› › 101 Video Marketing Tips And Strategies For Small Businesses

101 Video Marketing Tips and Strategies for Small Businesses

Author : Lasse Rouhiainen

Publisher : CreateSpace

Page : 108 pages

File Size : 26,33 MB

Release : 2013-12-21

Category : Business & Economics

ISBN : 9781494770020

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Book Description

New updated version! Includes tips and strategies such as: YouTube advertising, Facebook advertising, wearable computing with Google Glasses and Aerial video marketing with drones etc. Discover how to plan, record and promote videos to attract more clients and customers to your company. Learn to implement the latest YouTube and iPhone video marketing strategies in this insightful book. Most small and medium size companies are unaware of the huge power of utilizing video as a tool to improve their credibility and confidence with their customers, and to teach and educate them about the benefits of your products. Find out 101 very easy to understand quick tips and clear strategies There is a lot of information online regarding video marketing, however most small business owners, marketers and business professionals find video marketing somewhat confusing as there are too many option on how to start. This book provides you with a clear list of the most important topics related to video marketing and explains it in 101 very easy to understand quick tips and clear strategies you can action immediately. The book is divided into five sections: Section 1: Planning Section 2: Recording Section 3: YouTube Promotion Section 4: Additional Video Strategies Section 5: IPhone Video Marketing Strategies This book will save you countless hours so that you start producing videos that will impact and improve your online presence right away!



Free Marketing

Author : Jim Cockrum

Publisher : John Wiley & Sons

Page : 358 pages

File Size : 40,76 MB

Release : 2011-08-31

Category : Business & Economics

ISBN : 1118120043

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Book Description

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.



Small Business Marketing For Dummies

Author : Barbara Findlay Schenck

Publisher : John Wiley & Sons

Page : 386 pages

File Size : 34,58 MB

Release : 2011-03-04

Category : Business & Economics

ISBN : 1118054458

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Book Description

Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies, Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies, 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.



101 Things I Learned ® in Business School

Author : Michael W. Preis

Publisher : Grand Central Publishing

Page : 312 pages

File Size : 47,47 MB

Release : 2010-05-20

Category : Business & Economics

ISBN : 0446569569

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Book Description

101 THINGS I LEARNED® IN BUSINESS SCHOOL will cover a wide range of lessons that are basic enough for the novice business student as well as inspiring to the experienced practitioner. The unique packaging of this book will attract people of all ages who have always wondered whether business school would be a smart career choice for them. Judging by the growing number of people taking the GMATs (the entrance exam for business school) each year, clearly more people than ever are thinking about heading in this direction. Subjects include accounting, finance, marketing, management, leadership, human relations, and much more - in short, everything one would expect to encounter in business school. Illustrated in the same fun, gift book format as 101 THINGS I LEARNED® IN ARCHITECTURE SCHOOL, this will be the perfect gift for a recent college or high school grad, or even for someone already well-versed in the business world.



Video Marketing For Dummies

Author : Kevin Daum

Publisher : John Wiley & Sons

Page : 24 pages

File Size : 49,62 MB

Release : 2012-05-08

Category : Business & Economics

ISBN : 1118188764

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Book Description

A good marketing video can grab customers' attention and maybe even boost your profits. Get the expertise of four video marketing pros, for maximum return on video investment, so you can create a buzz-worthy video and reach the right audience.



Social Media 101

Author : Chris Brogan

Publisher : John Wiley & Sons

Page : 352 pages

File Size : 28,43 MB

Release : 2010-02-23

Category : Business & Economics

ISBN : 0470563419

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Book Description

100 ways to tap into social media for a more profitable business In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media. You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an effective blog or website for your business, monitor your online reputation and what people are saying about your business online, and create new content to share with your customers. Presents specific strategies, tactics, and tips to improve your business through improved social media and online marketing Looks at social media and the wider online universe from a strictly business perspective If you aren't using the Internet and social media to market your business and stay in touch with your customers, you're already falling behind. The Social Media 100 gives you 100 effective, proven strategies you need to succeed.



