Private Labels


Book Description

Abstract: Private labeling of products is not new. Manylarge merchandisers such as Sears and A&P, have marketedproducts under their own labels since the 19th century. Inthe past decade, there has been tremendous growth of privatelabels in both the food and drug chains. Private labels arecontinually changing to meet customer demands. They giveconsumers a price break plus value for their money.Generics, an extension of private labels, have created shockwaves throughout the marketplace. A private label magazine,Private Label, and Private Label Manufacturers Associationhave elevated the private label to first-class citizenshipin the marketplace. Developing a "philosophy," organizing aprivate label program, setting up a quality control program,packaging, pricing, and merchandising strategies, and thelegal aspects of the private label are discussed. A listingof private labels by distributor; tabular data gathered instudies done by Selling-Area-Marketing, Inc., (SAMI), fromthe 1st Gallup study on Private Labels 1981, and the brandpreferences of foodservice operators are appended. (emc).













The Explosive Growth of Private Labels in North America


Book Description

This book provides a unique perspective, beginning in the 19th century, of the growth and change of the food and drug store businesses in the United States, Canada & Mexico. It examines the evolution of the concept of controlled BRAND owned by retailers, wholesalers along with the emergence of the private label concept as a viable profit-maker for trade customers and smaller manufacturers. This analysis tracks the development of the cooperatives and food and drug store chains. The impact of the supermarket concept, the monopoly of manufacturers brands, the restrictions imposed by local, state and legislative actions; the debut of dedicated private label manufacturers; the maturation of the private label industry, all these subjects are covered in this book.




The Beauty Brand Handbook


Book Description

As the owner of a fragrance and body care boutique for over 10 years one of the most common questions I was asked was, how do you make your products and can you help me do the same thing? I had people offer me thousands of dollars to help them start a cosmetic and body products business, but that just wasn't the direction I wanted to take with my time. It wasn't until I branched off into a different segment of the same industry that I became open to sharing my tips and resources. This FOURTH EDITION private label guide contains over 170+ secret gems of makeup and skincare suppliers and manufacturers of top quality private label products that you can brand with your own name. Top quality suppliers that I used in my own business. You will have names, addresses, phone numbers and website addresses of each company right at your fingertips.Some are large manufacturers, some are small. So whether you plan to launch your business nationwide, open a local boutique, or start a small home business, there is a supplier for you in this guide.Look at this partial list of the products that will be available to you:Cosmetics ~ skin care products ~ certified organic products ~ mineral cosmetics ~ foundations ~ lipsticks ~ lip glosses ~ blushes ~ lip tints ~ bronzers ~ acne products ~ bath and shower gels ~ body lotions ~ body butters ~ body creams ~ tanning lotions ~ sunscreen ~ lip balms ~ salt scrubs ~ essential oils ~ aromatherapy candles ~ handmade soaps (yes with your name on them) ~ glycerin soaps ~ nail polish ~ natural and organic body products ~ baby products ~ men's grooming products ~ ethnic skin care products ~ shea butter ~ perfumes ~ solid perfumes ~ massage oils ~ body sprays ~ votives ~ travel candles, and more.You will even get sources in this guide that will help you to formulate your own makeup and skin care products. Or you can just use their premade formulations.All of the hard work of researching the best companies with the best prices and lowest minimums has already been done for you. No need to do searches online for hours and hours and even days only to be led to cosmetic and product formulators and manufacturers overseas. All of these companies are U.S. companies and there is also a special section for Canadian companies. Now in its 4th edition my customers have said this guide is "indispensible" ..... and "...a great timesaver" I've written this book to be the ULTIMATE RESOURCE DIRECTORY for you as you set about starting your cosmetic brand or skin care business.