Start with Why


Book Description

The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.




Ask the Pilot


Book Description

Though we routinely take to the air, for many of us flying remains a mystery. Few of us understand the how and why of jetting from New York to London in six hours. How does a plane stay in the air? Can turbulence bring it down? What is windshear? How good are the security checks? Patrick Smith, an airline pilot and author of Salon.com's popular column, "Ask the Pilot," unravels the secrets and tells you all there is to know about the strange and fascinating world of commercial flight. He offers: A nuts and bolts explanation of how planes fly Insights into safety and security Straight talk about turbulence, air traffic control, windshear, and crashes The history, color, and controversy of the world's airlines The awe and oddity of being a pilot The poetry and drama of airplanes, airports, and traveling abroad In a series of frank, often funny explanations and essays, Smith speaks eloquently to our fears and curiosities, incorporating anecdotes, memoir, and a life's passion for flight. He tackles our toughest concerns, debunks conspiracy theories and myths, and in a rarely heard voice dares to return a dash of romance and glamour to air travel.




Voices from an Old Warrior


Book Description

Former USAF pilot Christopher Hoctor examines the history and safety record of the Boeing KC-135 Stratotanker aircraft.




Yves Saint Laurent + Halston


Book Description

A dazzling examination of the two designers behind the most iconic and glamorous fashions of the 1970s This fascinating publication is the first to examine side by side the careers and work of two of the biggest names in 20th-century fashion, Yves Saint Laurent (1936-2008) and Halston (1932-1990). Their designs--chic, sexy, and glamorous--came to exemplify the 1970s, a singular and dynamic era in fashion history. Inspired by menswear, foreign cultures, and wide-ranging historical periods, and employing new fabrics, YSL and Halston together crafted a new and distinctly modern way of dressing. Moreover, although their output differed and they were based on different continents, the two designers shared many career parallels. A visual timeline of the designers' lives illustrates how their rises and falls, from the 1950s to their respective struggles in the 1980s, were surprisingly in sync. Engaging passages by Patricia Mears and Emma McClendon discuss the social, cultural, and economic factors that influenced both designers, and their subsequent impact on fashion--including the rise of the star designer as personality, the cult of celebrity, and the creation of the fashion conglomerate. The authors also address the importance of color, cutting-edge materials, innovative construction techniques, accessories, and perfume to both designers' aesthetics. Remarkable photographs of the designers and their garments round out this essential volume on two figures who made an indelible mark on fashion history. Published in association with the Fashion Institute of Technology Exhibition Schedule: The Museum at The Fashion Institute of Technology, New York (02/05/15-04/18/15)




The Bizarre Careers of John R. Brinkley


Book Description

Tells the story of the infamous “Goat Gland Doctor”—controversial medical charlatan, groundbreaking radio impresario, and prescient political campaigner—and recounts his amazing rags to riches to rags career. A popular joke of the 1920s posed the question, “What’s the fastest thing on four legs?” The punch line? “A goat passing Dr. Brinkley’s hospital!” It seems that John R. Brinkley’s virility rejuvenation cure—transplanting goat gonads into aging men—had taken the nation by storm. Never mind that “Doc” Brinkley’s medical credentials were shaky at best and that he prescribed medication over the airwaves via his high-power radio stations. The man built an empire. The Kansas Medical Board combined with the Federal Radio Commission to revoke Brinkley’s medical and radio licenses, which various courts upheld. Not to be stopped, Brinkley started a write-in campaign for Governor. He received more votes than any other candidate but lost due to invalidated and “misplaced” ballots. Brinkley’s tactics, particularly the use of his radio station and personal airplane, changed political campaigning forever. Brinkley then moved his radio medical practice to Del Rio, Texas, and began operating a “border blaster” on the Mexico side of the Rio Grande. His rogue stations, XER and its successor XERA, eventually broadcast at an antenna-shattering 1,000,000 watts and were not only a haven for Brinkley’s lucrative quackery, but also hosted an unprecedented number of then-unknown country musicians and other guests.




What Makes Olga Run?


