Lecture Economique de l'Histoire du Japon


Book Description

Cet ouvrage s’adresse aux étudiants suivant un programme d’études en langue ou commerce japonais, ou encore au lecteur averti intéressé par l’Histoire et l’Economie du Japon. Le Japon de 2014 se trouve à la croisée de nombreux défis de taille, qui sont abordés succinctement en fin de livre. Trois ans après le « tsunami » meurtrier de la région de « Tohoku », où en est le processus de reconstruction ? Le nucléaire va-t-il être remplacé par les Energies Renouvelables ? Comment le pays va-t-il faire face aux défis démographiques ? Le Japon est-il toujours un pays Innovateur ? En préparant un cours, l’auteur s’est aperçu qu’il y avait, surtout en langue anglaise, assez bien de livres sur l’Histoire et l'Economie du Japon en général, surtout après 1945, mais très... Plus > peu de livres récents se concentrant sur une lecture (purement) économique de l’Histoire entière du Japon. Malheureusement, il y a encore moins de choix en langue française. D’où, sans doute, la pertinence de cet ouvrage! Keywords: Japan, Japon, Economie du Japon, Japanese Economy, Histoire du Japon, Japanese History, Lecture Economique, Histoire Economique, Economic History, Commercer avec le Japon, Doing Business with Japan, Commercer au Japon, Doing Business in Japan, Faire des Affaires au Japon, Emploi à vie, Life Employment, Innovation au Japon, les Japonais, the Japanese




Bridges to Japanese Business Etiquette - Understanding Japan Cross-cultural Management (couverture souple)


Book Description

(written in collaboration with Motoko MJ Huysveld) Cross-cultural misunderstandings frequently appear in situations where Westerners interact with people from the Far East, in particular with the Japanese. As a Japan Business Consultant, I have witnessed many business cases, situations or events, where understanding the basics of Japanese business etiquette and Japan cross-cultural management would have helped a lot. This book, filled with concrete advice and illustrations of what to do and what not to do, aims at giving foreign business executives the necessary background and "toolkit" for succeeding in their "Japan cross-cultural adventure". The reader equipped with all the tools and tips I have developed in this book should definitely "perform better" when confronted with a Japanese prospect, potential business partner or "boss". Being well prepared for future Japan-related business opportunities is of the most importance now that an EPA in principle has been concluded between the EU and Japan!




Mastering Japan Business (couverture souple)


Book Description

This book is targeted at business executives of companies approaching the Japanese Market, reviewing their options in terms of Japan Entry Strategy, already exporting to Japan (Indirect Sales) or, already established and doing business in Japan (Direct Sales). Here, I do not focus on the cross-cultural side of things (please check my other books for that) but I rather cover in details the business side of things in Japan. First, I give the reader some insight into selected markets in Japan, as well B2C as B2B. Second, I show how to adapt to the local specificities, Industry by Industry, and I give some tips and guidelines for building a successful (B2C and B2B) Marketing Mix in Japan. Third, I introduce and analyse the various Entry Strategies available to foreign companies keen on developing their business in Japan.




The Ultimate Survival Guide for Business in Japan (couverture souple)


Book Description

This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). In this book, we show: - That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies. - That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. - How to market your products or services in Japan (B2C and B2B Marketing Guidelines). - Which Entry Strategies are available to foreign companies to choose from and guidelines for selection




Lecture Economique de lÕHistoire du Japon (couverture souple)


Book Description

Cet ouvrage s'adresse aux etudiants suivant un programme d'etudes en langue ou commerce japonais, ou encore au lecteur averti interesse par l'Histoire et l'Economie du Japon. Le Japon de 2014 se trouve a la croisee de nombreux defis de taille, qui sont abordes succinctement en fin de livre. Trois ans apres le tsunami meurtrier de la region de Tohoku, ou en est le processus de reconstruction ? Le nucleaire va-t-il etre remplace par les Energies Renouvelables ? Comment le pays va-t-il faire face aux defis demographiques ? Le Japon est-il toujours un pays Innovateur ? En preparant un cours, l'auteur s'est apercu qu'il y avait, surtout en langue anglaise, assez bien de livres sur l'Histoire et l'Economie du Japon en general, surtout apres 1945, mais tres peu de livres recents se concentrant sur une lecture (purement) economique de l'Histoire entiere du Japon. Malheureusement, il y a encore moins de choix en langue francaise. D'ou, sans doute, la pertinence de cet ouvrage.




