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The Complete AI-Powered Copywriting Course & ChatGPT Course

Author : Brian Smith

Publisher : THE PUBLISHER

Page : 61 pages

File Size : 39,31 MB

Release : 2024-03-11

Category : Computers

ISBN :

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Book Description

The Complete AI-Powered Copywriting Course & ChatGPT Course is a comprehensive guide that explores the intersection of artificial intelligence and copywriting. Covering everything from the basics of AI-powered copywriting to advanced techniques and ethical considerations, this course provides a step-by-step approach to leveraging AI tools and ChatGPT for effective copywriting across various platforms. Readers will learn how to use AI-powered copywriting tools, create compelling copy, optimize content for SEO, enhance email marketing and social media campaigns, improve customer support, and implement AI-driven strategies in e-commerce. The book also delves into ethical considerations, measurement of success, future trends, emotional intelligence in AI-copywriting, human-AI collaboration, and the legal and regulatory aspects of AI-powered copywriting. With case studies, practical examples, and expert insights, this course equips copywriters and marketers with the skills and knowledge needed to thrive in an AI-driven world, while also emphasizing the importance of maintaining authenticity and ethical practices.



The Complete Copywriting Course

Author : Brian Smith

Publisher : THE PUBLISHER

Page : 85 pages

File Size : 24,83 MB

Release : 2024-03-08

Category : Business & Economics

ISBN :

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Book Description

The Complete Copywriting Course is a comprehensive guide designed to equip readers with the essential skills and knowledge needed to excel in the field of copywriting. Divided into 15 chapters, the book covers a wide range of topics and techniques, from understanding the basics of copywriting to mastering advanced strategies. Readers will learn how to effectively craft compelling headlines, create persuasive copy, and master the art of storytelling in their writing. The book also delves into important aspects such as SEO copywriting techniques, writing for different platforms, and ethical considerations in copywriting. Furthermore, readers will gain insight into the legal aspects of copywriting, including copyright and trademark considerations, and staying compliant with advertising laws. The book concludes with a discussion on the future of copywriting, exploring trends, innovations, and the importance of sustainability and social responsibility in the field. Whether you are a beginner looking to start a career in copywriting or a seasoned professional seeking to enhance your skills, The Complete Copywriting Course provides the essential tools and knowledge to succeed.



AI in Digital Marketing

Author : Maria Johnsen

Publisher : Walter de Gruyter GmbH & Co KG

Page : 576 pages

File Size : 36,54 MB

Release : 2024-08-19

Category : Computers

ISBN : 1501519123

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Book Description

This book presents a comprehensive and innovative exploration of the role of Artificial Intelligence (AI) in the digital marketing arena. It begins with historical context and fundamental AI principles, and subsequently, details AI's applications across a spectrum of areas, including data analytics, content creation, customer targeting, Search Engine Optimization (SEO), Pay Per Click (PPC) advertising, Social Media Marketing (SMM), and Email Marketing. A distinctive feature lies in the author's extensive real-world experience, providing many useful business applications of AI. The book is designed for marketing professionals, business executives, educators, and students, and offers numerous examples and case studies.



1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era

Author : Florin Badita

Publisher : Florin Badita

Page : 801 pages

File Size : 24,91 MB

Release : 2023-01-03

Category : Business & Economics

ISBN :

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Book Description

"1337 Use Cases for ChatGPT & other Chatbots in the AI-Driven Era" is a book written by Florin Badita that explores the potential uses of advanced large language models (LLMs) like ChatGPT in various industries and scenarios. The book provides 1337 use cases and around 4000 examples of how these technologies can be applied in the future. The author, Florin Badita, is a data scientist, social entrepreneur, activist, and artist who has written about his experiences with data analysis on Medium. He is on the Forbes 30 under 30 list, a TedX speaker, and Landecker Democracy Fellow 2021-2022. He is known for his work in activism, founding the civic group Corruption Kills in 2015, GIS, data analysis, and data mining. The book covers a variety of tips and strategies, including how to avoid errors when converting between different units, how to provide context and examples to improve the LLM's understanding of the content, and how to use the Markdown language to format and style text in chatbot responses. The book is intended for anyone interested in learning more about the capabilities and potential uses of ChatGPT and other language models in the rapidly evolving world of artificial intelligence. After the introduction part and the Table of content, the book is split into 20 categories, each category then being split into smaller categories with at least one use-case and multiple examples A real example from the book: Category: 4 Science and technology [...] Sub-Category: 4.60 Robotics 4.60.1 Text Generation General example text prompt: "Generate a description of a new robot design" Formula: "Generate [description] of [robot design]" Specific examples of prompts: "Generate a detailed description of a robot designed for underwater exploration" "Generate a brief overview of a robot designed for assisting with construction tasks" "Generate a marketing pitch for a robot designed to assist with household chores" 4.60.2 Programming Assistance General example text prompt: "Write code to implement a specific behavior in a robot" Formula: "Write code to [implement behavior] in [robot]" Specific examples of prompts: "Write code to make a robot follow a specific path using sensors and control algorithms" "Write code to make a robot respond to voice commands using natural language processing" "Write code to make a robot perform basic tasks in a manufacturing setting, such as moving objects from one location to another"



