Mastering LinkedIn


Book Description

We use the model of inbound/outbound marketing to see how LinkedIn works and how you can use it for your business. We cover Sales Navigator, a powerful tool with advanced filters so you can search millions of members to find the ones for your business, learn about your leads, watch their activity, contact them, and develop business connections with them.You'll also learn how to write posts that get thousands of views and how the LinkedIn ranking algorithm works. The book is written in accessible English for everyone.How to Use LinkedIn for B2B Business DevelopmentUse LinkedIn for Inbound and Outbound MarketingUse Your LinkedIn Profile for Inbound MarketingUse Your Company Pages for Inbound MarketingUse Your Connections for Inbound MarketingUse Posts and Articles for Inbound MarketingUse LinkedIn Sales Navigator for Outbound MarketingUse LinkedIn Ads for Outbound Marketing




60 Days to LinkedIn Mastery


Book Description

There's only one place in the world where you can find and connect with hundreds of millions of professionals every day, and that's on LinkedIn. Are you taking advantage of it? Or are you who Gary Vaynerchuk is talking about when he says, "So many . . . are missing out on the insane opportunity on LinkedIn right now."Tragically, too many of the almost 800 million people on LinkedIn are missing out because they use it the wrong way, but that spells opportunity for those who use it correctly. The good news is, with this book as your guide, you'll be an expert LinkedIn user in no time.Whether you're an employee who dreams of finding a new job, an executive who needs to hire star talent, or an entrepreneur who wants to grow a business, LinkedIn Mastery is the super-simple, straightforward, practical blueprint that will help you achieve your goals.This step-by-step guide to mastering LinkedIn will teach you how to:Optimize your LinkedIn profile so it's something you're proud to show off, rather than something you want to hideMake high-quality connections on LinkedIn with your ideal audience-the people you can serve and who can serve youCreate compelling content-quickly, easily, and affordably-that will bring your dream opportunities to youThis book contains 60 LinkedIn lessons, each short enough to understand and implement in 15 minutes or less. If you complete one each day, within 60 days you'll fully master LinkedIn. If you're looking to find a new job, your LinkedIn profile will attract the best employers and the best offers. If you're recruiting, you'll find and connect with top talent. And if you're generating leads and growing your business, you'll create content that brings your ideal customer to you.Are you ready for your first lesson?







Mastering LinkedIn in 7 Days Or Less


Book Description

Provides an introduction and overview of LinkedIn, as well as tips for various users on making the resource meet their goals.




Mastering Machine Learning Algorithms


Book Description

Explore and master the most important algorithms for solving complex machine learning problems. Key Features Discover high-performing machine learning algorithms and understand how they work in depth. One-stop solution to mastering supervised, unsupervised, and semi-supervised machine learning algorithms and their implementation. Master concepts related to algorithm tuning, parameter optimization, and more Book Description Machine learning is a subset of AI that aims to make modern-day computer systems smarter and more intelligent. The real power of machine learning resides in its algorithms, which make even the most difficult things capable of being handled by machines. However, with the advancement in the technology and requirements of data, machines will have to be smarter than they are today to meet the overwhelming data needs; mastering these algorithms and using them optimally is the need of the hour. Mastering Machine Learning Algorithms is your complete guide to quickly getting to grips with popular machine learning algorithms. You will be introduced to the most widely used algorithms in supervised, unsupervised, and semi-supervised machine learning, and will learn how to use them in the best possible manner. Ranging from Bayesian models to the MCMC algorithm to Hidden Markov models, this book will teach you how to extract features from your dataset and perform dimensionality reduction by making use of Python-based libraries such as scikit-learn. You will also learn how to use Keras and TensorFlow to train effective neural networks. If you are looking for a single resource to study, implement, and solve end-to-end machine learning problems and use-cases, this is the book you need. What you will learn Explore how a ML model can be trained, optimized, and evaluated Understand how to create and learn static and dynamic probabilistic models Successfully cluster high-dimensional data and evaluate model accuracy Discover how artificial neural networks work and how to train, optimize, and validate them Work with Autoencoders and Generative Adversarial Networks Apply label spreading and propagation to large datasets Explore the most important Reinforcement Learning techniques Who this book is for This book is an ideal and relevant source of content for data science professionals who want to delve into complex machine learning algorithms, calibrate models, and improve the predictions of the trained model. A basic knowledge of machine learning is preferred to get the best out of this guide.




Mastering Kubernetes


Book Description

Master the art of container management utilizing the power of Kubernetes. About This Book This practical guide demystifies Kubernetes and ensures that your clusters are always available, scalable, and up to date Discover new features such as autoscaling, rolling updates, resource quotas, and cluster size Master the skills of designing and deploying large clusters on various cloud platforms Who This Book Is For The book is for system administrators and developers who have intermediate level of knowledge with Kubernetes and are now waiting to master its advanced features. You should also have basic networking knowledge. This advanced-level book provides a pathway to master Kubernetes. What You Will Learn Architect a robust Kubernetes cluster for long-time operation Discover the advantages of running Kubernetes on GCE, AWS, Azure, and bare metal See the identity model of Kubernetes and options for cluster federation Monitor and troubleshoot Kubernetes clusters and run a highly available Kubernetes Create and configure custom Kubernetes resources and use third-party resources in your automation workflows Discover the art of running complex stateful applications in your container environment Deliver applications as standard packages In Detail Kubernetes is an open source system to automate the deployment, scaling, and management of containerized applications. If you are running more than just a few containers or want automated management of your containers, you need Kubernetes. This book mainly focuses on the advanced management of Kubernetes clusters. It covers problems that arise when you start using container orchestration in production. We start by giving you an overview of the guiding principles in Kubernetes design and show you the best practises in the fields of security, high availability, and cluster federation. You will discover how to run complex stateful microservices on Kubernetes including advanced features as horizontal pod autoscaling, rolling updates, resource quotas, and persistent storage back ends. Using real-world use cases, we explain the options for network configuration and provides guidelines on how to set up, operate, and troubleshoot various Kubernetes networking plugins. Finally, we cover custom resource development and utilization in automation and maintenance workflows. By the end of this book, you'll know everything you need to know to go from intermediate to advanced level. Style and approach Delving into the design of the Kubernetes platform, the reader will be exposed to the advanced features and best practices of Kubernetes. This book will be an advanced level book which will provide a pathway to master Kubernetes




