A Beginner's Guide to Branding Yourself Online
Author :
Publisher : Branding Yourself Online
Page : 35 pages
File Size : 31,25 MB
Release :
Category :
ISBN : 0978470001
Build Your Personal Brand
Author : Rachel Gogos
Publisher : Independently Published
Page : 102 pages
File Size : 36,16 MB
Release : 2018-12-12
Category : Business & Economics
ISBN : 9781731338419
Book Description
A game-changing framework for self-discovery, personal branding, marketing and online authority building by notable personal brander and online business builder Rachel Gogos. Whether you're an entrepreneur starting a business, an author, coach, small or medium-sized business owner looking to build your brand, or a marketer or innovator with a DIY spirit, "Build Your Personal Brand" will walk you through unearthing your essential self, connecting it to work you're proud of, and letting the world know who you are and what you have to offer. In this new guide, Rachel Gogos, Founder, and CEO of brandiD-a soulful personal branding and web development agency- unveils her SOULiD framework to help new and existing business owners take their brands from unknown to known. Walking through this personal branding framework will expand your self-awareness, help boost your confidence, and increase your clarity in communicating what you do, whom you do it for, and why your ideal customers need to work with or buy from you. Whether you sell your own intellectual property, a product, or a service, this book will show you how to shift how you present yourself online, and amplify it in a way that creates a thoughtful, honest connection with the people you should reach. In this easy-to-use guide, Gogos shares insight, research, exercises, and helpful examples that teach you: - The steps to identifying your voice - How to project your personal brand in a way that feels aligned with your personality- How to differentiate yourself from competitors in one-of-a-kind ways - Who your ideal customer is, and how to write their story- How to identify your product and the market it can serve best- Why setting and writing your goals actually helps you reach them- How your brand touchpoints can grow your business- The step-by-step approach to creating your marketing planGogos has worked with and taught hundreds of entrepreneurs, innovators and experts from all over the world through one-on-one services, workshops, and speaking engagements. If you want to build a business and serve others in a way that sets you apart from the crowd, this workbook will guide you down your chosen path. Visit www.thebrandiD.com to learn more.
Personal Branding Step By Step: A Beginner's Guide
Author : Akash Noatia
Publisher : Akash Noatia
Page : 15 pages
File Size : 33,81 MB
Release : 2024-03-08
Category : Self-Help
ISBN :
Book Description
Discover the basics of personal branding with "Personal Branding Step By Step: A Beginner's Guide ." This simple guide breaks down personal branding into six easy chapters, helping you shine in any crowd. Inside this Book: Chapter 1: What's Personal Branding? Learn what personal branding is and why it matters. Get a quick overview of how it can help you in your career. Chapter 2: Your Special Value (UVP) Find out about your Unique Value Proposition (UVP) and why it's important. Learn how to talk about what makes you special. Chapter 3: Your Online Presence Understand why being online is important. Get tips on using websites and social media to show the world who you are. Chapter 4: Telling Your Story Learn how to tell interesting stories about yourself. Discover why storytelling is a powerful tool in making people remember you. Chapter 5: Challenges and How to Beat Them Find out about common problems in personal branding and how to solve them. Get tools to deal with tough times and turn them into opportunities. Chapter 6: Leveraging Social Media Take a look at different social media sites. Learn how to use them to make your personal brand reach more people. Chapter 7: The End - Your Personal Branding Journey Sum up what you've learned in the guide. Think about the steps you've taken and get ready to keep growing your personal brand. Start your journey to better personal branding. Whether you're just starting or want to improve your brand, this guide has simple steps and knowledge to make your personal brand stand out. Begin crafting your unique story and leave a lasting impression in the world of personal branding!
