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Business Organisation by Dr. F. C. Sharma (eBook)

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 294 pages

File Size : 16,75 MB

Release : 2020-12-12

Category : Business & Economics

ISBN :

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Book Description

An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Business Organisation—Nature and Importance, 2. Management, Administration and Organisation, 3. Organisation Structure and Forms of Organisation, 4. Size of Business Enterprise, 5. Sole Proprietorship, 6. Partnership Firm, 7. Joint Stock Company, 8. Formation of a Company, 9. Co-operative Form of Organisation, 10. Public Enterprises, 11. Large Scale Retailing, 12. Business Combinations, 13. Methods of Wage Payment and Incentive Plans, 14. Scientific Management and Rationalisation, 15. Stock Exchange and its Regulation, 16. Produce Exchanges, 17. Sources of Business Finance, 18. Special Financial Institutions.



Sales Management by Dr. F. C. Sharma (eBook)

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 255 pages

File Size : 10,68 MB

Release : 2020-12-12

Category : Business & Economics

ISBN : 935167021X

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Book Description

An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Nature and Scope of Sales Management, 2. Salesmen or Sales Executives (Functions, Roles and Types), 3 . Sales Organisation, 4. Salesmanship, 5. Personal Selling, 6. Prospecting, Approaching, Demonstrating and Displaying, 7. Distribution Channels, 8. Marketing Middlemen, 9. Physical Distribution, 10. Recruitment of Sales Force, 11. Selection of Sales Force, 12. Sales Force Training, 13. Sales Force Compensation (Remunerating the Sales Persons), 14. Controlling Salespeople, 15. Sales Budget, 16. Sales Quotas, 17. Sales Territories.



Marketing Management by Dr. F. C. Sharma (eBook)

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 332 pages

File Size : 20,92 MB

Release : 2020-12-12

Category : Business & Economics

ISBN :

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Book Description

An excellent book for commerce students appearing in competitive, professional and other examinations.1. Introduction to Marketing : Nature, Scope and Importance, 2. Care Concepts of Marketing, 3. Marketing Environment, 4. Market Segmentation, 5. Targeting, Positioning and Re-Positioning, 6. Buying Motives, 7. Introduction to Marketing-Mix, 8. Product and Product Planning, 9. New Product Development, 10. Product Life-Cycle, 11. Branding and Packaging, 12. Distribution : Type and Selection of Channels, 13. Middleman : Whole Saler and Retailer, 14. Physical Distribution of Goods, 15. Pricing Policies, Strategies and Price Determination, 16. Promotion—Methods of Promotion and Optimum Promotion Mix, 17. Introduction to Advertising, 18. Selection of Advertising Media, 19. Personal Selling, 20. Sales Promotion, 21. Publicity and Public Relation, 22. Marketing Research and Information System, 23. Consumer Behavior.



Advertising Management by Dr. F. C. Sharma (eBook)

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 181 pages

File Size : 35,47 MB

Release : 2020-12-12

Category : Design

ISBN : 9351671011

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Book Description

An excellent book for commerce students appearing in competitive, professional and other examinations.1. Introduction to Advertising, 2. Scope and Forms of Advertising, 3. The Social and Economic Aspects of Advertising, 4. Ethics and Truths in Indian Advertising, 5. Introduction to Integrated Marketing Communications (IMC), 6. Communication—An Introduction, 7. Communication Process in Advertising, 8. Branding and Advertising, 9. Setting Advertising Objectives (Promotional Objectives), 10. Advertising Budget, 11. Advertising Agency, Organisation and Department, 12. Advertising Appeals, 13. Advertising Copy (Meaning, Components and Types), 14. Creativity in Advertising, 15. Planning an Advertising Campaign and Advertising Scheduling, 16. Media Planning and Strategy, 17. Advertising Research, 18. Testing or Evaluation of Advertising Effectiveness, 19. International Advertising.



Production Management by Dr. F. C. Sharma (eBook)

Author : Dr. F. C. Sharma

Publisher : sbpd publications

Page : 298 pages

File Size : 35,88 MB

Release : 2020-12-12

Category : Business & Economics

ISBN : 935167116X

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Book Description

It is a great pleasure in presenting ‘Production Management’ as a Text Book for B. Com. classes. The Book has been written strictly in accordanceCONTENT 1. Nature and Scope of Production Management, 2. Production Planning and Control [PPC], 3. PPC and Production Systems, 4. Types of Production Systems, 5. Product Design and Development, 6. Plant Location, 7. Plant Layout, 8. Introduction to Materials Management, 9. Inventory Control—Basic Consideration, 10. Inventory Control Techniques, 11. Storekeeping, 12. Inspection and Quality Control, 13. Techniques of Quality Control. with the latest syllabus of different universities.



