The Beauty Brains


Book Description

The Beauty Brains is a beauty advice book that reveals the science behind cosmetics and personal care products. It was written by real scientists to help people cut through the confusing, misleading and sometimes false information that the beauty companies bombard us with. The goal of this book is to explain cosmetic science and answer common beauty questions in a way that's entertaining and easy to understand.




It's Ok to Have Lead in Your Lipstick


Book Description

Are you sick of outrageous beauty claims and over-priced products that don't deliver? Tired of not knowing what to believe about products? Confused about who to trust for beauty tips and tricks? Well, worry no more. The popular science bloggers, The Beauty Brains, are back with another book full of informative and fun beauty advice. "It's Ok to Have Lead in Your Lipstick" starts by debunking what the American Council on Science and Health called the number one unfounded health scare story of 2007. And that's just the beginning: this book answers dozens of important (and some oddball) beauty questions that you're dying to know. Here's what else you'll learn... Clever lies that the beauty companies tell you. The straight scoop of which beauty myths are true and which are just urban legends. Which ingredients are really scary and which ones are just scaremongering by the media to incite an irrational fear of chemicals. How to tell the difference between the products that are really green and the ones that are just trying to get more of your hard earned money by labeling them "natural" or "organic." Written in a straight talk, fact based style yet laced with plenty of humor, "It's Okay to Have Lead in Your Lipstick" is an easy and informative read for all ages.




Beauty, Brains, and Brawn


Book Description

Beauty, Brains, and Brawn offers diverse perspectives on what it means to be a male or female child in children's literature, presenting stimulating views from the field's best-known authors, illustrators, and educators.




The Beauty Aisle Insider


Book Description

The creators of BeautyBrains.com answer consumers' questions about the lotions, potions, and other beauty products they use every day. Original.




Beauty and the Brain


Book Description




Beauty Or Brains


Book Description

When the Marquis of Sherwood declines her invitation to a Society occasion with the scathing comment that he has no wish to spend his time with débutantes, whom he believes are 'half-witted, gauche, stupid and not well-educated', Lady Katherine Wick is incensed. Even more so when she discovers that he apparently prefers the company of the Gaiety Girls, the femmes fatales of the theatrical set. So she resolves to teach him a lesson by enlisting dear friend Lavina Vernon and her most beautiful, talented and witty friends to pose as Gaiety Girls at an unchaperoned party at the Marquis' country mansion – there to prove that Society girls are intelligent as well as glamorous. Kind, demure country parson's daughter Lavina is uncomfortable with this deceit – all the more so as she comes to realise that her heart belongs utterly to the Marquis. The question, once the pretence has been exposed, is whether he will treasure it... Or break it.




Brain Beauty


Book Description




On Beauty and Being Just


Book Description

Have we become beauty-blind? For two decades or more in the humanities, various political arguments have been put forward against beauty: that it distracts us from more important issues; that it is the handmaiden of privilege; and that it masks political interests. In On Beauty and Being Just Elaine Scarry not only defends beauty from the political arguments against it but also argues that beauty does indeed press us toward a greater concern for justice. Taking inspiration from writers and thinkers as diverse as Homer, Plato, Marcel Proust, Simone Weil, and Iris Murdoch as well as her own experiences, Scarry offers up an elegant, passionate manifesto for the revival of beauty in our intellectual work as well as our homes, museums, and classrooms. Scarry argues that our responses to beauty are perceptual events of profound significance for the individual and for society. Presenting us with a rare and exceptional opportunity to witness fairness, beauty assists us in our attention to justice. The beautiful object renders fairness, an abstract concept, concrete by making it directly available to our sensory perceptions. With its direct appeal to the senses, beauty stops us, transfixes us, fills us with a "surfeit of aliveness." In so doing, it takes the individual away from the center of his or her self-preoccupation and thus prompts a distribution of attention outward toward others and, ultimately, she contends, toward ethical fairness. Scarry, author of the landmark The Body in Pain and one of our bravest and most creative thinkers, offers us here philosophical critique written with clarity and conviction as well as a passionate plea that we change the way we think about beauty.




The Aesthetic Brain


Book Description

The Aesthetic Brain takes the reader on a wide-ranging journey addressing fundamental questions about aesthetics and art. Using neuroscience and evolutionary psychology, Chatterjee shows how beauty, pleasure, and art are grounded biologically, and offers explanations for why beauty, pleasure, and art exist at all.




Models of the Mind


Book Description

The human brain is made up of 85 billion neurons, which are connected by over 100 trillion synapses. For more than a century, a diverse array of researchers searched for a language that could be used to capture the essence of what these neurons do and how they communicate – and how those communications create thoughts, perceptions and actions. The language they were looking for was mathematics, and we would not be able to understand the brain as we do today without it. In Models of the Mind, author and computational neuroscientist Grace Lindsay explains how mathematical models have allowed scientists to understand and describe many of the brain's processes, including decision-making, sensory processing, quantifying memory, and more. She introduces readers to the most important concepts in modern neuroscience, and highlights the tensions that arise when the abstract world of mathematical modelling collides with the messy details of biology. Each chapter of Models of the Mind focuses on mathematical tools that have been applied in a particular area of neuroscience, progressing from the simplest building block of the brain – the individual neuron – through to circuits of interacting neurons, whole brain areas and even the behaviours that brains command. In addition, Grace examines the history of the field, starting with experiments done on frog legs in the late eighteenth century and building to the large models of artificial neural networks that form the basis of modern artificial intelligence. Throughout, she reveals the value of using the elegant language of mathematics to describe the machinery of neuroscience.