The Brain Audit

Author : Sean D'Souza

Publisher :

Page : 180 pages

File Size : 11,72 MB

Release : 2009-08

Category : Business & Economics

ISBN : 9780473175047

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Book Description

How the Brain Goes Through Decision-Making: Do you often wonder what your customer is thinking? Don't leave the thought process to chance and let that customer walk away. Your customers don't want to walk away. They want to buy from you. So how does the brain make decisions? And what causes it to get confused? The Brain Audit shows you how the customer takes decisions. And what you need to put in place, so that the customer feels happy to buy products or services from you. The Brain Audit isn't about persuasion or any mind tricks. Instead it shows you the information that your customers need in order to make a decision. It shows you how to present that information, and thereby enable the customer to intelligently go through a purchase sequence. The Brain Audit is designed to do the following: brain_audit_benefits 1) Enable you to spot every one of the 'seven bags' that are required to make a decision 2) Present those bags to the customer in the right sequence. 3) Enable you to get the customer to buy without needing to use pressure tactics.



Practical Digital Marketing and AI Psychology

Author : J. Jonathan Gabay

Publisher : Taylor & Francis

Page : 347 pages

File Size : 25,1 MB

Release : 2024-08-05

Category : Business & Economics

ISBN : 1040098924

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Book Description

Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies. Psychology has long been a foundation for successful marketing strategies, and evolving AI technologies are opening up new opportunities for marketers to help brands build trust and loyalty online. In this exceptional book, award-winning writer Jonathan Gabay delves into fascinating psychological digital marketing techniques and concepts, explaining the practical psychology and science you need to lift your marketing career to the next level. Gabay explores how new technologies can be harnessed to increase their impact significantly. The book provides practical tips and contemporary best-practice examples, including prompt engineering, the psychology behind mission statements and logo design, gamification, the possibilities and pitfalls of social media, among many more areas that will ensure your brand is trusted, valued, and desired. This definitive book is perfect for marketing students up to PhD level and digital marketing, PR, and sales professionals looking for a fascinating, compelling read, packed with ideas and examples, that combines academic excellence with practical advice – all written and presented in a highly accessible style.



No B.S. Guide to Successful Marketing Automation

Author : Dan S. Kennedy

Publisher : Entrepreneur Press

Page : 202 pages

File Size : 36,98 MB

Release : 2024-10-15

Category : Business & Economics

ISBN : 161308482X

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Book Description

Dan Kennedy and Parthiv Shah leverage their extensive marketing expertise to teach you proven, no-nonsense strategies for achieving successful marketing automation. This exceptional addition to the No B.S. series is essential for anyone aiming to harness software and cutting-edge technology to elevate their marketing efforts. In this book, you will discover: Effortless Marketing: Explore how software and technological advancements empower your marketing initiatives to operate autonomously. Expand Your Reach: Utilize campaign automation to broaden your audience and, as a result, boost your revenue. Unlock the Power of AI: Learn how the emergence of artificial intelligence can revolutionize your business, positioning it for remarkable growth.