Book Description

A fascinating look at the way we age today and the extent to which we can shape the process In What Makes Olga Run? Bruce Grierson explores what the wild success of a ninety-four-year-old track star can tell us about how our bodies and minds age. Olga Kotelko is not your average ninety-four-year-old. She not only looks and acts like a much younger woman, she holds over twenty-three world records in track and field, seventeen in her current ninety to ninety-five category. Convinced that this remarkable woman could help unlock many of the mysteries of aging, Grierson set out to uncover what it is that's driving Olga. He considers every piece of the puzzle, from her diet and sleep habits to how she scores on various personality traits, from what she does in her spare time to her family history. Olga participates in tests administered by some of the world's leading scientists and offers her DNA to groundbreaking research trials. What emerges is not only a tremendously uplifting personal story but a look at the extent to which our health and longevity are determined by the DNA we inherit at birth, and the extent to which we can shape that inheritance. It examines the sum of our genes, opportunities, and choices, and the factors that forge the course of any life, especially during our golden years.




The Back of the Napkin


Book Description

Roam's "The Back of the Napkin," a "Business Week" bestseller, teaches readers the power of brainstorming and communicating with pictures. This expanded edition presents more exciting ways for solving all kinds of business problems.




American Women and Flight Since 1940


Book Description

Kentucky is most commonly associated with horses, tobacco fields, bourbon, and coal mines. There is much more to the state, though, than stories of feuding families and Colonel Sanders’ famous fried chicken. Kentucky has a rich and often compelling history, and James C. Klotter and Freda C. Klotter introduce readers to an exciting story that spans 12,000 years, looking at the lives of Kentuckians from Native Americans to astronauts. The Klotters examine all aspects of the state’s history—its geography, government, social life, cultural achievements, education, and economy. A Concise History of Kentucky recounts the events of the deadly frontier wars of the state’s early history, the divisive Civil War, and the shocking assassination of a governor in 1900. The book tells of Kentucky’s leaders from Daniel Boone and Henry Clay to Abraham Lincoln, Mary Breckinridge, and Muhammad Ali. The authors also highlight the lives of Kentuckians, both famous and ordinary, to give a voice to history. The Klotters explore Kentuckians’ accomplishments in government, medicine, politics, and the arts. They describe the writing and music that flowered across the state, and they profile the individuals who worked to secure equal rights for women and African Americans. The book explains what it was like to work in the coal mines and explains the daily routine on a nineteenth-century farm. The authors bring Kentucky’s story to the twenty-first century and talk about the state’s modern economy, where auto manufacturing jobs are replacing traditional agricultural work. A collaboration of the state historian and an experienced educator, A Concise History of Kentucky is the best single resource for Kentuckians new and old who want to learn more about the past, present, and future of the Bluegrass State.




DFW Deco


Book Description

Vivid imagery and original research are the hallmarks of DFW Deco: Modernistic Architecture of North Texas, the latest in Jim Parsons and David Bush's series of books documenting Art Deco and Art Moderne design in the Lone Star State. DFW Deco examines a vibrant architectural heritage that spans legendary eras in American history, from the Roaring Twenties through the Great Depression to World War II. DFW Deco explores the full range of modernistic building styles and some of the uniquely Texan influences that shaped the growing cities of North Texas. Classic zigzag skyscrapers promoted by Fort Worth boosters and Dallas businessmen, Art Deco storefronts in the booming towns of the great East Texas oilfield, and streamlined facilities inspired by innovations in transportation and communications all have a place in this book. DFW Deco looks not only at whole buildings, but also at their finely crafted details, ranging from vibrant tile murals depicting the scope of Texas history on Fort Worth's monumental Will Rogers Memorial Center to stylized gold-leaf pinecones and cotton bolls in the ornate People's National Bank Building in Tyler. Using a mix of original and historical photographs, this lavishly illustrated book promotes an appreciation of Main Street movie theaters, innovative suburban homes, and even a surprising collection of modernistic soft drink bottling plants. DFW Deco also documents the federal programs that helped build exceptional courthouses, schools, and post offices from small towns to big cities. The book ends with a chapter of short biographies of the architects and artists who created these landmarks. By illustrating the broad reach of modernistic design in North Texas, the authors hope to advance the preservation of significant buildings and encourage readers to explore the region themselves and discover their own Art Deco treasures.