iPhone Unlocked for the Non-Tech Savvy


Book Description

EXCLUSIVE EXTRA CONTENTS BY SCANNING THE QR CODE INSIDE: -3 Video Courses: Engage with comprehensive video tutorials that delve deeper into the iPhone’s features and capabilities. -1 Mobile App: Get exclusive access to a specially designed app that enhances your learning and iPhone usage experience. -2 Extra Chapters: Discover crucial insights on 'How to Recover Your Lost iPhone' and 'iPhone Battery Management' for practical, everyday problem-solving. Overwhelmed by the pace of modern tech innovation? Having trouble unlocking the capabilities of your shiny new iPhone? Need a guide that makes iPhone’s features accessible and enjoyable? The marriage of iPhone and iOS offers an exciting panorama of digital possibilities. However, for many seniors and tech novices, these new frontiers may seem intimidating. That’s where our guide comes in, designed to be your confident ally in this tech adventure! Dive in and discover: -DEMYSTIFYING YOUR GADGET: Decode iPhone jargon and get acquainted with the device's crucial elements. -INITIAL STEPS: Starting from powering up to navigating through iOS, initiate your tech journey with assurance. -FLUENT COMMUNICATION: From calls to contact management and making the best of FaceTime, we’ve got you covered. -APPS AT YOUR FINGERTIPS: Mastery over essential apps from browsing, cloud syncing, to efficient email management. -SNAPPING & SHARING: Explore the robust camera, learn to take and share screenshots, and use AirDrop like second nature. -SMOOTH ORGANIZATION: With Calendar and Reminders, structure your daily life digitally with zero stress. -SECURE & SAFE: Adopt the best practices to keep your privacy intact and use crash detection features wisely. -BEYOND BASICS: Engage with CarPlay, experiment with new photography modes, and handle restarts and updates with ease. -NO MORE TECH HEADACHES: Frequently asked questions answered, common problems solved! -AND THERE’S MORE - extra nuggets of wisdom to amplify your iPhone experience! This isn’t just a manual; it's your ticket to confidently engaging with technology. With engaging visuals, detailed explanations, and a friendly approach, we are committed to turning your interaction with iPhone from basic functionality to truly enjoyable mastery. Step into the iPhone Era! Engage with technology confidently with a companion guide that speaks your language. The enchanting universe of iPhone is ready for you, and it's more inviting than ever. Click "Buy Now" to start your delightful and enlightening journey with iPhone today!




iPhone Unlocked


Book Description

Make the most of your iPhone with this witty, authoritative, full-color guide to iOS 14. Apple has sold over 2.2 billion iPhones—but not one has come with a user guide. And with each annual update of iOS, Apple piles on more and more features; at this moment, the Settings app alone bristles with over 1,000 options. In iPhone Unlocked, the #1 bestselling iPhone author David Pogue offers a curated guide to the essential and useful features of the new iPhone 12 family—and all other models that can run the iOS 14 software. A former New York Times tech columnist and bestselling how-to author, no one is better equipped than Pogue to offer expert instruction to this complicated iPhone. With his trademark humor, crystal-clear prose, and 300 full-color illustrations, Pogue guides readers through everything in iOS 14: Home-screen widgets, the new App Library, the all-new Translate app, the redesigned Search, FaceTime, and calling screens, and much more. Whether you’re a new iPhone user or a seasoned veteran, iPhone Unlocked is a gorgeous, authoritative, all-in-one master class on all things iPhone.




Always On


Book Description

Even Steve Jobs didn't know what he had on his hands when he announced the original iPhone as a combination of a mere "three revolutionary products"--an iPod, a cell phone, and a keyboard-less handheld computer. Once Apple introduced the App Store and opened it up to outside developers, however, the iPhone became capable of serving a rapidly growing number of functions--now more than 200,000 and counting. But the iPhone has implications far beyond the phone or gadget market. In fact, it's opening the way to what Brian Chen calls the "always-on" future, where we are all constantly connected to a global Internet via flexible, incredibly capable gadgets that allow us to do anything, anytime, from anywhere. This has far-reaching implications--both positive and negative--throughout all areas of our lives, opening the door for incredible personal and societal advances while potentially sacrificing both privacy and creative freedom in the process. Always On is the first book to look at the surprising and expansive significance of Apple's incredibly powerful vertical business model, and the future it portends.




Marketing Management


Book Description

Marketing Management: The Big Picture organizes traditional Marketing Management theory and practice in a conceptually appealing way. The use of well-known examples and consumer commercials throughout the content ensures students will commit to memory and innovative method for structuring and solving marketing problems. The framework constitutes a disciplined approach to connecting marking variables to each other, inextricably linking marketing strategy concepts with their executional implications.




