Business Law in the Global Marketplace


Book Description

This text is an invaluable tool for students on undergraduate and postgraduate management programmes containing elements of general and international business law. The legal dimension in managerial decisions is shown, and on-line resources provide current material to support the text.







Intellectual Property in the Global Marketplace, 2 Volume Set


Book Description

With contributions from prestigious lawyers, economists, accountants, and consultants from around the world, Intellectual Property in the International Marketplace presents a highly complex subject in a user-friendly, organized manner. The two-volumes serve as an intellectual property compendium to business professionals and their counsel, helping them explore and answer intellectual property questions in business transactions in global settings. Volume I covers the methods for dealing with intellectual property in every type of business transaction, while Volume II covers the underlying general principles of international intellectual property law. The core volume (ISBN 0471-351059) is supplemented annually. The 2002 Supplement (ISBN 0471-390313) includes: * New chapters on such topics as Patent Strategies in the Era of the Internet, Parallel Imports into and within the European Union, and Copyright and E-Commerce. * Updates to International Laws and Developments on Security Interests in Intangible Assets that have taken place in Australia, Canada, France, Hong Kong, and Korea. The supplement updates the 2 Volume set, Simensky/Intellectual Property in the Global Marketplace, Second Edition (ISBN 0471-351059).




Intellectual Property in the Global Marketplace, Country-by-Country Profiles


Book Description

IP protection and exploitation in the world's markets Globalization is introducing additional complexity to the already-complicated topic of intellectual property. As IP becomes the "new global currency", Intellectual Property in the Global Marketplace: Volume 2 – Commercial Exploitation and Country-by-Country Profiles provides clear guidance for anyone involved in international business. From trademarks and domain names to valuation, legislation, piracy, and more, the discussion provides clear guidance toward aspects of IP that are critical to doing business. Focusing on trend development and the protection of intellectual property, this book offers insightful advice for extracting maximum value from your IP.







Business Law in the Global Market Place


Book Description

The study of Law forms a component of many undergraduate and postgraduate programs. Its inclusion does not aim to equip business practitioners with skill and expertise to render professional legal advice unnecessary, but more to provide a legal framework of reference in which both strategic and more immediate business issues can be placed. Equipping managers with a basic understanding of how law impacts upon business activity can help them avoid legal pitfalls in the first place or at least identify potential problems at an early stage, to avoid inconvenience and cost. International business can present problems that are not present in a purely domestic transaction. Any law component in a management program should embrace it and by doing so the business practitioner can be familiarized with the wider picture in which modern business, aided by technological development, is increasingly practiced.







Intellectual Property in the Global Marketplace, 2 Volume Set, 2001 Supplement


Book Description

With contributions from prestigious lawyers, economists, accountants, and consultants from around the world, Intellectual Property in the International Marketplace presents a highly complex subject in a user-friendly, organized manner. The two-volumes serve as an intellectual property compendium to business professionals and their counsel, helping them explore and answer intellectual property questions in business transactions in global settings. Volume I covers the methods for dealing with intellectual property in every type of business transaction, while Volume II covers the underlying general principles of international intellectual property law. The core volume (ISBN 0471-351059) is supplemented annually. The 2002 Supplement (ISBN 0471-390313) includes: * New chapters on such topics as Patent Strategies in the Era of the Internet, Parallel Imports into and within the European Union, and Copyright and E-Commerce. * Updates to International Laws and Developments on Security Interests in Intangible Assets that have taken place in Australia, Canada, France, Hong Kong, and Korea. The supplement updates the 2 Volume set, Simensky/Intellectual Property in the Global Marketplace, Second Edition (ISBN 0471-351059).




Business and Government in the Global Marketplace


Book Description

For courses in Business and Government. This book addresses the intricate relationship between the public and the private sector, covering why and how government intervenes in the economy and how business can respond. It provides analysis from both perspectives, presenting the ways that government policy affects the activities of the modern corporation and the key responses on the part of business.




Introduction to Business


Book Description

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.