One Giant Leap


Book Description

The New York Times bestselling, “meticulously researched and absorbingly written” (The Washington Post) story of the trailblazers and the ordinary Americans on the front lines of the epic Apollo 11 moon mission. President John F. Kennedy astonished the world on May 25, 1961, when he announced to Congress that the United States should land a man on the Moon by 1970. No group was more surprised than the scientists and engineers at NASA, who suddenly had less than a decade to invent space travel. When Kennedy announced that goal, no one knew how to navigate to the Moon. No one knew how to build a rocket big enough to reach the Moon, or how to build a computer small enough (and powerful enough) to fly a spaceship there. No one knew what the surface of the Moon was like, or what astronauts could eat as they flew there. On the day of Kennedy’s historic speech, America had a total of fifteen minutes of spaceflight experience—with just five of those minutes outside the atmosphere. Russian dogs had more time in space than US astronauts. Over the next decade, more than 400,000 scientists, engineers, and factory workers would send twenty-four astronauts to the Moon. Each hour of space flight would require one million hours of work back on Earth to get America to the Moon on July 20, 1969. “A veteran space reporter with a vibrant touch—nearly every sentence has a fact, an insight, a colorful quote or part of a piquant anecdote” (The Wall Street Journal) and in One Giant Leap, Fishman has written the sweeping, definitive behind-the-scenes account of the furious race to complete one of mankind’s greatest achievements. It’s a story filled with surprises—from the item the astronauts almost forgot to take with them (the American flag), to the extraordinary impact Apollo would have back on Earth, and on the way we live today. From the research labs of MIT, where the eccentric and legendary pioneer Charles Draper created the tools to fly the Apollo spaceships, to the factories where dozens of women sewed spacesuits, parachutes, and even computer hardware by hand, Fishman captures the exceptional feats of these ordinary Americans. “It’s been 50 years since Neil Armstrong took that one small step. Fishman explains in dazzling form just how unbelievable it actually was” (Newsweek).




Leap


Book Description

Every business faces the existential threat of competitors producing cheaper copies. Even patent filings, market dominance and financial resources can't shield them from copycats. So what can we do -- and, what can we learn from companies that have endured and even prospered for centuries despite copycat competition? In a book of narrative history and practical strategy, IMD professor of management and innovation Howard Yu shows that succeeding in today's marketplace is no longer just a matter of mastering copycat tactics, companies also need to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered. This proven tactic can protect a company from being overtaken by new (and often foreign) copycat competitors. Using riveting case studies of successful leaps and tragic falls, Yu illustrates five principles to success that span a wide range of industries, countries, and eras. Learn about how P&G in the 19th century made the leap from handcrafted soaps and candles to mass production of its signature brand Ivory, leaped into the new fields of consumer psychology and advertising, then leaped again, at the risk of cannibalizing its core product, into synthetic detergents and won with Tide in 1946. Learn about how Novartis and other pharma pioneers stayed ahead by making leaps from chemistry to microbiology to genomics in drug discovery; and how forward-thinking companies, including China's largest social media app -- WeChat, Tokyo-based Internet service provider Recruit Holdings, and Illinois-headquartered John Deere are leaping ahead by leveraging the emergence of ubiquitous connectivity, the inexorable rise of intelligent machines, and the rising importance of managerial creativity. Outlasting competition is difficult; doing so over decades or a century is nearly impossible -- unless one leaps. Ultimately, Leap is a manifesto for how pioneering companies can endure and prosper in a world of constant change and inevitable copycats.