Good with Words

Author : Patrick Barry

Publisher : Maize Books

Page : 0 pages

File Size : 24,71 MB

Release : 2019-05-31

Category : Authorship

ISBN : 9781607854746

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Book Description

If your success at work or in school depends on your ability to communicate persuasively in writing, you'll want to get Good with Words. Based on a course that law students at the University of Michigan and the University of Chicago have called "outstanding," "A-M-A-Z-I-N-G," and "the best course I have ever taken," the book brings together a collection of concepts, exercises, and examples that have also helped improve the advocacy skills of people pursuing careers in many other fields--from marketing, to management, to medicine. "There is nobody better than Patrick Barry when it comes to breaking down how to write and edit. His techniques don't just make you sound better. They make you think better. I'm jealous of the people who get to take his classes." --Professor Lisa Bernstein, University of Chicago Law School and Oxford University Center for Corporate Regulation "Whenever I use Patrick Barry's materials in my class, the student reaction is the same: 'We want more of them.'" --Professor Dave Babbe, UCLA School of Law "Working one-on-one with Patrick Barry should be mandatory for all lawyers, regardless of seniority. This book is the next best thing." --Purvi Patel, Partner at Morrison Foerster LLP "I am proud to say that, when it comes to writing, I speak Patrick Barry. What I mean is that I use, pretty much every day, the writing vocabulary and techniques he offers in this great book. So read it. Share it. And then, if you can, teach it. There are a lot of good causes in the world that could use a new generation of great advocates." --Professor Bridgette Carr, Assistant Dean of Strategic Initiatives and Director of the Human Trafficking Clinic at the University of Michigan Law School "Patrick Barry is my secret weapon. I use his techniques every time I write, and I also teach them to all my students." --Professor Shai Dothan, Copenhagen Faculty of Law "I know the materials in this book were originally created for lawyers and law students. But I actually find them really helpful for doctors as well, given that a lot of what I do every day depends on effective communication. There is a tremendous upside to becoming 'Good with Words." --Dr. Ramzi Abboud, Washington University School of Medicine in St. Louis.



Revolutionizing Communication

Author : Raquel V. Benítez Rojas

Publisher : CRC Press

Page : 195 pages

File Size : 11,60 MB

Release : 2024-10-22

Category : Computers

ISBN : 1040159958

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Book Description

Revolutionizing Communication: The Role of Artificial Intelligence explores the wide-ranging effects of artificial intelligence (AI) on how we connect and communicate, changing social interactions, relationships, and the very structure of our society. Through insightful analysis, practical examples, and knowledgeable perspectives, the book examines chatbots, virtual assistants, natural language processing, and more. It shows how these technologies have a significant impact on cultural productions, business, education, ethics, advertising, media, journalism, and interpersonal interactions. Revolutionizing Communication is a guide to comprehending the present and future of communication in the era of AI. It provides invaluable insights for professionals, academics, and everyone interested in the significant changes occurring in our digital age.



Mastering Content Creation with ChatGPT

Author : C. P. Kumar

Publisher : C. P. Kumar

Page : 91 pages

File Size : 25,48 MB

Release :

Category : Computers

ISBN :

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Book Description

In today's fast-paced digital world, content creation is essential for businesses, marketers, writers, and creators of all kinds. However, producing high-quality and engaging content consistently can be challenging and time-consuming. This is where ChatGPT, a large language model trained by OpenAI, comes in. ChatGPT is an AI tool that can generate human-like text based on the input provided. Its capabilities are vast and versatile, making it a valuable asset for content creators. This book aims to guide readers on how to master content creation with ChatGPT. This book is designed to provide a comprehensive understanding of ChatGPT and its applications in various content creation contexts. It includes chapters that cover a wide range of topics, from social media content creation to technical documentation generation. In the first chapter, readers will be introduced to ChatGPT and its capabilities. This will provide a foundation for understanding how the tool works and what it can do. The subsequent chapters focus on specific content creation contexts and how ChatGPT can be used effectively in each of these contexts. The book is written with a practical approach, providing step-by-step instructions, tips, and tricks for using ChatGPT. Each chapter is designed to be standalone, so readers can easily skip to the relevant section that interests them. The final chapter of the book covers ethical considerations when using ChatGPT for content creation. It is crucial to understand the ethical implications of AI-generated content and ensure that it is used responsibly and with integrity. Overall, this book is a comprehensive guide for anyone looking to master content creation with ChatGPT. Whether you are a writer, marketer, or content creator of any kind, this book will provide you with the tools and knowledge you need to take your content creation to the next level.