Public Broadcasting for the 21st Century


Book Description

This study examines the situation of public broadcasting worldwide, in a number of different contexts, from a variety of thematic perspectives. The result is a global report on the question of public service broadcasting




Radio's Digital Dilemma


Book Description

Radio's Digital Dilemma is the first comprehensive analysis of the United States’ digital radio transition, chronicling the technological and policy development of the HD Radio broadcast standard. A story laced with anxiety, ignorance, and hubris, the evolution of HD Radio pitted the nation’s largest commercial and public broadcasters against the rest of the radio industry and the listening public in a pitched battle over defining the digital future of the medium. The Federal Communications Commission has elected to put its faith in "marketplace forces" to govern radio’s digital transition, but this has not been a winning strategy: a dozen years from its rollout, the state of HD Radio is one of dangerous malaise, especially as newer digital audio distribution technologies fundamentally redefine the public identity of "radio" itself. Ultimately, Radio’s Digital Dilemma is a cautionary tale about the overarching influence of economics on contemporary media policymaking, to the detriment of notions such as public ownership and access to the airwaves—and a call for media scholars and reformers to engage in the continuing struggle of radio’s digital transition in hopes of reclaiming these important principles.




The Future of the Public's Health in the 21st Century


Book Description

The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.




The Problem of the Media


Book Description

The symptoms of the crisis of the U.S. media are well-known—a decline in hard news, the growth of info-tainment and advertorials, staff cuts and concentration of ownership, increasing conformity of viewpoint and suppression of genuine debate. McChesney's new book, The Problem of the Media, gets to the roots of this crisis, explains it, and points a way forward for the growing media reform movement. Moving consistently from critique to action, the book explores the political economy of the media, illuminating its major flashpoints and controversies by locating them in the political economy of U.S. capitalism. It deals with issues such as the declining quality of journalism, the question of bias, the weakness of the public broadcasting sector, and the limits and possibilities of antitrust legislation in regulating the media. It points out the ways in which the existing media system has become a threat to democracy, and shows how it could be made to serve the interests of the majority. McChesney's Rich Media, Poor Democracy was hailed as a pioneering analysis of the way in which media had come to serve the interests of corporate profit rather than public enlightenment and debate. Bill Moyers commented, "If Thomas Paine were around, he would have written this book." The Problem of the Media is certain to be a landmark in media studies, a vital resource for media activism, and essential reading for concerned scholars and citizens everywhere.




Going Solo


Book Description

Going Solo: Doing Videojournalism in the 21st Century details the controversy, history, and rise of this news genre, but its main objective is to show aspiring videojournalists how to learn the craft. While other textbooks depict the conventional reporter-and-videographer mode, Going Solo innovates by teaching readers how to successfully juggle the skill traditionally required of two different people.




The Future of Public Broadcasting


Book Description




Reinventing Public Service Communication


Book Description

These essays address one of the most challenging debates in contemporary European media studies: the transition of the traditional Public Service Broadcasters into Public Service Media, as they widen their remit to produce and distribute public service content across more delivery platforms to meet the requirements of the digital age.




American Television News


Book Description




Writing and Reporting the News for the 21st Century: The Speed at Which We Travel


Book Description

Writing and Reporting News in the 21st Century: The Speed at Which We Travel introduces students to the fast-paced and ever-changing landscape of modern media. The text highlights the importance of embracing technology and social media while abiding by the ethical considerations that aspiring journalists must follow. The first section of the book presents students with guiding principles for practicing accurate and fair journalism, as well as the various codes of ethics used across journalistic mediums, namely print, digital, and broadcast. The second section provides an overview of the basics for writing news for online, print, radio, and TV outlets. It also posits valuable advice that will help new journalists conduct an effective interview, pose meaningful questions, and capture what the source has to say accurately. The final section demonstrates the myriad ways the study of journalism can lead to successful careers in marketing, public relations, full-time reporting, editing, or producing. Writing and Reporting News in the 21st Century is ideal for introductory courses in journalism. It is also a valuable supplemental text for foundational courses in marketing, public relations, and technical writing. Yumi Wilson earned her B.A. in journalism from the University of Southern California and M.F.A. in creative non-fiction from the University of San Francisco. She is an associate professor of journalism at the San Francisco State University. Grace M. Provenzano earned her B.S. in social sciences at Michigan State University and M.M.C. in mass communication from Arizona State University. She is a lecturer at Iowa State University's Greenlee School of Journalism and Communication. Gina Baleria earned her B.A. in English, with emphases in film and history, from the University of California, Los Angeles; M.A. in communication: media studies from Stanford University, and Ed.D. in educational leadership from San Francisco State University. She is a lecturer at San Francisco State University.