Business Finance (ebook) English

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 357 pages

File Size : 27,83 MB

Release : 2020-12-17

Category : Business & Economics

ISBN : 9351672387

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Book Description

An excellent book for commerce students appearing in competitive, professional and other examinations 1.Business Finance : Nature and Scope, 2. Financial Management : Nature and Scope, 3. Capital Budgeting and Investment Decisions, 4. Cost of Capital, 5. Capitalisation, 6. Capital Structure, 7. Dividend Policy , 8. Sources of Business Finance, 9. Financial Institutions, 10. Financial Planning, 11.Working Capital Management, 12. Capital Market, 13. New Issue (Primary) Market, 14. Secondary (Stock) Market, 15. Stock Exchanges of India, 16. Indian Money Market.



Business Organisation and Administration

Author : Dr. F.C. Sharma,

Publisher : SBPD Publications

Page : 215 pages

File Size : 48,84 MB

Release : 2022-10-11

Category : Education

ISBN :

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Book Description

1. Business : Concept, Meaning, Definition, Classification,Functions and Objectives, 2 .Promotion of a New Business, 3. Forms of Business Organisations : Sole Proprietorship or Sole Trade, 4. Joint Hindu Family Business , 5 .Partnership (Including Provisions of Limited Liability Partnership Act, 2008), 6. Company/Joint Stock Company , 7.Company Management : Directors , 8 .Managerial Personnel , 9 .Annual General Meeting, 10. Large Scale Retailing , 11. Size of Business Unit : Optimum Firm, 12. Methods and Sources of Finance, 13. Institutional and Specialised Financial Institutions.



Business Organisation - SBPD Publications

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 293 pages

File Size : 49,91 MB

Release : 2022-06-03

Category : Business & Economics

ISBN :

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Book Description

1. Business Organisation—Nature and Importance, 2. Management, Administration and Organisation, 3. Organisation Structure and Forms of Organisation, 4. Size of Business Enterprise, 5. Sole Proprietorship, 6. Partnership Firm, 7. Joint Stock Company, 8. Formation of a Company, 9. Co-operative Form of Organisation, 10. Public Enterprises, 11. Large Scale Retailing, 12. Business Combinations, 13. Methods of Wage Payment and Incentive Plans, 14. Scientific Management and Rationalisation, 15. Stock Exchange and its Regulation, 16. Produce Exchanges, 17. Sources of Business Finance, 18. Special Financial Institutions.



Business Organisation by Dr. F. C. Sharma

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 278 pages

File Size : 11,6 MB

Release : 2021-06-24

Category : Business & Economics

ISBN : 9351671089

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Book Description

It is a great pleasure in presenting 'Business Organisation as a Text Book for B. Com. classes. The Book has been written strictly in accordance with the latest syllabus of different universities. 1.Concept, Nature and Scope of Business, 2.Business Organisation—Nature and Concept, 3 .Organisational Structure and Forms of Organisation, 4 .Establishing a New Business Unit, 5. Promotion of a Company, 6. Plant Location, 7. Plant Layout, 8. Size of Business Unit, 9. Sole Proprietorship, 10. Partnership Firm, 11. Joint Stock Company, 12. Co-operative Form of Organisation, 13. Business Combinations, 14. Mergers, Takeovers and Acquisitions, 15. Business Finance—Need, Sources and Methods, 16. Securities Market, 17. Money Market, 18. Stock Exchange and SEBI.



NEP Training And Development B. Com. 2nd Sem (MIC-2)

Author : Dr. F. C. Sharma

Publisher : SBPD Publications

Page : 120 pages

File Size : 35,72 MB

Release : 2024-07-28

Category : Business & Economics

ISBN :

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Book Description

1. Training And Development 2. Management (Executive) Development 3. Resistance To Change 4. Designing of Training Programme and Training Process 5. Methods of Training 6. Evaluation of Training and Development Programme 7. Career Planning and Development 8. Employee Counselling