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La Ruta de la Transformación Digital

Author : Juan Bueno

Publisher : Createspace Independent Publishing Platform

Page : 168 pages

File Size : 50,91 MB

Release : 2015-12-26

Category :

ISBN : 9781522934363

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Book Description

2017 ser� el a�o de la Transformaci�n Digital en Espa�a" Esta es una afirmaci�n un�nime de la pr�ctica totalidad de expertos en la materia. El 52% de las empresas espa�olas manifiestan llegar tarde a esta transformaci�n. No pierdas ni un minuto m�s. Ponte manos a la obra. Si sabemos como abordar el problema, tendremos gran parte de la soluci�n. Este libro te mostrar� las claves de c�mo abordar este apasionante proyecto, en el que debemos tener muy en cuenta: La tecnolog�a (las herramientas) Los procesos (procedimientos y sistemas) Las personas (el liderazgo y la cultura) Las competencias digitales Este es un avance de lo que se encontrar�s en este libro �Por qu� te interesa este libro? �C�mo te puede ayudar lo que aqu� encontrar�s? �C�mo ser�n los clientes del futuro? El papel de RR.HH. en el proceso Muchos casos reales de los que aprender �A qui�n est� dirigido este libro? A las personas de las �reas de Tecnolog�a, porque de ellos depende la puesta en marcha de las herramientas disponibles para la organizaci�n. A las personas del �rea de Marketing, porque tienen que alumbrar el camino para que los procesos se alineen con las necesidades del mercado y los clientes. A las personas del �rea de RR.HH. porque ser�n los responsables de que la implantaci�n del proyecto de transformaci�n, sea un �xito. Y en general a todas las personas ya que todos necesitamos mantener actualizado un perfil digital acorde con las exigencias del momento y porque todos, en mayor o menor medida, tenemos cosas que aportar en este apasionante viaje. �C�mo te puede ayudar este libro? Analizaremos el papel de los avances tecnol�gicos y tambi�n descubriremos la enorme importancia que tiene contar con las personas, que son a la postre, las que deben llevar a cabo este proceso que comienza por la transformaci�n cultural. Se describen con detalle las metodolog�as m�s impactantes como son el Reverse Mentoring y la Gamificaci�n, ambas de incalculable valor para el �xito del proyecto.





Las rutas de la innovación

Author : Juan José Goñi Zabala

Publisher : Ediciones Díaz de Santos

Page : 33 pages

File Size : 47,10 MB

Release : 2012-05-01

Category : Business & Economics

ISBN : 8499697569

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Book Description

ÍNDICE: Las grandes rutas de la innovación. La coproducción. La sincronización. Más allá del cliente. La digitalización. Romper reglas. Trabajar en red de conocimiento. Entusiasmar personas. Eliminar lo que sobra. Perseverar en la intención. Velocidad de decisión y proceso.



Responsible Leadership for Sustainability in Uncertain Times

Author : Tanuja Sharma

Publisher : Springer Nature

Page : 306 pages

File Size : 21,65 MB

Release : 2022-10-05

Category : Business & Economics

ISBN : 9811947236

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Book Description

This book contains compilation of emerging discourses on responsible leadership for sustainability in uncertain times. Uncertainty is looming large at global level due to COVID, climatic disruptions and persisting social discriminations, especially since the pandemic, which have disrupted economies at both local and global levels. Technology was a boon to mitigate hardships emerging from such disruptions. The book documents the leadership roles, welfare issues, best practices and innovations that help organizations to sustain in a VUCA world. Economic, social and environmental concerns and their mitigation as documented in this book will be relevant for future planning and execution for sustainable existence. A blend of research by practitioners and academicians, capturing organizational experiences through case studies makes it attractive for a wide range of readership. Business leaders will find this book extremely helpful to understand the nuances and insights for responsible leadership and innovative strategies for stakeholder management and engagement for sustained businesses. Practitioners would get insights into responsible leadership for improving existing sustainable practices and speed up the transition which is necessitated due to disruptions. Prospective entrepreneurs may find that book helpful for creating responsible organizations which are sustainable due to responsible management of resources, employees and environment. Students and researchers can learn from the cases and documentation on responsible leadership, social and environmental concerns and sustainability in this book.



Interpreting and Translation for Agri-Food Professionals in the Global Marketplace

Author : Isabel Peñuelas Gil

Publisher : Walter de Gruyter GmbH & Co KG

Page : 241 pages

File Size : 19,3 MB

Release : 2023-12-18

Category : Computers

ISBN : 311110320X

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Book Description

In the context of an increasingly internationalized agri-food sector, this volume explores existing and new tools developed to help professionals with writing, interpreting and translating. Centered on the English-Spanish language pair, the contributions address a variety of terminology issues, the importance of intercultural understanding, the use of corpora, as well as the possibilities offered by automatic translation.



¡Sonríe, te están puntuando!

Author : Roberto Aparici

Publisher : Editorial GEDISA

Page : 237 pages

File Size : 49,91 MB

Release : 2017-11

Category : Language Arts & Disciplines

ISBN : 8416919747

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Author :

Publisher : Marcombo

Page : 216 pages

File Size : 45,15 MB

Release :

Category :

ISBN :

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The Digital Transformation Playbook

Author : David L. Rogers

Publisher : Columbia University Press

Page : 267 pages

File Size : 48,5 MB

Release : 2016-04-05

Category : Business & Economics

ISBN : 0231541651

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Book Description

Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.



Trends in Radio Research

Author : Manuel Fernández-Sande

Publisher : Cambridge Scholars Publishing

Page : 378 pages

File Size : 17,28 MB

Release : 2018-10-19

Category : Performing Arts

ISBN : 152752003X

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Book Description

This book explores how academia seeks to systematize the changes taking place in radio in its adaptation to the digital era. The individual chapters here investigate the most important issues currently under study by researchers in the medium of radio, tackling such key questions as the future of the radio spectrum, the new commercial radio business models, the function of community radio stations, and the development of university radio stations, amongst others. As such, this volume is integral to an understanding of the compound dimensions of the sound and radio media research currently being carried out in countries as varied as the United Kingdom, Spain, Poland, Finland, Portugal, Brazil and Argentina.