One Giant Leap


Book Description

On July 20, 1969, Americans had their eyes and ears glued to their TVs and radios. NASA’s successful moon landing left the nation in awe. This moment inspired inventors and engineers across the nation. To celebrate the 50th anniversary of the 1969 moon landing, we share with you 20 patents that were inspired by the space race and how they reshaped the world. Featuring the original patent schematics from the US Patent and Trademark Office, blast off with the inventions inspired by the moon landing including: Memory foam Freeze-dried food Firefighting equipment Emergency "space blankets" DustBusters Cordless tools Protective paint (Used on both the Statue of Liberty, a gigantic Buddha in Hong Kong and the Golden Gate) Cochlear implants LZR Racer swimsuits CMOS image sensors Moon dust as fuel for space travel Carbon nanotubes Pocket calculators Other patents in the book reflect the general surge in space-related inventions in that era: Dispersed space based laser weapon Toy ray guns Flying saucers Propulsion systems Lasers The modem Integrated circuit Astro Lamp (Later called the Lava Lamp)




The Book of Bok


Book Description

First man on the Moon Neil Armstrong reveals the adventure of the first Moon landing, and how the Earth and the Moon came to be, in this unique non-fiction picture book. A young boy sits up in bed and gazes at the distant Moon through his window. He wonders if, one day, a human will stand on its surface and look back at the Earth. But Earth is already being studied from the Moon. An all-seeing Moon rock of almost impossible age, called Bok, has been looking down at our blue and green planet for millennia. Geologists - people who study rocks - have a saying: 'Rocks remember'. During his time, Bok has witnessed some truly wondrous things. Created in the Earth-shattering collision 4.5 billion years ago that led to the formation of the Moon, he has seen stars burst into being and meteors streak through the solar system. He has seen his own Moon surface be transformed with craters, and he has watched a fiery, volcanic planet transform into the haven we know today - as mountain ranges rose up, oceans appeared and dinosaurs roamed the Earth. And he found himself rudely awoken one early lunar morning by a strange creature picking him up and throwing him into a box. That is how Bok and Neil Armstrong first met, and this is their (true) story.




Neil Armstrong


Book Description

A biography of former American astronaut, Neil Armstrong, who, in 1969, became the first man to walk on the moon.




Mind Leap: Intimate Changes and Communication Between Worlds


Book Description

Fully revised with Reader's Guide, Self-Exploration Questions, chapter reviews and expanded Moita material. Reading Mind Leap was one of the most delightful experiences of my summer. First, I found it an absolutely intriguing story of personal challenge and human relationships. But second, and most important, I found it highly inspiring. There are many times in my own spiritual journey that I wonder whether it is all worth the effort whether there really is a greater reality. This book is a powerful incentive to keep going, an inspiration and a source of hope! Joyce E. Ansell, literary editor How can we learn to live wholly, with deep intuition, in this world? Where can it lead, for each of us, in this transformative era? We hear follow a path with heart ... listen to your dreams ... open to spirit ... But rare is the book that actually takes us far into that experience. Mind Leap does so by telling a challenging, liberating, true story from the consciousness revolution, and inviting readers to participate by reviewing their own life events and perceptions. A novelist couldn't create spiritual explorers more opposite than Kelly and David: growing up the psychic daughter of an abusive alcoholic and mystic son of an activist minister. But as young adults with other partners, dreams and intuitions pointed each other out, hinting of the natural bridge they would form together. As they were then tested in a crucible of intersecting lives, Moita began to speak through Kelly, initiating an experiment in communication between worlds . Her over 200 interactive sessions, shared with hundreds of participants, have been compared to the Seth material. Mind Leap reveals the hidden workings of spirit that connect us to people and situations we need to grow in strength, freedom and love. The narrative unfolds on many levels, giving a unique inside view of the channeling phenomenon even as the prophetic messages turn from individuals to the crisis/transformation of our Earth. We see you all the time, are near you, yet very rarely can touch, for you do not see us. For you, we are merely a whisper in the trees... We have watched for a great many years, and now there is a drawing together of worlds, a time when the two worlds may touch and not be destroyed by each other, when they may integrate and understand. The coming together of our worlds will not change just yours, but mine. Life will never be the same again. Moita







Tales of All Countries


Book Description