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Art and Print Production

Author : Narendra Nath Sarkar

Publisher : Oxford University Press, USA

Page : 496 pages

File Size : 39,68 MB

Release : 2008

Category : Art

ISBN :

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Book Description

Art and Print Production is a comprehensive textbook designed especially for the students of Mass Communication and Graphic Design. The book succinctly covers the entire gamut of the theory of art and print production. Beginning with the concept of "Art" it takes up all technical issues arising in any pre-printing or post-printing situation and then moves to some of the important application areas. It discusses at length, the finer details of paper, color, type and business of graphics, emphasizing costing and estimating. In spite of the book's highly technical theme, the simple language and accompanying visuals make it easy for the students to comprehend. This book is practical in its approach and addresses the requirements of students and practitioners. It identifies and defines their problems concretely, analyzes and suggests the solutions thereto, adapted to local needs, tastes and perceptions. A unique feature of this book is the treatment of the subject in the context of its applicability and the technology available in India at present or in the foreseeable future. This book will be extremely useful to students as well as practising executives in taking logical, result-oriented decisions on design selection.



Graphic Design and Print Production

Author : David Faux

Publisher :

Page : pages

File Size : 10,61 MB

Release : 2020

Category :

ISBN : 9780578601939

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Book Description

Graphic Design & Print Production includes seven chapters (150 pages) offering state-of-the-art coverage of Digital Technology, Layout & Design, Color & Color Management, Typography, Preparing & Saving Files, Printing Processes, and Print Procedures. There are seven hands-on activities for each chapter-Photoshop imaging, creating color themes, typographic character manipulations, vector drawing & file repurposing, research/writing & book layout, upsampling low-res files, and print procedures from InDesign or Acrobat. The publication's focus is on background knowledge and performance. All procedures presented are completed with and includes screen captures from the latest versions of Adobe CC InDesign, Photoshop, Illustrator, and Acrobat.A glossary contains over 160 terms linked to content with page numbers. There are also seven quizzes related to each chapter with answers, and a prepared answer sheet. An author noticed that part of an online graphic design job description contained the following: "Candidates should understand printing processes and have the ability to prepare art for production. They also must be proficient in using the Mac platform with a heavy emphasis on InDesign, Illustrator, Photoshop, and Acrobat." This quote is an advertisement for Graphic Design and Print Production.



Designing for Print

Author : Marina Joyce

Publisher :

Page : 208 pages

File Size : 39,92 MB

Release : 2018-01-09

Category : Graphic arts

ISBN : 9780996214988

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Book Description

Are you a: Web Designer tasked with print projects,Self-Taught Designer with knowledge gaps,Print Buyer,Business Owner who works with printers,Design Student with clients,Working Pro who needs up-to-date information?...This book is for all of you! After reading this book you will:¿ Know which printing method is most cost effective. ¿ Handle a press-check like a pro!¿ Know when to opt for gang run printing and when not to. ¿ Speak the printer's language to get better results.¿ Know how to proof¿ Understand how your decisions affect the environment¿ Spec the right paperPrinted on 7 different papers!84 Photographs116 Illustrations and ChartsThis is the first book written by a designer for designers in designer-speak! This is not a book about print production. This book addresses the decisions you make while designing that affect printing quality and price. Save time, money and reduce stress, buy this book, the epitome of design education!How to Design:LogosBusiness CardsDirect MailHow to Design for:Digital printing,Large FormatSpecialty TechniquesHow to:Spec paperWork with printers Handle a presscheck and much more!



A Guide to Graphic Print Production

Author : Kaj Johansson

Publisher : John Wiley & Sons

Page : 402 pages

File Size : 39,5 MB

Release : 2012-02-23

Category : Design

ISBN : 1118184874

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Book Description

The fully revised edition of the most comprehensive and up-to-date reference on print production All graphic designers and illustrators must be familiar with the steps involved in preparing their work for publication. Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Third Edition is the complete guide to the entire process of print production, from the early stages of conception and planning, to the technical stages of manufacturing and off-press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, color management, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, legal issues, environmental issues, and more. A practical reference to keep at your fingertips, this new edition: Covers the entire production process, from conception to manufacturing to archiving Covers new topics, such as variable data printing, sustainability, large/wide format printing, inks, and color management Is full color throughout, with updated images and screenshots Includes sidebars offering design tips, troubleshooting hints, and key points to consider for every stage of design Delivering information that reflects all aspects essential for understanding the ins and outs of digital printing, A Guide to Graphic Print Production, Third Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.



Designing for Print Production

Author : John C. Luttropp

Publisher : Course Technology

Page : 0 pages

File Size : 17,95 MB

Release : 2009

Category : Graphic arts

ISBN : 9781418042271

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Book Description

In this innovative book, print design concepts are united with graphic production technology information, providing readers with an understanding of the processes involved in both the design and print/publishing fields. While traditional books have viewed design and production as two separate fields of study, the rapidly changing technological landscape has blurred this distinction, resulting in an increasing amount of design and production activities performed by the same people. Therefore, this book provides designers and production personnel with a solid knowledge of both fields, which will better prepare them for success in the industry. Designing for Print Production: Essential Concepts focuses on the content, concepts and instructional strategies that will be relevant long after the book has been read. By acknowledging the critical and changing technologies that will impact the design and publication process, this book is a comprehensive, valuable resource for anyone entering the design and production fields.



