to other industries. Therefore amicable solutions must be found. Adoption of environmental management functions such as planning, coordination, control and directing of resources is likely to assist firms, nongovernmental organizations, and consumers in the hospitality and tourism industry to achieve sustainability goals. This cannot be achieved if the environmental issues in the contemporary world are not fully defined. Indeed, it is by comprehending the impact of issues such as climate change that sustainability goals can be developed. This book covers a range of issues that must be addressed to achieve sustainable hospitality and tourism management. It starts by highlighting the current environmental issues and possible solutions. Information on sustainable food systems, green building designs, waste management, certification, eco-labeling, and sustainable travel is then discussed. Finally, strategies for training employees on how to better understand and introduce sustainability are discussed. Case studies are included to demonstrate that sustainable development is achievable. This book demonstrates that everyone must take responsibility for making the necessary changes in dealing with the negative impact of climate change. Accordingly, the detail of the role of the consumer in the tourism sector is included, for instance, opting for green products and services when traveling is one of the recommendations made. The government's position regarding creating a mandate for sustainable tourism including policies and incentives is also addressed. Firms in this sector will also find information on corporate social responsibility measures and initiatives that could transform society. The book further suggests that other then playing individual or specific roles, the element of collaboration and partnerships amongst the governmental agencies, nongovernmental organizations, and consumers in achieving sustainable development is critical. After reading this book, firms and individuals will have been challenged enough to become agents of change in the society. From the students to managers, policymakers, and researchers, this book is relevant. Constructive feedback and criticism are welcome. Book jacket.




Ethics in Hospitality Management


Book Description