Business Behavior


Book Description







Microtheory


Book Description

This volume of seventeen previously published essays by William J. Baumol brings together work on the theory of contestable markets, welfare theory, antitrust, pricing, and the history of economic thought. Written between 1971 and 1983, they have sparked productive extensions and criticism in microeconomic theory and provide an engaging intellectual history of one of the leading figures in the field of economics. Baumol introduces each of the book's four parts, presenting his subsequent views on the subjects covered in the reprinted articles, including some important amendments.The book opens with an autobiographical essay that presents the intellectual climate of economics in the 1940s in which Kenneth Arrow, Frank Hahn, Martin Shubik, Otto Eckstein, and Gary Becker were beginning their careers. Baumol's introductory essays to the book's major sections take up the threads from this autobiographical piece and follow them to the development of concepts central to economic theory, applications, and methodology.Three essays in the first part provide an underpinning for the theory of contestable markets. In the second part five essays explore issues in welfare economics such as the role of diminishing and increasing returns may play the role of symmetric obstacles to Pareto optimality. Essays in the third part range from regulation and antitrust to urban economics to the Phillips curve and the pitfalls of using, in the analysis of real issues, dual values derived from linear models when the underlying reality is nonlinear. Those in the concluding part focus on the history of economic ideas such as the Smithian versus Marxian view of business morality and the social interest, the Marxian concept of value transformation, the iron law of wages, and Say's law.William J. Baumol is Professor of Economics by joint appointment at Princeton University and New York University.




Grow the Pie


Book Description

Should companies be run for profit or purpose? This book shows how they can deliver both-based on rigorous evidence and an actionable framework. This edition, updated to include the pandemic and latest research, explains how managers, investors and citizens can put purpose into practice-and overcome the difficult trade-offs that hold them back.




The Four Colors of Business Growth


Book Description

Defining an organization by its growth strategy enables business leaders to make better decisions about the ways their companies compete. Anjan Thakor's four categories of growth, which he arranges into the Competing Values Framework, delivers methods for developing strategies grounded in internal cultures and industry goals. Written for professionals, this book provides easy access to concepts in fields as diverse as corporate strategy, finance, organizational behavior, change management, and leadership. - Teaches ways to formulate a growth strategy and implement it through simple organizational interventions - Provides an intuitive framework and common language about growth strategies - Teaches readers how an effective growth strategy can boost stock price - Readers learn what kind of growth strategy will maximize the value of an organization - Readers with varied functional backgrounds can understand these concepts




Grow


Book Description

Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.




Psychology for Business Success


Book Description

This comprehensive, four-volume work presents practical, up-to-date recommendations in areas impacting all job applicants and employees, including work/life balance, diversity management, performance, recruitment, training programs, and employee conflict. This four-volume set uniquely integrates legislation, management theories, and social science research to cover a variety of human resource management topics, such as leadership and managerial styles, generational conflict in the workplace, techniques for evaluating employee performance, and workplace violence. In addition, best practices for policies, investigation procedures, and implementing training programs are covered—all information that can result in dramatic improvements in the workplace environment and business success. Every recommendation in this set is reflective of—as well as responsive to— the needs of employees. The overall objective of the work is to provide readers with effective management strategies to work strategically, ethically, honestly, and effectively with people. Additionally, the contents emphasize the importance of gaining an understanding of the strategic influences on managing people—for example, documenting the connections between business and psychological strategies like effective listening.




Galbraith, Harrington, Heilbroner


Book Description

In a remarkably lucid and flowing style, Loren Okroi analyzes the ideas of three leading reformer-critics in the United States and places their main arguments in the context of the economic, social, and political history of postwar America. In so doing, he provides not only a skillful introduction to American social thought since the 1950s but also a wide-ranging examination of the contemporary failures of American liberal ideology. As he explicates the works of these three men--all of whom moved easily between the academic world and the arenas of politics, government, or journalism--it becomes clear that present policy debates have not even begun to resolve the dilemmas their writings have exposed. Millions of readers know J. K. Galbraith, the renowned Harvard economist and social theorist who developed the concept of the "New Industrial State"; Michael Harrington, the de facto leader of the American socialist movement who revealed the existence of the "other America"; and Robert Heilbroner, the incisive economic thinker who questioned the naive optimism of Americans even before it significantly eroded in the mid-1970s. In this book they emerge as individuals, as thinkers, and as part of a larger picture of American efforts to reconcile democratic values and humane social goals with modern corporate capitalism. The study begins with a portrait of the U.S. economy and society at the end of the Civil War and discusses the momentous changes brought about by the rapid industrialization that followed. The central portion revolves around Galbraith, Harrington, and Heilbroner and explores their contributions to the intellectual and political discourse on key issues confronting America in the decades after 1945: the evolutionary trajectory of managerial capitalism; the persistence of poverty and class divisions; the expansion of the welfare state and the public sector in general; and the assault on welfare capitalism by the New Right in the 1980s. The concluding chapter examines the causes and consequences of the fervent adherence of Americans to liberal ideology, the origins and philosophical bases of that set of beliefs, and its future prospects. Originally published in 1988. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.




Growth IQ


Book Description

A WALL STREET JOURNAL BESTSELLER Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ. Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context. Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she's presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth. Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities--and pitfalls--of each of the ten growth paths, how they work together, and how they apply to business today. You'll see how, for instance: * Red Bull broke Coca-Cola and PepsiCo's stranglehold on the soft drink market by taking the Customer Base Penetration path to establish a foothold with adventure sports junkies and expand into the mainstream. * Marvel transformed itself from a struggling comic book publisher into a global entertainment behemoth by using a Customer and Product Diversification strategy and shifting their focus from comic books to comic book characters in movies. * Starbucks suffered a brand crisis when they overwhelmed their customers with a Product Expansion strategy, and brought back CEO Howard Schultz to course-correct by returning to the Customer Experience path. Through Bova's insightful analyses of these and many other case studies, you'll see why it can be a mistake to imitate strategies that worked for your competitors, or rely on strategies that worked for you in the past. To grow your company with confidence, you first need to grow your Growth IQ.