Personal Branding For Dummies
Author : Susan Chritton
Publisher : John Wiley & Sons
Page : 361 pages
File Size : 49,71 MB
Release : 2012-05-08
Category : Business & Economics
ISBN : 1118238184
Book Description
The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>
Branding Yourself
Author : Erik Deckers
Publisher : Pearson Education
Page : 303 pages
File Size : 49,31 MB
Release : 2010-12-17
Category : Business & Economics
ISBN : 0132654075
Book Description
Use Social Media to Build a Great Personal Brand–and a Great Career! Need to demonstrate more value to customers or employers? Want a new job or career? Use social media to build the powerful personal brand that gets you what you want! In Branding Yourself, two leading social media consultants show how to use today’s social media platforms to attract new business and job opportunities you’ll never find any other way. Erik Deckers and Kyle Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and translate your online network into great jobs, great projects, and a great career! Discover how to: • Build an authentic storyline and online identity that gets you the right opportunities • Choose the best social media tools for your personal goals • Blog your story boldly and effectively • Promote your events, accomplishments, victories...and even defeats and lessons learned • Integrate online and offline networking to get more from both • Reach people with hiring authority and budgets on LinkedIn • Use Twitter to share the ideas and passions that make you uniquely valuable • Launch an online branding program that really gets noticed • Avoid “killer” social networking mistakes • Leverage your online “expert” status to become a published author or public speaker • Measure the success of your social media branding • Get new projects or jobs through your online friends and followers
BrandingPays
Author : Karen Kang
Publisher : Branding Pays Media
Page : 208 pages
File Size : 10,92 MB
Release : 2013-02
Category :
ISBN : 9780988437524
Book Description
Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don't have the package that will take you to the next level of your career, you need to reinvent your personal brand. BrandingPays(TM), a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you desire. Perfect for professionals, entrepreneurs and college students, the step-by-step BrandingPays methodology has been proven in Fortune 500 companies and leading business schools. Former Regis McKenna Inc. Partner Karen Kang builds upon concepts and techniques from the legendary marketing firm that created and launched the Apple brand.
The Visible Expert
Author : Lee W. Frederiksen
Publisher :
Page : 150 pages
File Size : 27,3 MB
Release : 2014-09-02
Category : Business & Economics
ISBN : 9780990445906
Book Description
What does it take to become a well-known expert in your field - someone other practitioners and the media seek out for leadership and insight? We call these stars Visible Experts . And becoming one is easier than it looks. In this research-based book, you will learn how you or your colleagues can become Visible Experts and leverage this status to drive significant new growth and profits for your firm. You will discover which tools and techniques you need to build your reputation and ascend to prominence. And you will hear from real experts from across the professional services who have climbed from obscurity to the peak of their profession. The Visible Expert is the essential manual for any individual or firm that is ready to take their expertise to the highest level. Based on interviews with over 1,000 experts and buyers of their services, this book will take you higher, faster."
A Beginner's Fundamentals Guide: For an Easy Online Affiliate Business
Author : Cheryl Schneider
Publisher : Lulu.com
Page : 247 pages
File Size : 21,83 MB
Release : 2011-07-19
Category : Business & Economics
ISBN : 055713451X
Book Description
With minimal start-up costs and no buying inventory, an online affiliate business is one of the easiest, least risky, and most flexible ways for starting an internet-based business today. Learn the easy fundamental concepts and steps for turning an ordinary website or blog into a money-making online affiliate business. Also included, a must-have bookkeeping and tax tips guide for U.S. and foreign affiliates.
Branding Yourself
Author : Erik Deckers
Publisher : Que Publishing
Page : 495 pages
File Size : 50,60 MB
Release : 2017-10-09
Category : Business & Economics
ISBN : 0134834895
Book Description
Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers
Building the Business of You
Author : Connie Steele
Publisher :
Page : 232 pages
File Size : 46,74 MB
Release : 2021-02-07
Category : Juvenile Nonfiction
ISBN : 9781736218402
Book Description
Career Progression Isn't Linear Anymore. Here's Why That's a Good Thing. What if everything we've been told about building a successful career is wrong? What if advice like go to school, get a job at a great company, and rise through the ranks is outdated? What if there's a better way to find fulfilling work that pays well? Connie Steele has spent ten years studying the workplace trends that are now permanent changes. Working at Fortune 500, start-up and scale-up organizations, high-growth tech companies, and consulting with C-level executives, Connie has seen firsthand that business is no longer binary, hierarchical, or absolute. It's non-linear, collaborative, and fluid. You don't have to start at the bottom and earn your way up; you can start at the top, as CEO of you. In Building the Business of You, Connie shares the trends of tomorrow so professionals, entrepreneurs, freelancers, founders, and side hustlers can "skate where the puck will be" and form their own career mashup. This is Connie's term for the career of the future (and the present) in which workers merge their skills, interests, passions, values, hobbies, opportunities, relationships, education, network, identity, and even multiple jobs and gigs. Because the dream job is no longer something you get; it's something you create. And Building the Business of You provides all the practical tools you need for yours.
