Winning Clients in a Wired World


Book Description

A valuable guide to making technology work for your business Now that the Internet bubble has burst, financial service professionals are looking for more realistic ways to use technology to their advantage. J. K. Lasser Pro Taming Technology offers easy and effective methods to do just that. This comprehensive guide puts what's available today in technology into a cohesive framework-one that offers a systematic way to think about and implement technology-to build and strengthen relationships with clients and prospects. J. K. Lasser Pro Taming Technology is a valuable resource for financial service professionals seeking clear, practical advice on using technology and the Internet to acquire and retain profitable business. This book provides readers with easy-to-use ideas and techniques to successfully incorporate technology into their business promotion.




How You Do... What You Do: Create Service Excellence That Wins Clients For Life


Book Description

In three years Livingston helped the 17,000- employee strong Crossmark increase its sales revenues by 30 percent and add an additional 2,400 workers Livingston will promote the book on his busy speaking tour, which includes keynote addresses at several large consumer products information conferences Includes numerous on-the-street examples and case studies throughout the book




How to Start a Home-based Online Retail Business


Book Description

From getting started and finding customers to creating your website and mastering social media, this comprehensive guide provides down-to-earth advice on every aspect of setting up and running a thriving home-based online retail business. Learn all about setting up your home office, sourcing your product, marketing from all angles, getting paid, and staying ahead of the competition. Look for useful information throughout the book, including: Online Retail Success Stories Sample Financial Plan Business Scenarios and Lesson Learned Educational Resources Frequently Asked Questions




Customer Service For Dummies


Book Description

Customer Service For Dummies, Third Edition integrates the unbeatable information from Customer Service For Dummies and Online Customer Service For Dummies to form an all-in-one guide to customer loyalty for large and small businesses alike. The book covers the fundamentals of service selling and presents up-to-date advice on such fundamentals as help desks, call centers, and IT departments. Plus, it shows readers how to take stock of their customer service strengths and weaknesses, create useful customer surveys, and learn from the successes and failures of businesses just like theirs. Karen Leland and Keith Bailey (Sausalito, CA) are cofounders of Sterling Consulting Group, an international consulting firm specializing in quality service consulting and training for such clients as Oracle, IBM, Avis, and Lucent.




Customer Service Officer Diploma - City of London College of Economics - 3 months - 100% online / self-paced


Book Description

Overview Want to get hired as a customer service officer or work as a freelancer and advise companies? Good customer service is hard to find. Content - Creating the customer-centric organization - Take it from the top: Service management - Keeping your customers: Simple actions, significant payoffs - Road blocks: When the going gets through - Working in a wired world: Customer service on the web - Don’ts of customer service - Tips for constructive conflict with co-workers - Ways to get better service as a customer Duration 3 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.




Cutting the Cost of Confusion


Book Description

Confusion is more than just another daily inconvenience, though its impacts are often hidden in metrics such as market share, productivity, and ROI. This book shows how to identify and eliminate the Cost of Confusion in workplaces, marketplaces, and communities. Cutting that cost demands the ability to distill, integrate, and synthesize ever more complex information from a broad range of perspectives and disciplines. Any gaps in understanding can and do negatively impact performance. Based on Richard Layton’s 20 years of experience helping organizations to be heard and understood, this book offers a powerful universal lens to view the costly impacts of confusion, and provides a framework to identify and manage the risk of failure to communicate with a range of stakeholders and audiences – and save millions of dollars in the process. Decision-makers, practitioners, and students in marketing and advertising, organizational development, knowledge management, information technology, project management, and other fields will appreciate this unique set of insights and tools they can employ to great effect within their companies, organizations, and public institutions.




WAP 2.0 Development


Book Description

This book is a comprehensive tutorial that is logically organized, up-to-date, and includes coverage of the most popular wireless programming language, WML. Readers create a working application, developing examples that build from one chapter to the next. With each chapter readers are learning, practicing, and building on required skills necessary not only for wireless development, but also programming in general. By the end of the book, readers will have created a wireless database application that allows them to view, enter, and delete information. The book provides a usable reference of summaries on all languages discussed within the book, as well as a comparison of the wireless devices, and different development tools on the market today. Chris Tull writes tutorials and technical articles each week for AnywhereYouGo.com to help developers further their expertise in creating wireless applications. An application consultant and freelance writer, his writing has appeared in numerous publications, including Texas Technology, inquiry.com, and Managing Automation. He is also an active member of the STC (Society of Technical Communication). Chris has been involved in emerging technologies since mid-1990. Early in his career, he worked at Caver-Morehead Systems, where he was responsible for the integration of DBMS systems for companies such as Hewlett-Packard, EDS, and Texas Instruments. He also produced technical documentation for the company.




Summary: Customers.com


Book Description

The must-read summary of Patricia B. Seybold's book: Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond". This complete summary of the ideas from Patricia B. Seybold's book "Customers.com" shows how your existing customers are the key to developing and implementing a successful e-commerce strategy. In her book, Patricia B. Seybold explains how you can position yourself alongside your customers and find out what they really want. By reading this summary, you will find out how to do this as well as how to deliver your products or services effectively and efficiently. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "Customers.com" to discover how you can get to know your current customers and boost your e-commerce sales.




Summary: The Automatic Customer


Book Description

The must-read summary of John Warrillow's book: "The Automatic Customer: Creating a Subscription Business in Any Industry". This complete summary of the ideas from John Warrillow's book "The Automatic Customer" explains that subscription-based products are becoming increasingly popular, as it means customers are buying from a business automatically each month. Rather than having to put lots of time and money into reselling to the same customer twice, you can sit back knowing that they will re-purchase automatically. If you want to follow in the footsteps of Amazon and Apple and ensure you have recurring revenue each month then this summary will tell you all you need to know. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Automatic Customer" and discover how you can build your own subscription business and bring more recurring revenue to your company.




Summary: Lean Customer Development


Book Description

The must-read summary of Cindy Alvarez's book: "Lean Customer Development: Building Products Your Customers Will Buy". This complete summary of the ideas from Cindy Alvarez's book "Lean Customer Development" demonstrates how traditional companies develop a new product and then look for ways to market it. According to Alvarez, a better approach is ‘Lean Customer Development’, which identifies a customer need and then creates a product to satisfy it. From talking to real customers about their product needs to analysing their answers and deciding what to build, this summary will take you through each step of the process. Added-value of this summary: • Save time • Understand the needs of your customers • Create products that your customers will pay for To learn more, read “Lean Customer Development” and get to know your customers’ needs and develop products to satisfy them!




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