WATKINS' NEWSPAPER AND MAGAZINE ADVERTISERS' GAZETTE.
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Page : 122 pages
File Size : 47,90 MB
Release : 1885
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Page : 122 pages
File Size : 47,90 MB
Release : 1885
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Page : 484 pages
File Size : 48,76 MB
Release : 1891
Category : English newspapers
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Author : Pettengill, firm, Newspaper Advertising Agents
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Page : 406 pages
File Size : 14,95 MB
Release : 1877
Category : Advertising
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Author : Pettingill, firm, newspaper advertising agents
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Page : 418 pages
File Size : 24,93 MB
Release : 1877
Category : Advertising
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Page : 678 pages
File Size : 23,62 MB
Release : 1928
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Page : 582 pages
File Size : 26,72 MB
Release : 1907
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Author : Nelson Chesman & Company
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Page : 558 pages
File Size : 14,94 MB
Release : 1904
Category : Credit ratings
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Author : Jef I Richards
Publisher : Rowman & Littlefield
Page : 465 pages
File Size : 22,40 MB
Release : 2022-05-15
Category : Business & Economics
ISBN : 1538141221
Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field's background. This book slices advertising's history into a smörgåsbord of specific topics like advertising to children, political advertising, people's names as advertisements, 3D advertising, programmatic buying, and so much more, offering a synopsis of how each developed and the role it played in this discipline. In doing so, many firsts are identified, such as the first full-page color magazine advertisement, and the first point-of-purchase advertisement. This book also reaches back farther in search of the earliest advertisements, and it tells the story of the variety of techniques used by our ancestors to promote their products and ideas. Part textbook, part reference, the book is an advertising museum in portable form suitable for all levels of students, scholars, and arm-chair enthusiasts. (Please note that the hardback and eBook formats of this book feature full-color printing. The paperback is grayscale.)
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Page : 52 pages
File Size : 15,8 MB
Release : 1852
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Author : United States. Census Office
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Page : 1292 pages
File Size : 39,88 MB
Release : 1883
Category : Mortality
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