35 Video Podcasting Careers and Businesses to Start

Author : Anne Hart

Publisher : iUniverse

Page : 463 pages

File Size : 15,88 MB

Release : 2005-12

Category : Webcasting

ISBN : 059537882X

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Book Description

Discusses how to get started in a career in business or video podcasting, whether in front of the camera, or behind the scenes. Includes information on how to set up and run your own podcast business.



Brand Naming

Author : Rob Meyerson

Publisher : Business Expert Press

Page : 233 pages

File Size : 48,33 MB

Release : 2021-12-14

Category : Business & Economics

ISBN : 1637421567

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Book Description

You don’t have a brand—whether it’s for a company or a product—until you have a name. The name is one of the first, longest lasting, and most important decisions in defining the identity of a company, product, or service. But set against a tidal wave of trademark applications, mortifying mistranslations, and disappearing dot-com availability, you won’t find a good name by dumping out Scrabble tiles. Brand Naming details best-practice methodologies, tactics, and advice from the world of professional naming. You’ll learn: What makes a good (and bad) name The step-by-step process professional namers use How to generate hundreds of name ideas The secrets of whittling the list down to a finalist The most complete and detailed book about naming your brand, Brand Naming also includes insider anecdotes, tired trends, brand origin stories, and busted myths. Whether you need a great name for a new company or product or just want to learn the secrets of professional word nerds, put down the thesaurus—not to mention Scrabble—and pick up Brand Naming.



101 Things I Learned in Architecture School

Author : Matthew Frederick

Publisher : MIT Press

Page : 213 pages

File Size : 32,79 MB

Release : 2007-08-31

Category : Architecture

ISBN : 0262294338

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Book Description

Concise lessons in design, drawing, the creative process, and presentation, from the basics of “How to Draw a Line” to the complexities of color theory. This is a book that students of architecture will want to keep in the studio and in their backpacks. It is also a book they may want to keep out of view of their professors, for it expresses in clear and simple language things that tend to be murky and abstruse in the classroom. These 101 concise lessons in design, drawing, the creative process, and presentation—from the basics of "How to Draw a Line" to the complexities of color theory—provide a much-needed primer in architectural literacy, making concrete what too often is left nebulous or open-ended in the architecture curriculum. Each lesson utilizes a two-page format, with a brief explanation and an illustration that can range from diagrammatic to whimsical. The lesson on "How to Draw a Line" is illustrated by examples of good and bad lines; a lesson on the dangers of awkward floor level changes shows the television actor Dick Van Dyke in the midst of a pratfall; a discussion of the proportional differences between traditional and modern buildings features a drawing of a building split neatly in half between the two. Written by an architect and instructor who remembers well the fog of his own student days, 101 Things I Learned in Architecture School provides valuable guideposts for navigating the design studio and other classes in the architecture curriculum. Architecture graduates—from young designers to experienced practitioners—will turn to the book as well, for inspiration and a guide back to basics when solving a complex design problem.



How to Punch the Sunday Jitters in the Face

Author : Tk Kader

Publisher :

Page : 126 pages

File Size : 30,53 MB

Release : 2019-05-07

Category :

ISBN : 9781797571232

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Book Description

It's Sunday afternoon. You're rounding out your weekend with friends and family, and life is feeling great. But as the hours pass, you start to see Monday approaching and you get that pit in your stomach. Call it the Sunday Scaries, the Sunday Jitters, the Sunday Angst, or the Sunday Existential Crisis of "What am I even doing with my life?" We've all been there.I lived my life trying to escape the Sunday Jitters, dreading Mondays, and holding my breath through the week while counting down to weekends for all too long until I decided enough was enough. I learned (almost too late) in my life that taking a proactive approach to my days led to a calmer me. A less frantic me. This all happened when I developed a simple system to check in on myself every Sunday to get rid of the angst I was feeling. I started calling it my Unstoppable Sundays.In this book, I teach you five actionable steps you can start taking today to get more proactive in your life to become the unstoppable person you have within you.