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The Nonfiction Book Marketing Plan

Author : Stephanie Chandler

Publisher :

Page : 226 pages

File Size : 31,94 MB

Release : 2013-07

Category : Business & Economics

ISBN : 9781935953548

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Book Description

After finally getting a book published, many authors find that the hardest part wasn't actually writing the book or getting it into print. The biggest challenge lies in marketing the book. Aside from the fact that it can be overwhelming, most authors have day jobs and not much time to figure out which book promotion strategies will work. The Nonfiction Book Marketing Plan is loaded with proven and effective tactics to make the marketing journey a bit easier and a lot more effective. You will learn how to: Develop your own unique book marketing plan Establish authority in your field for your subject matter Build an effective website and leverage the power of blogging Reach your audience with Twitter, Facebook, LinkedIn, Google+, Pinterest, and YouTube Attract media attention with DIY publicity strategies that generate big exposure Boost sales on Amazon with insider tips to help you gain more visibility for your book Participate in book awards programs, book signing events, and other offline strategies Host ebook giveaways, write for websites, participate in Internet radio shows, and other powerful online marketing tactics Break in to professional speaking-for free or for fee Leverage your book to generate revenues from consulting, information products, and much more Each chapter concludes with an interview with a successful nonfiction author, providing even more real-world insight. Written for new and established authors of business, self-help, health and wellness, memoir, how-to, and other nonfiction books, The Nonfiction Book Marketing Plan will help you identify proven tactics that you can begin implementing immediately to reach your audience and sell more books. Stephanie Chandler is the author of several books including Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business. She is also CEO of AuthorityPublishing.com, specializing in custom publishing for nonfiction books and social media marketing services for authors, and NonfictionAuthorsAssociation.com, a community dedicated to providing marketing education for members. A frequent speaker at business events and on the radio, Stephanie has been featured in Entrepreneur, BusinessWeek, and Wired magazine, and she is a blogger for Forbes. Visit StephanieChandler.com for more information or follow her on Twitter: @bizauthor.



The Nonfiction Book Publishing Plan

Author : Stephanie Chandler

Publisher :

Page : 304 pages

File Size : 16,69 MB

Release : 2018-09-14

Category : Language Arts & Disciplines

ISBN : 9781949642001

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Book Description

Are you ready to turn your passion into a profitable business? The Nonfiction Book Publishing Plan is loaded with proven strategies, real-world examples, and fascinating interviews with successful authors who started from scratch just like you. In this content-rich book, you will learn how to: Identify profit opportunities from and around your book Set up a legitimate and professional author-publisher business Write your manuscript faster than you thought possible Avoid mistakes new authors make and get your book published the right way Enlist beta readers, get endorsements from well-known authors, and generate book reviews Launch your book into the world with as much buzz as possible As nonfiction authors, publishers, and internet entrepreneurs with over three decades of combined industry experience, we understand your unique goals and challenges. We also have the experience to show you how to produce your nonfiction book in the most professional way possible, while you turn your passion into a profitable business. Whether you're writing self-development, business, memoir, how-to, spiritual, narrative, or other nonfiction book, this authoritative guide by experienced industry professionals will provide you with the solutions you need to achieve your publishing goals.



Book Blueprint

Author : Jacqui Pretty

Publisher : Morgan James Publishing

Page : 107 pages

File Size : 15,42 MB

Release : 2017-05-16

Category : Business & Economics

ISBN : 1683502310

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Book Description

“A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.





One Million Readers

Author : Boni Wagner-Stafford

Publisher :

Page : 148 pages

File Size : 48,83 MB

Release : 2019-05-31

Category : Language Arts & Disciplines

ISBN : 9781989059227

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Book Description

One Million Readers is for nonfiction authors who want more confidence when marketing their books, and those who want more power and control over book sales and results. Learn why creating your book marketing strategy is the most important thing you can do for your author career and your business, and how to create your own.



From Entrepreneur to Infopreneur

Author : Stephanie Chandler

Publisher : John Wiley & Sons

Page : 171 pages

File Size : 31,22 MB

Release : 2010-12-28

Category : Business & Economics

ISBN : 1118044770

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Book Description

Infopreneurs sell valuable information online in the form of books, e-books, special reports, audio and video products, seminars, and other media. This definitive guide will show how to master the tools and tactics of the most successful infopreneurs, so you can succeed at producing, marketing, selling, and automating delivery of information products online. This guide comes complete with interviews of successful infopreneurs.