Economics as Rhetoric


Book Description

Bernard Maris was killed in Paris on January 7, 2015, during the terrorist attack against the satirical magazine Charlie Hebdo. He remains one of the most original intellectuals of contemporary France, but despite being a uniquely original heterodox thinker, his international reputation has been compromised by the fact that his writings are inaccessible to non-French speakers. This book remedies that. By providing an overview of Bernard Maris’ life and intellectual trajectory as well as an English translation of an anthology of his most relevant writings, this volume provides the international audience – for the first time ever – the chance to know and understand the contribution of this major heterodox economist. An outstanding and atypical figure in economic thought and a virulent critic of mainstream dominant economics, he was also an all-round actor and thinker of his time. Through rigorous reasoning, he questioned the notion of well-being, which, he argued, is too often conflated with having more. Enslavement by work, or the endless destructive accumulation of natural wealth, is also inherent to the capitalist system. Probably his most original contribution is his epistemological reflection on the very nature of economics and his appraisal of this discipline as a form of rhetoric. This book will be of great interest to readers in heterodox economics, economic methodology, epistemology, and French literature and culture more broadly.







Archiv Orientální


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Canadiana


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Lecture Economique de l'Histoire du Japon


Book Description

DESCRIPTION EN FRANCAIS:Cet ouvrage s'adresse aux �tudiants suivant un programme d'�tudes en langue ou commerce japonais, ou encore au lecteur averti int�ress� par l'Histoire et l'Economie du Japon. Le Japon de 2014 se trouve � la crois�e de nombreux d�fis de taille, qui sont abord�s succinctement en fin de livre. Trois ans apr�s le � tsunami � meurtrier de la r�gion de � Tohoku �, o� en est le processus de reconstruction ? Suite � l'accident de Fukushima, le nucl�aire va-t-il �tre remplac� par les Energies Renouvelables ? La population japonaise vieillissant terriblement et le taux de natalit� �tant tr�s bas, comment le pays va-t-il y rem�dier ? En repensant le syst�me d'emploi � vie et en promouvant le travail des femmes, des jeunes et des seniors ? Le Japon est-il toujours un pays Innovateur ? Que fait-il pour pr�server l'environnement ? Quel est son int�r�t � participer � la constitution de m�ga-blocs commerciaux tels que TPP et autres ? Tous ces sujets sont d'actualit�, l'Histoire �conomique se faisant de nos jours.En pr�parant un cours sur l'Histoire de l'Economie du Japon, l'auteur s'est aper�u qu'il y avait, surtout en langue anglaise, assez bien de livres sur l'Histoire du Japon en g�n�ral ainsi que sur l'Economie du pays, surtout apr�s 1945, mais tr�s peu de livres r�cents se concentrant sur une lecture (purement) �conomique de l'Histoire enti�re du Japon. Malheureusement, il y a encore moins de choix en langue fran�aise. D'o�, sans doute, la pertinence de cet ouvrage.DESCRIPTION IN ENGLISH:This book is intended for students studying Japanese language or commerce , as well as for the motivated reader interested in the History and the Economy of Japan.In 2014, Japan is at the crossroads of many challenges, which are discussed briefly at the end of the book. Three years after the deadly "Tsunami" in the " Tohoku " area, what is the status of the Reconstruction Process ? Following the Fukushima accident , will Nuclear Power be replaced by Renewable Energies ? The Japanese population is aging terribly and the birth rate is very low, so, how will the country solve this? By re-thinking the lifetime employment system and promoting labour of women, youth and seniors ? Is Japan still an Innovative country? What is the country doing to protect the Environment ? What is Japan's interest in participating in the creation of Trade Mega- Blocks such as TPP and others? All these topics are hot, Economic History being written nowadays.Preparing a course on the History of the Japanese Economy, the author realized that there were plenty of books on the History of Japan in general as well as on the country's Economy , especially after 1945, but very few recent books focusing on the purely Economic approach of the whole History of Japan. No doubts about, the relevance of this book.Keywords:Japan, Japon, Economie, Economy, Histoire, History, Histoire �conomique, Economic History, Doing Business with Japan, Faire du commerce avec le Japon, Faire des Affaires avec les Japonais, Doing Business in Japan, Doing Business with the Japanese, Energies Renouvelables au Japon, Renewable Energies in Japan, Life Employment System in Japan, Syst�me d'emploi � vie japonais, Female Work Force in Japan, Travail des Femmes au Japon, Innovation au Japon, Accord de Partenariat Economique Europe-Japon, EPA EU-Japan.