Swipe to Unlock


Book Description

WANT A NON-CODING JOB AT A TECH COMPANY? Interested in product management, marketing, strategy, or business development? The tech industry is the place to be: nontechnical employees at tech companies outnumber their engineering counterparts almost 3 to 1 (Forbes, 2017). You might be worried that your lack of coding skills or tech industry knowledge will hold you back. But here's the secret: you don't need to learn how to code to break into the tech industry. Written by three former Microsoft PMs, Swipe to Unlock gives you a breakdown of the concepts you need to know to crush your interviews, like software development, big data, and internet security. We'll explain how Google's ad targeting algorithm works, but Google probably won't ask you how to explain it in a non-technical interview. But they might ask you how you could increase ad revenue from a particular market segment. And if you know how Google's ad platform works, you'll be in a far stronger position to come up with good growth strategies. We'll show you how Robinhood, an app that lets you trade stocks without commission, makes money by earning interest on the unspent money that users keep in their accounts. No one will ask you to explain this. But if someone asks you to come up with a new monetization strategy for Venmo (which lets you send and receive money without fees), you could pull out the Robinhood anecdote to propose that Venmo earn interest off the money sitting in users' accounts. We'll talk about some business cases like why Microsoft acquired LinkedIn. Microsoft interviewers probably won't ask you about the motive of the purchase, but they might ask you for ideas to improve Microsoft Outlook. From our case study, you'll learn how the Microsoft and LinkedIn ecosystems could work together, which can help you craft creative, impactful answers. You could propose that Outlook use LinkedIn's social graph to give salespeople insights about clients before meeting them. Or you could suggest linking Outlook's organizational tree to LinkedIn to let HR managers analyze their company's hierarchy and figure out what kind of talent they need to add. (We'll further explore both ideas in the book.) Either way, you're sure to impress. Learn the must know concepts of tech from authors who have received job offers for Facebook's Rotational Product Manager, Google's Associate Product Marketing Manager, and Microsoft's Program Manager to get a competitive edge at your interviews!




App Savvy


Book Description

How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your app, and launching it with a bang. Author Ken Yarmosh details a proven process for developing successful apps, and presents numerous interviews with the App Store's most prominent publishers. Learn about the App Store and how Apple's mobile devices function Follow guidelines for vetting and researching app ideas Validate your ideas with customers -- and create an app they’ll be passionate about Assemble your development team, understand costs, and establish a workable process Build your marketing plan while you develop your application Test your working app extensively before submitting it to the App Store Assess your app's performance and keep potential buyers engaged and enthusiastic




The Smartphone Paradox


Book Description

The Smartphone Paradox is a critical examination of our everyday mobile technologies and the effects that they have on our thoughts and behaviors. Alan J. Reid presents a comprehensive view of smartphones: the research behind the uses and gratifications of smartphones, the obstacles they present, the opportunities they afford, and how everyone can achieve a healthy, technological balance. It includes interviews with smartphone users from a variety of backgrounds, and translates scholarly research into a conversational tone, making it easy to understand a synthesis of key findings and conclusions from a heavily-researched domain. All in all, through the lens of smartphone dependency, the book makes the argument for digital mindfulness in a device age that threatens our privacy, sociability, attention, and cognitive abilities.




The Unofficial Guide to the Disney Cruise Line 2019


Book Description

Your no-nonsense, consumer-oriented guide to Disney’s Cruise Line The Unofficial Guide to the Disney Cruise Line by Len Testa with Erin Foster, Laurel Stewart, and Ritchey Halphen describes the best of Disney’s ships and itineraries, including a couple of stellar restaurants, top-notch children’s activities, and Castaway Cay, one of the best vacation islands in the Caribbean. The book also lists which on-board entertainment and restaurants should be skipped, including recommendations on what to do instead. Along the way, this indispensable travel companion shows how to save money; choose the right stateroom, ship, and itinerary; and get to and from the cruise with ease. The guide also provides full coverage of the Disney-run European river cruises and includes itinerary and port guides.




The SAGE Encyclopedia of Lifespan Human Development


Book Description

Lifespan human development is the study of all aspects of biological, physical, cognitive, socioemotional, and contextual development from conception to the end of life. In more than 800 signed articles by experts from a wide diversity of fields, this volume explores all individual and situational factors related to human development across the lifespan. The Encyclopedia promises to be an authoritative, discipline-defining work for students and researchers seeking to become familiar with various theories and empirical findings about human development broadly construed. Some of the broad thematic areas will include: Adolescence and Emerging Adulthood Aging Behavioral and Developmental Disorders Cognitive Development Community and Culture Early and Middle Childhood Education through the Lifespan Genetics and Biology Gender and Sexuality Life Events Mental Health through the Lifespan Research Methods in Lifespan Development Speech and Language Across the Lifespan Theories and Models of Development. Featuring signed articles by experts from the fields of child development, psychology, neuroscience, behavior analysis, education, sociology, and more, this five-volume encyclopedia promises to be an authoritative, discipline-defining work for students and researchers seeking to become familiar with the various approaches to and theories of human development as well as past and current research.




iPhone For Dummies


Book Description

Unleash the power of your iPhone! The iPhone you carry in your pocket or purse gives you enormous power to get things done. It puts you within easy reach of your family and friends, provides instant access to your favorite music, TV, and movies, lets you to follow and react to news and events, and makes it possible to share your life in pictures and video with anyone in the world—all within seconds. And this is just scratching the surface of what it can do! This updated edition of iPhone for Dummies covers the latest versions of the device and the latest version of the iOS operating system. Beginning with how to get started with a new phone—navigating the settings, hooking up to wifi, sharing audio and video — you’ll also find out the many ways in which the iPhone’s tools and applications can bring an extra dimension to all aspects of your life. Explore the latest version of iOS Change your life with must-have apps Get artsy with photos, videos, and creative applications Troubleshoot common problems with ease Whether you’re just getting started or want to get even more from your iPhone, this book puts all the power in your hands!




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