The Nonfiction Book Marketing and Launch Plan

Author : Stephanie Chandler

Publisher :

Page : pages

File Size : 21,47 MB

Release : 2022-03

Category :

ISBN : 9781949642858

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Book Description

If you feel overwhelmed, frustrated, or disappointed by all that is involved in marketing your book, you are not alone. Help is found within these pages. Many authors cross the publishing finish line and assume the hard part is in the rearview mirror, only to discover that book marketing requires far more effort than anticipated. The truth is that marketing books is not easy, though neither is raising children, writing your manuscript, advancing your career, or doing anything worthwhile. The Nonfiction Book Marketing and Launch Plan will help you sort through all the noise and identify the best strategies to successfully promote your unique book. Whether you plan to launch your book in the future, or it's been out for years, this one-of-a-kind workbook and planning guide delivers a step-by-step approach to help you sell more books. You will learn how to:?Cultivate your Tribe of Influence and build a community of lifelong fans.?Carve out a niche audience and establish yourself as an influencer in your field.?Identify content marketing strategies that get and keep your readers' attention.?Act as your own publicist to attract traditional and online media coverage.?Utilize beta readers and a launch team to amplify results of your next book launch.?Generate book reviews and inspire word-of-mouth with readers.?Optimize sales on Amazon using simple tactics that lead to big results. ?Locate opportunities to sell books in large volumes.?Break into speaking, work with corporate sponsors, leverage opportunities with nonprofits and trade associations, and so much more.This workbook reads like a book, yet it also includes over fifty exercises you can complete along the way. There has never been such a thorough resource to assist you in avoiding mistakes new authors make, assist you attracting lifelong fans, and help you develop your career as a successful nonfiction author. If you're ready become an influencer in your field, increase your book sales, and build a long-term career as an author, this book holds the action plan you need to reach your goals.



Rebel Ideas

Author : Matthew Syed

Publisher : Flatiron Books

Page : 173 pages

File Size : 38,75 MB

Release : 2021-05-11

Category : Business & Economics

ISBN : 1250769906

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Book Description

Ideas are everywhere, but those with the greatest problem-solving, business-transforming, and life-changing potential are often hard to identify. Even when we recognize good ideas, applying them to everyday obstacles—whether in the workplace, our homes, or our civic institutions—can seem insurmountable. According to Matthew Syed, it doesn't have to be this way. In Rebel Ideas, Syed argues that our brainpower as individuals isn't enough. To tackle problems from climate change to economic decline, we'll need to employ the power of "cognitive diversity." Drawing on psychology, genetics, and beyond, Syed uses real-world scenarios including the failings of the CIA before 9/11 and a communication disaster at the peak of Mount Everest to introduce us to the true power of thinking differently. Rebel Ideas will strengthen any kind of team, while including advice on how, as individuals, we can embrace the potential of an "outsider mind-set" as our greatest asset. Matthew Syed is the Sunday Times bestselling author of Black Box Thinking, Bounce, and The Greatest. He writes an award-winning newspaper column in The Times and is the host of the hugely successful BBC podcast Flintoff, Savage and the Ping Pong Guy.



Publish Your Nonfiction Book

Author : Sharlene Martin

Publisher : Writer's Digest Books

Page : 304 pages

File Size : 37,35 MB

Release : 2009-11-25

Category : Language Arts & Disciplines

ISBN : 9781582975788

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Book Description

Publishing Your Nonfiction Book In Publish Your Nonfiction Book, successful literary agent Sharlene Martin and noted novelist and nonfiction author Anthony Flacco draw on their years of experience to provide you with an in-depth understanding of what the publishing industry is really like and how to successfully navigate it in order to ensure a long-term career. You'll learn: Techniques for writing a strong query letter that hooks agents and editors right from the start Strategies for putting together a stellar proposal package that successfully pitches you and your book Methods for creating a respectable author platform - before you start pitching your book Tips for getting an agent and building a lasting working relationship And much, much more! Plus, the authors examine actual query letters and proposals that worked, so you can see firsthand exactly what catches an agent's attention and why. Publish Your Nonfiction Book is the one-on-one agent consultation you need - but seldom get - to learn the ropes and seal the deal.



Own Your Niche

Author : Stephanie Chandler

Publisher :

Page : 230 pages

File Size : 41,77 MB

Release : 2012-01-31

Category : Electronic commerce

ISBN : 9781935953289

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Book Description

Own Your Niche brings authenticity back to internet marketing, teaching you how to showcase your business with practical, easy-to-use strategies that you can implement yourself. Also included are interviews with successful service-based business owners who share how they have built their audiences and created successful enterprises. If internet marketing sounds intimidating to you, or you've gotten started but need more guidance, this book can remove the fear and give you the solutions you need to achieve your goals. Own Your Niche is ideal for consultants, coaches, freelancers, health and wellness professionals, attorneys, doctors, authors, professional speakers, financial advisers, and other service-based businesses.