Secrets of Success at Work


Book Description

- What do highly successful professionals know that the rest of us don't? - Do they have a secret recipe for success? - Is there a special alchemy at work? Secrets of Success at Work reveals the 50 things you need to know to achieve all your professional goals, whatever your ambition. Some will surprise you, and all will inspire you. Put these 50 simple strategies together and you have a recipe for success in the workplace, a proven formula that will unlock the secrets and uncover your potential.




Mastering Java for Data Science


Book Description

Use Java to create a diverse range of Data Science applications and bring Data Science into production About This Book An overview of modern Data Science and Machine Learning libraries available in Java Coverage of a broad set of topics, going from the basics of Machine Learning to Deep Learning and Big Data frameworks. Easy-to-follow illustrations and the running example of building a search engine. Who This Book Is For This book is intended for software engineers who are comfortable with developing Java applications and are familiar with the basic concepts of data science. Additionally, it will also be useful for data scientists who do not yet know Java but want or need to learn it. If you are willing to build efficient data science applications and bring them in the enterprise environment without changing the existing stack, this book is for you! What You Will Learn Get a solid understanding of the data processing toolbox available in Java Explore the data science ecosystem available in Java Find out how to approach different machine learning problems with Java Process unstructured information such as natural language text or images Create your own search engine Get state-of-the-art performance with XGBoost Learn how to build deep neural networks with DeepLearning4j Build applications that scale and process large amounts of data Deploy data science models to production and evaluate their performance In Detail Java is the most popular programming language, according to the TIOBE index, and it is a typical choice for running production systems in many companies, both in the startup world and among large enterprises. Not surprisingly, it is also a common choice for creating data science applications: it is fast and has a great set of data processing tools, both built-in and external. What is more, choosing Java for data science allows you to easily integrate solutions with existing software, and bring data science into production with less effort. This book will teach you how to create data science applications with Java. First, we will revise the most important things when starting a data science application, and then brush up the basics of Java and machine learning before diving into more advanced topics. We start by going over the existing libraries for data processing and libraries with machine learning algorithms. After that, we cover topics such as classification and regression, dimensionality reduction and clustering, information retrieval and natural language processing, and deep learning and big data. Finally, we finish the book by talking about the ways to deploy the model and evaluate it in production settings. Style and approach This is a practical guide where all the important concepts such as classification, regression, and dimensionality reduction are explained with the help of examples.




Using LinkedIn, Enhanced Edition


Book Description

*** This USING LinkedIn book is enhanced with 2 hours of FREE step-by-step VIDEO TUTORIALS and AUDIO SIDEBARS! *** LinkedIn is a popular, fast-growing social media and online collaboration used to develop business, find clients, recruit staff, and much more. USING LinkedIn is a media-rich learning experience designed to help new users master LinkedIn quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream LinkedIn users need to know. You’ll Learn How to: - Use LinkedIn to Find a Job or Promote Your Business Online - Participate in LinkedIn Groups - Create a Profile that Achieves Targeted Goals - Customize LinkedIn Privacy Settings Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See! - Use LinkedIn Answers and Groups for Research and Marketing - Perform an Advanced Job Search - Extend the Power of LinkedIn with Applications and Tools Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts! - Create a LinkedIn Profile that Generates Results - Keep your LinkedIn Profile Current - Learn about LinkedIn Recruitment Options Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.




Cybersecurity Risk Management


Book Description

Cybersecurity Risk Management In Cybersecurity Risk Management: Mastering the Fundamentals Using the NIST Cybersecurity Framework, veteran technology analyst Cynthia Brumfield, with contributions from cybersecurity expert Brian Haugli, delivers a straightforward and up-to-date exploration of the fundamentals of cybersecurity risk planning and management. The book offers readers easy-to-understand overviews of cybersecurity risk management principles, user, and network infrastructure planning, as well as the tools and techniques for detecting cyberattacks. The book also provides a roadmap to the development of a continuity of operations plan in the event of a cyberattack. With incisive insights into the Framework for Improving Cybersecurity of Critical Infrastructure produced by the United States National Institute of Standards and Technology (NIST), Cybersecurity Risk Management presents the gold standard in practical guidance for the implementation of risk management best practices. Filled with clear and easy-to-follow advice, this book also offers readers: A concise introduction to the principles of cybersecurity risk management and the steps necessary to manage digital risk to systems, assets, data, and capabilities A valuable exploration of modern tools that can improve an organization’s network infrastructure protection A practical discussion of the challenges involved in detecting and responding to a cyberattack and the importance of continuous security monitoring A helpful examination of the recovery from cybersecurity incidents Perfect for undergraduate and graduate students studying cybersecurity, Cybersecurity Risk Management is also an ideal resource for IT professionals working in private sector and government organizations worldwide who are considering implementing, or who may be required to implement, the NIST Framework at their organization.