Beer Advertising


Book Description

Informative, and truly entertaining, this book illustrates the finer points of beer advertising in over 500 color photographs of many sharp or pointed objects associated with beer advertising. Information about the breweries and brands advertised, the makers, a price guide, and a detailed index make it a sharp beer reference.




Root Beer


Book Description

The largest and most comprehensive reference about the sassafras soft drink root beer and its promotional advertising, bottles, cans, mugs, crowns, bottle openers, and manufacturers. This was American competition going on. You will marvel at the extent of this display; the variety is effervescent.




Beer Advertising Memorabilia


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Advertising of Alcoholic Beverages


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Tobacconists' Advertising


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The Advertising Age Encyclopedia of Advertising


Book Description

For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.




Advertising & Selling


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Profitable Advertising


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