Author : William Lidwell
Publisher : Rockport Pub
Page : 272 pages
File Size : 19,34 MB
Release : 2010
Category : Art
ISBN : 1592535879
Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design.
Author : William Lidwell
Publisher :
Page : 322 pages
File Size : 17,83 MB
Release : 2015-04
Category : Design
ISBN : 1631590405
This pocket edition of the bestselling design reference book contains 150 essential principles.
Author : Wucius Wong
Publisher : John Wiley & Sons
Page : 356 pages
File Size : 15,38 MB
Release : 1993-09-16
Category : Design
ISBN : 9780471285526
An unprecedented package that gives readers the content of three important references by one of today's most influential design writers. This is a master class in the principles and practical fundamentals of design that will appeal to a broad audience of graphic artists and designers.
Author : Robin Williams
Publisher : Pearson Education
Page : 241 pages
File Size : 11,74 MB
Release : 2015
Category : Art
ISBN : 0133966151
This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.
Author :
Publisher :
Page : pages
File Size : 46,85 MB
Release :
Category :
ISBN :
Author : Daniel D. Gajski
Publisher : Pearson
Page : 472 pages
File Size : 49,8 MB
Release : 1997
Category : Computers
ISBN :
This book is designed to facilitate a thorough understanding of fundamental principles without requiring readers to memorize an excess of confusing technological details. Rather than focusing on techniques for one particular phase of design, it covers the complete design process, from specification to manufacturing.
Author : Nam P. Suh
Publisher : Oxford University Press on Demand
Page : 401 pages
File Size : 30,75 MB
Release : 1990
Category : Technology & Engineering
ISBN : 9780195043457
Here is a basic introduction to the principles of industrial design and their application in all phases of planning and production. It is intended to offer experienced instruction, based on scientific knowledge, in place of the intuitive approach to the field often encountered in engineering practice and education. The book presents basic principles and constitutes an exposition of these fundamental axioms and their application. The emphasis is on identifying problems in a clear, scientific manner, so that the correct solution may be arrived at regardless of the mathematical treatment involved. In particular, the importance of conceptualizing design approaches--a uniquely human, intellectual skill--is highlighted, since too often educators and engineers try to limit this process to computer techniques. Case studies are extensively presented to illustrate the significance as well as the use of the axioms in solving real problems. The work is based on extensive experience at M.I.T's Laboratory for Manufacturing and Productivity, where axiomatics is a major program. The goal of the program is to bring a scientific approach to the decision-making process related to manufacturing--an approach that facilitates rational design of processes and products, as well as the optimization of manufacturing systems.
Author : Alex W. White
Publisher : Simon and Schuster
Page : 224 pages
File Size : 42,73 MB
Release : 2011-03-15
Category : Design
ISBN : 1581157800
This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author : Wucius Wong
Publisher : John Wiley & Sons
Page : 100 pages
File Size : 24,66 MB
Release : 1991-01-16
Category : Computers
ISBN : 9780471289609
Understanding the elements of two-dimensional design and the infinite options available in organizing choices made are at the core of this book. Wong surveys all concepts of forms and structures, covering most situations in two-dimensional composition, formal or informal.
Author : Richard M. Proctor
Publisher : Courier Corporation
Page : 150 pages
File Size : 12,66 MB
Release : 1990-01-01
Category : Art
ISBN : 9780486263496
"Brief, nontechnical instructions describe and illustrate each network upon which repeat patterns can be arranged, while a rich array of 280 illustrations depict historical and contemporary examples of pattern, many adapted from such diverse sources as a ancient Peruvian stone amulet, 12th-century mosaics, 13th-century damask, Japanese stencil designs, and much more. Decorative samples appear in macrame and embroidery, mosaics, painting, collage, sculpture, on wrapping paper and in other decorative art forms. A brief Vocabulary includes basic terms used to describe patterns and a concluding chaper explores the visual range of one particular motif - the Romanesque arch form."--BOOK COVER.
