Textiles (Pictorial America)


Book Description

Over 50 full-color images cover a span of over 100 years of textiles, from the 1800s through the 1900s. Featured images derive from prints, paintings, illustrations and photographs, and illustrate the arts of sewing, needlework and quilting.




HowExpert Guide to Ephemera Collectibles


Book Description

If you want to learn how to buy, sell, authenticate, and care for your ephemera collection, then check out HowExpert Guide to Ephemera Collectibles. Ephemera items include everything made from paper. At its start, ephemera products were not created to last long. They were never meant to be saved and were usually thrown away immediately after being used. However, savvy collectors and people with sentimental views recognized the importance of these paper treasures and started preserving them for the future. Ephemera has such a wide variety of collectible pieces that you can start anywhere with any sized budget. HowExpert Guide to Ephemera Collectibles is filled with what you need to know to start and grow your ephemera collection. There is a wide variety of ephemera to collect, and this book covers them all. Learn the many avenues to buying and selling ephemera and how to age these items to avoid those replicas popping up in shops and estate sales. This book goes even more in-depth and shows how to properly preserve and store the different types of ephemera, along with ideas for meeting fellow collectors and celebrating the history and beginnings of the many styles of ephemera. Going down the road of ephemera collecting, you will find an exciting hobby that will last a lifetime. We are leading the way with the tips inside this comprehensive, structured, and step by step guide. Check out HowExpert Guide to Ephemera Collectibles to learn how to buy, sell, authenticate, and care for your ephemera collection. About the Author Charlotte Hopkins is a freelance writer from Pennsylvania. She is an author of nine books, including her children’s books, featuring Pixie Trist and Bo, and her “365 Days” series. She wrote the book, From the Dark Tunnel, about surviving child abuse, under the pen name Tori Kannyn. She was also published in Shadows & Light Anthology, Authors for Haiti, and three times in the Chicken Soup for the Soul series. She has released a line of journals and logbooks under “Kannyn Books.” She is also an avid collector of several items. Her first collection was keychains. She also collects penguins, wooden boxes, miniatures (including miniature books), journals, and pens. She just started collecting Magic 8 Balls and Pen Cups. She has a fondness for writing, photography, astrology, history, museums, and everything purple! HowExpert publishes how to guides on all topics from A to Z by everyday experts.




The Rise of Mass Advertising


Book Description

This is an open access title available under the terms of a CC BY-NC-ND 4.0 International licence. It is free to read at Oxford Scholarship Online and offered as a free PDF download from OUP and selected open access locations. The Rise of Mass Advertising is a first cultural legal history of advertising in Britain, tracing the rise of mass advertising c.1840-1914 and its legal shaping. The emergence of this new system disrupted the perceived foundations of modernity. The idea that culture was organized by identifiable fields of knowledge, experience, and authority came under strain as advertisers claimed to share values with the era's most prominent fields, including news, art, science, and religiously inflected morality. While cultural boundaries grew blurry, the assumption that the world was becoming progressively disenchanted was undermined, as enchanted experiences multiplied with the transformation of everyday environments by advertising. Magical thinking, a dwelling in mysteries, searches for transfiguration, affective connection between humans and things, and powerful fantasy disrupted assumptions that the capitalist economy was a victory of reason. The Rise of Mass Advertising examines how contemporaries came to terms with the disruptive impact by mobilizing legal processes, powers, and concepts. Law was implicated in performing boundary work that preserved the modern sense of field distinctions. Advertising's cultural meanings and its organization were shaped dialectically vis-à-vis other fields in a process that mainstreamed and legitimized it with legal means, but also construed it as an inferior simulation of the values of a progressive modernity, exhibiting epistemological shortfalls and aesthetic compromises that marked it apart from adjacent fields. The dual treatment meanwhile disavowed the central role of enchantment, in what amounted to a normative enterprise of disenchantment. One of the ironies of this enterprise was that it ultimately drove professional advertisers to embrace enchantment as their peculiar expertise. The analysis draws on an extensive archive that bridges disciplinary divides. It offers a novel methodological approach to the study of advertising, which brings together the history of capitalism, the history of knowledge, and the history of modern disenchantment, and yields a new account of advertising's significance for modernity.




