Money For Content and Your Clicks For Free


Book Description

Want to make money from your creativity? Here's how If you're a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson--a creative entrepreneur. If that thought intimidates you, you're not alone. JD Frazer has been there, and he shares with you everything you must know about syndication, advertising, branding, merchandising, copyright protection, ethical considerations, how to attract consumers, and more. If you want to earn a living from what you create, here's what you need to do: * Make wise decisions that protect your intellectual property and your interests * Approach the subject of paying for content without alienating your audience * Understand the realities of self-syndication * Weigh the advantages and disadvantages of membership features on your Web site * Learn how branding and merchandising apply to your art * Be prepared for fame as well as anonymity, and the hazards of both * Recognize the ethical balance that exists between creator and consumer * Explore online resources that assist the creative entrepreneur Visit our Web site at www.wiley.com/compbooks




Click Millionaires


Book Description

The new American Dream is doing work you love with the freedom and income to live the life you want. Thanks to the Internet, anyone can launch a business with little or no start-up capital or technical expertise. The rules have changed. The American Dream is no longer the "corner office." It's a successful lifestyle business you can run from your home, the beach, or wherever you desire. In this book, lifestyle entrepreneurship expert Scott Fox teaches weary corporate warriors and aspiring entrepreneurs how to trade the 9-5 job they hate for an online business they love. This guide explains how to combine outsourcing, software, and automated online marketing to build recurring revenues, all while working less and making fewer lifestyle compromises that corporate "success" requires. In Click Millionaires, you will learn how to: find a lucrative niche on the Internet that matches your interests and skills; choose an online business model: from blogs, online communities, digital delivery, online services, affiliate marketing and even physical products; position yourself as an expert; build your audience; design the lifestyle you want; and balance passion and profits to realize their personal definition of success. Featuring stories of dozens of "regular folks" who have reinvented themselves as "Click Millionaires", this inspiring and practical guide shows you how to stop dreaming of a better life and start living it!




Content is Cash


Book Description

"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more




Get Rich Click!


Book Description

The Internet is changing the way business is conducted and fortunes are made. "Get Rich Click!" shows readers how to jump in and begin making money online immediately.




The Social Media Bible


Book Description

The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. Covers all major new software applications, including features and benefits, in detail Lists more than 120 companies integral to the social media industry with updated data, products, services, and links Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.




How to Generate Free Traffic Online


Book Description

I consult for some of the biggest companies in the world, and right now, I'm pulling in over 1.1 million visitors a month for FREE! The best part is that ALL of my businesses use the exact same model: Free Traffic. In this book, I’ll walk you through my ULTIMATE Free Traffic secrets. Not only will I make you into an SEO Master, but I’ll show you many other sources of amazing FREE Traffic: Facebook, LinkedIn, Instagram, Yahoo, Bing, and many more! If you really want to MASTER Free Traffic and get this super-power, well, then just grab this book and let’s get started!




Cashing in with Content


Book Description

Written by a Web marketing expert, "Cashing In with Content" interviews 20 of today's most innovative Web marketers and shares their secrets for using content to turn browsers into buyers. It also shows how to encourage repeat business and reveals how to unleash the amazing power of viral marketing.




Attention! This Book Will Make You Money


Book Description

Drive Web traffic and take your business into the future In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools...provided you understand and correctly apply the latest techniques. Attention! gives you an educational and motivational guide to using social media to market your brand or business online. In three parts, you'll discover everything you need to know to get off the ground and thrive in the social mediasphere, including The tools, techniques and tricks to get attention online and turn that attention into profit The theory behind the importance of making your mark on the Internet How other businesses and individuals made money from online marketing Whether you're just starting your business, just moving it online, or already established and looking to take your business to the next level, Attention! is the key to success.




Future for Local and Regional Media


Book Description

The Committee decided to examine the local media landscape in the UK as it was very much aware of the challenges facing local and regional newspapers, including the impact of the recession and structural changes within the industry, which have resulted in a significant downturn in advertising revenues, a growing number of job cuts and newspaper title closures. These pressures have also had a serious impact on local commercial radio stations and regional television. Traditional media platforms also face the reality of changing consumer behaviour with people increasingly using the internet as their source of information. The report examines the following issues: the impact on local media of recent and future developments in digital convergence, media technology and changing consumer behaviour; the impact of newspaper closures on independent local journalism and access to local information; how to fund quality local journalism; the appropriateness and effectiveness of print and electronic publishing initiatives undertaken directly by public sector bodies at the local level; the role and effects of search engines and online content aggregators on local media; the future of local radio and television news; the desirability of changes to the regulatory framework for print and electronic local media, including cross-media ownership and merger regulations; the opportunities and implications of BBC partnerships with local media; the extent of plurality required in local media markets; incentives for investment in local content; opportunities for 'hyper-local' media services.




Free Marketing in Social Media: 500 Tactics and Best Practices


Book Description

FREE MARKETING: A social media primer to assist marketers effectively plan and implement FREE tactics and best practices in social media-- like Twitter, Facebook, MySpace, Digg, Squidoo, LinkedIn, Yahoo, Wordpress and others! Over 500 tactics provided to help you get maximum results and ROI.




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