Little Book of Lettering


Book Description

Typography is always one of the designer's first considerations when it comes to making a statement, and in recent years the world of lettering and type has exploded in an unprecedented wave of creative discovery. Contemporary artists, typesetters, and designers of all kinds are exploring new horizons in illustrated and hand-drawn lettering, digitally rendered lettering, and 3D lettering. This collection—large in scope but petite in size—surveys the recent lettering renaissance, showcasing a diverse range of talent in gorgeous, eye-catching examples and profiling today's innovators. In a stunning little package that expertly combines a handmade feel with a modern aesthetic, this is the ultimate inspirational collection of contemporary lettering for design buffs and type enthusiasts alike.




The ABC of Custom Lettering


Book Description

Need to produce some flyers? Want to draw up a logo for a band? Need a T-shirt design? Don't want to use the same old computer fonts? Well, let graphic designer and typography teacher Ivan Castro show you The ABC of Custom Lettering. This practical and inspirational workbook features easy-to-follow, step-by-step instructions for hand drawing a range of letterforms, from Modern Roman and Gothic through to Latin, Script and Interlocked.




In Progress


Book Description

This show-all romp through design-world darling Jessica Hische's sketchbook reveals the creative and technical process behind making award-winning hand lettering. See everything, from Hische's rough sketches to her polished finals for major clients such as Wes Anderson, NPR, and Starbucks. The result is a well of inspiration and brass tacks information for designers who want to sketch distinctive letterforms and hone their skills. With more than 250 images of her penciled sketches, this highly visual ebook is an essential—and entirely enjoyable—resource for those who practice or simply appreciate the art of hand lettering.




The Art of Lettering


Book Description

From whimsical to elegant, and old-school influences to new school—Goodtype’s The Art of Lettering showcases dynamic hand lettering from today’s young and sought-after typographers and calligraphers, stoking creative inspiration for graphic designers, artists, and type enthusiasts alike. Hand lettering is making a comeback, bursting out of its graphic-design bubble and finding a mainstream via collecting social media sites like Instagram and Pinterest. The avid interest in hand lettering seemingly goes hand in hand with the weariness audiences feel with constant slick digital presentation of the information they consume. The Art of Lettering collects myriad new and established graphic designers for whom hand lettering is a time-honored art that has modern applications. Showcasing more than 100 artists from all over the world, the book displays their typographic takes and illustrates their perfectly imperfect handcrafted art, from beautiful photographs of concept sketches to the end result. Straying away from traditional pen calligraphy, artists today employ new and creative approaches, including building type with coffee grounds, watercolors, and combinations of different hand tools, resulting in a dynamically fresh approach to creating type.




Shadow Type


Book Description

Bold, monumental, atmospheric, architectural letters with relief and shadow define great periods of confidence and optimism. Shadows add intrigue and spectacle to otherwise mundane words. And theyre back in style. Drawn from a particularly rich period in the history of shadow type, from the 19th to the mid-20th century, this is the first compilation of popular, rare and forgotten three-dimensional letters from Germany, France, Britain, Italy and the United States, where the best examples were produced. Presented in compact form, with examples from some 300 sources compiled by the leading historian of graphic design, this lively publication, packed full of typographic ideas for any purpose, will amuse, enchant and inspire anyone aiming to impart depth to their design.




Lettering Tips for Artists, Graphic Designers, and Calligraphers


Book Description

Drawing letters quickly, accurately, and gracefully is an essential skill for artists and designers, even in the computer age. Bill Gray shows how to make the basic strokes for capitals and lowercase forms; get letter and word spacing right; reproduce the characteristics of any alphabet; produce extended, condensed, and outline versions of a type family; and more. Dozens of specimens serve as models of fine lettering.




The Lettering Workshops


Book Description

In The Lettering Workshops, you’ll learn all about the art and practice of drawing letters using hands-on techniques in 30 lessons across five workshops. Whether you’re a beginner or a professional graphic designer, you'll quickly learn how to develop and advance your lettering skills.