A Book for Every Woman


Book Description

A Book for Every Woman is a facsimile edition of a book originally published in 1924 by the Associated School of Dressmaking, Sydney. It is augmented with illustrations from catalogues and advertising pamphlets of the time, all held in the National Library of Australia collection. This book, in its time a serious publication giving household advice, today is a humorous look at the expectations placed on women nearly 90 years ago.




Testimonial Advertising in the American Marketplace


Book Description

This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this enduring and pervasive marketing tool. Treating consumers as neither the victims nor the empowered foes of corporate practices, the authors gathered here contribute to new scholarship at the intersection of cultural and business history by examining how testimonials mediate negotiations between producers and consumers and shape modern cultural attitudes about social identity, advice, community, celebrity, and the consumption of brand-name goods and services.




The Social Impact of Advertising


Book Description

Composed with a touch of the panache of a former advertising copywriter, Kelso challenges readers to reflect on the social impact of advertising from multiple angles. The book uniquely combines personal anecdotes with a penetrating look at some of the most critical perspectives toward the field advanced by media scholars. A play on David Ogilvy’s legendary Confessions of an Advertising Man, the text disrupts the creative guru’s account with a highly accessible critique of advertising suitable for classes in disciplines as various as cultural studies, marketing, media studies, political science, and sociology. The book reflects the latest industry trends, especially the migration from legacy to social media vehicles like Instagram and Snapchat. Topics covered include a brief history of modern advertising in the United States, advertising’s influence on the so-called non-advertising content of the media, the ideological themes advertising inadvertently delivers, how advertising can privilege or marginalize various social constructions of identity, the controversial practice of targeting children, and how corporations often use advertising to superficially present a positive face while masking their profoundly darker sides. Incorporating a media-literacy approach, Kelso also offers an insider’s overview of the typical procedures advertising agencies take in strategizing, conceptualizing, and delivering campaigns.




Collecting Prints, Posters, and Ephemera


Book Description

Why did collectors seek out posters and collect ephemera during the late-nineteenth and the twentieth centuries? How have such materials been integrated into institutional collections today? What inspired collectors to build significant holdings of works from cultures other than their own? And what are the issues facing curators and collectors of digital ephemera today? These are among the questions tackled in this volume-the first to examine the practices of collecting prints, posters, and ephemera during the modern and contemporary periods. A wide range of case studies feature collections of printed materials from the United States, Latin America, France, Germany, Great Britain, China, Japan, Russia, Iran, and Cuba. Fourteen essays and one roundtable discussion, all specially commissioned from art historians, curators, and collectors for this volume, explore key issues such as the roles of class, politics, and gender, and address historical contexts, social roles, value, and national and transnational aspects of collecting practices. The global scope highlights cross-cultural connections and contributes to a new understanding of the place of prints, posters and ephemera within an increasingly international art world.




From Banners to Broadcasts


Book Description

The first book to tell the story of Australian election campaigns using our vibrant heritage of campaign memorabilia. Starting at the turn-of-the-century, Young plots the development of campaigning from broadsides and handbills to newspaper advertisements, pamphlets, posters, badges, rosettes and more.




Racial Indigestion


Book Description




Imperial persuaders


Book Description

The first book to provide an historical survey of images of black people in advertising during the colonial period. Analyses the various conflicting, and changing ideologies of colonialism and racism in British advertising. Reveals the historical and production context of many well known advertising icons, as well as the specific commercial interests that various companies' images projected. Provides a chronological understanding of changing colonial ideologies in relation to advertising, while each chapter explores images produced to sell specific products, such as soap, cocoa, tea and tobacco.