The All New Print Production Handbook

Author : David Bann

Publisher :

Page : 0 pages

File Size : 39,10 MB

Release : 2011

Category : Printing

ISBN : 9782888931591

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Book Description

Now fully updated and revised to include the latest hardware and software standards, The All New Print Production Handbook is a unique, practical and incisive reference resource revealing and explaining every aspect of print production. Traditional and specialist printing and binding techniques are discussed in detail, and the book also provides a forward-looking and insightful analysis of current and next-generation digital layout and print production processes.Every stage of the creative process is explained in clear, concise text, accompanied by color diagrams: From concept and planning through digital workflow, color management, font and image usage, to file formats, proofing, paper selection, signatures and extent, printing techniques, finishes, post production, and distribution. Covering all print products from bespoke limited editions to locally produced low-cost items, The All New Print Production Handbook is the bible of print production for industry professionals and students alike.



The Green Design and Print Production Handbook

Author : Adrian Bullock

Publisher : Hachette UK

Page : 239 pages

File Size : 24,66 MB

Release : 2013-07-01

Category : Business & Economics

ISBN : 178157085X

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Book Description

The Green Design and Print Production Handbook' shows how you can create a green business culture, reduce your environmental footprint and help the planet. Adopting a cradle-to-grave approach, the book explores green raw materials and green design, and how eco-friendly practices can be integrated into prepress, printing, distribution and even ‘beyond the door’, in relation to returns. 'The Green Design and Print Production Handbook'looks at the global context and frameworks for action, the unique challenges facing the industry – be it book, magazine, or newspaper publishing or print for packaging and promotion – and how it can respond. This book is for anyone who works with print, from publishers, printers, distributors and retailers to writers, editors, designers and sales reps. Explaining how sustainable processes can be achieved without damaging the bottom line, it also introduces eco-friendly working practices that will benefit your business.



Graphic Design

Author : Walker Art Center

Publisher :

Page : 0 pages

File Size : 47,11 MB

Release : 2011

Category : Art and society

ISBN : 9780935640984

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Book Description

Published on the occasion of an exhibition held at the Walker Art Center, Minneapolis, Minn. and four other institutions between Oct. 22. 2011 and Dec. 2013.



Book Design

Author : Wang Shaoqiang

Publisher : Hoaki

Page : 240 pages

File Size : 11,71 MB

Release : 2021-06-18

Category : Crafts & Hobbies

ISBN : 9788417656300

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Book Description

Whether you are a graphic designer, a small press or a self-publisher, this publication will tell you everything: from the history of books to the printing and binding techniques, showcasing beautiful contemporary examples. Do you know when the first book was born? Have you ever wondered what are the basic components of a book? And how can we possibly make a book from scratch? Book Design is a publication that answers all these questions. This publication offers an overview of what a book is, how it is made, and how we can improve it with good design and printing techniques. The first two chapters focus more on historical and theoretical knowledge; the last two showcase examples of contemporary book designs, including detailed information and interviews with eight graphic designers from all over the world. It is a must have for those who want to know more about book design, as well as self-publishers and small presses. Editorial graphic design is one of the most comprehensive areas in design and this publication, filled with recent and contemporary examples, will provide you with the ins and outs to render a project from scratch to the finished book.



Art Direction and Production Design

Author : Lucy Fischer

Publisher : Rutgers University Press

Page : 325 pages

File Size : 49,79 MB

Release : 2015-03-06

Category : Performing Arts

ISBN : 0813572800

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Book Description

How is the look of a film achieved? In Art Direction and Production Design, six outstanding scholars survey the careers of notable art directors, the influence of specific design styles, the key roles played by particular studios and films in shaping the field, the effect of technological changes on production design, and the shifts in industrial modes of organization. The craft’s purpose is to produce an overall pictorial “vision” for films, and in 1924 a group of designers formed the Cinemagundi Club—their skills encompassed set design, painting, decoration, construction, and budgeting. A few years later, in recognition of their contributions to filmmaking, the first Academy Awards for art direction were given, a clear indication of just how essential the oversight of production design had become to the so-called majors. The original essays presented in Art Direction and Production Design trace the trajectory from Thomas Edison’s primitive studio, the Black Maria, to the growth of the Hollywood “studio system,” to the influence of sound, to a discussion of the “auteur theory,” and to contemporary Hollywood in which computer-generated imagery has become common. By 2000, the Society of Motion Picture Art Directors became the Art Directors Guild, emphasizing the significance of the contributions of art direction and production design to filmmaking. Art Direction and Production Design is a volume in the Behind the Silver Screen series—other titles in the series include Acting, Animation, Cinematography, Directing, Editing and Special/Visual Effects, Producers, Screenwriting, and Sound.