In this richly illustrated book of lessons and exercises, you’ll find:

    5 Workshops to learn the art of drawing letters—from an introduction to brush lettering and lettering script to the decoration of letters; from the secrets of good composition to the process of digitization and vectorization of your type
    30 Exercises that gradually develop from beginner through intermediate and advanced levels
    16 Analyses of lettering samples to understand what makes good lettering
    52 Inspirational contributions in featured galleries from international letterers and brands
    160 Pages for all skill levels
    26 Letters to learn and explore

TABLE OF CONTENTS

    What Is Lettering?
    Why This Book?
    First Lesson
    Lettering, Calligraphy, or Typography?
    Basics and Technical Vocabulary

WORKSHOP 1: DISCOVERING BRUSH LETTERING

    Exercise 1: Finding the Right Position
    Exercise 2: Setting Up a Grid
    Exercise 3: Carrying Out the First Motions
    Exercise 4: Drawing the Letters
    Exercise 5: Connecting the Letters
    Exercise 6: Reworking Your Drafts
    Analysis of Lettering Samples
    Gallery

WORKSHOP 2: INTRODUCTION TO SCRIPT LETTERING

    Exercise 1: Discovering the Skeleton Technique
    Exercise 2: Drawing an Alphabet
    Exercise 3: Drawing a Complete Word
    Exercise 4: Lettering in a Classic Script
    Exercise 5: Leaving Your Comfort Zone!
    Analysis of Lettering Samples
    Gallery

WORKSHOP 3: USING TYPOGRAPHIC CHARACTERS

    Exercise 1: Embellishing a Letter
    Exercise 2: Practicing on a Complete Word
    Exercise 3: Going Further with Vintage Style
    Exercise 4: Discovering Interlock
    Exercise 5: Practicing Interlock with Serifs
    Exercise 6: Producing a Complete Interlock Lettering Project
    Analysis of Lettering Samples
    Gallery

WORKSHOP 4: THE SECRETS OF GOOD COMPOSITION

    Exercise 1: Thinking in Terms of the Block
    Exercise 2: Completing the First Sketches
    Exercise 3: Choosing the Styles for Each Word
    Exercise 4: Drawing the Skeleton
    Exercise 5: Developing and Finalizing Your Path
    Analysis of Lettering Samples
    Gallery

WORKSHOP 5: DIGITIZATION AND VECTORIZATION

    Exercise 1: Digitizing and Preparing Your Lettering
    Exercise 2: First Steps in Vectorization
    Exercise 3: Testing the Vertex Theory
    Exercise 4: Vectorizing the Entire Lettering Project
    Exercise 5: Critiquing Your Vectorized Lettering Project
    Exercise 6: Preparing Your Lettering Project without Vectorization
    Exercise 7: Isolating the Lettering
    Exercise 8: Adding Texture to the Lettering Project
    Exercise 9: Finalizing the Composition
    Gallery
    Artists Represented in this Book
    Resources
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Drawn to Type


Book Description

Illustrated lettering is one of the most recognisable trends in design, but how do you take your work in this area to new levels and make your projects stand out from the crowd? Illustrator, designer and educator Marty Blake takes you through the craft of creative lettering: what you need to know about working with various media and how to incorporate image and text successfully. Each chapter focuses on one technique, covering its history, the tools and techniques needed to achieve it, along with examples from designers and illustrators from around the world – all with critical reflection on what works, and why. Whether you're lettering by hand or digitally, Drawn to Type is perfect for use alongside courses in illustration and typography, and as an inspirational guide for designers looking to give the written word that visual impact.




The Big Leap


Book Description

Ditch your nine-to-five and become your own boss with this insider's guide to freelancing from Martina Flor, a leading designer, educator, author, and entrepreneur. The Big Leap covers all aspects of starting your own business, from practical skills like identifying potential clients and pricing projects to important big-picture topics like managing time and finances, diversifying income streams, and taking care of your most important tool—you! Flor demonstrates each concept with helpful case studies pulled from her own journey from freelance designer to influential, international business owner. Creatives across disciplines will benefit from this thorough and easy-to-follow career guide, including designers, illustrators, photographers, programmers, writers, and editors.




Expressive Type


Book Description

Learn what type can say about a brand or product Expressive Type showcases the work of major international designers working with typography in branding and advertising, packaging and products, environmental and self-initiated projects. The book concludes with a workbook section featuring four real-world "briefs" related to each category.