Make Your Words Work


Book Description

Gary Provost practices what he preaches in Make Your Words Work. He helps you learn to write well by, among other things, writing well himself. His warm, witty, entertaining instruction teams with solid examples as well as exercises. Get the good word now. This is the writing course to help you make your work more powerful, more readable, more salable.




Making Your words Work


Book Description

The first book to focus on the application of language models for classroom management, Making Your Words Work offers a large repertoire of linguistic approaches to improve communication between teacher and pupil. It provides a robust rationale of the causes of anxiety and dysfunctional behaviour. It covers the latest developments in effective teaching through the modification of language use. Previously published as Words Work!: How to Change Your Language to Improve Behaviour in Your Classroom ISBN 978-189983698-7 - resized and reformatted.




Words That Work


Book Description

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.




Making Your Words Work!


Book Description

The first book to focus on the application of language models for classroom management, Making Your Words Work offers a large repertoire of linguistic approaches to improve communication between teacher and pupil. It provides a robust rationale of the causes of anxiety and dysfunctional behaviour. It covers the latest developments in effective teaching through the modification of language use. Previously published as Words Work! How to Change Your Language to Improve Behaviour in Your Classroom ISBN 978-189983698-7 - resized and reformatted.




100 Ways to Improve Your Writing


Book Description

This is the one guide that anyone who writes--whether student, business person, or professional writer--should put on the desk beside pencil, pen, typewriter, or word processor. Filled with professional tips and a wealth of instructive examples, this valuable, easy-to-use handbook can help you solve any and all writing problems.




Persuasive Writing


Book Description

The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.




American Widow


Book Description

Presents, in graphic novel format, the story of Alissa Torres, whose husband was killed in the September 11 terrorist attack on the World Trade Center, and her legal and psychological battles over his death.




Words that Work


Book Description

In Words that Work: How to Get Kids to Do Almost Anything, author Alicia Eaton, a leading Harley Street Hypnotherapist & Advanced NLP Practitioner, explains how much easier it is to get children to co-operate.




Why I Write


Book Description

George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times




Dynamic Writing


Book Description

The onslaught of email and proliferation of text messages means that we are becoming more concerned with the speed of communication than we are with the quality and clarity of the messages we send. We abbreviate more. We communicate less. This book explains how you can save time and energy by re-establishing the principles of written communication in all forms of business correspondence.