The Timeline of Presidential Elections


Book Description

In presidential elections, do voters cast their ballots for the candidates whose platform and positions best match their own? Or is the race for president of the United States come down largely to who runs the most effective campaign? It’s a question those who study elections have been considering for years with no clear resolution. In The Timeline of Presidential Elections, Robert S. Erikson and Christopher Wlezien reveal for the first time how both factors come into play. Erikson and Wlezien have amassed data from close to two thousand national polls covering every presidential election from 1952 to 2008, allowing them to see how outcomes take shape over the course of an election year. Polls from the beginning of the year, they show, have virtually no predictive power. By mid-April, when the candidates have been identified and matched in pollsters’ trial heats, preferences have come into focus—and predicted the winner in eleven of the fifteen elections. But a similar process of forming favorites takes place in the last six months, during which voters’ intentions change only gradually, with particular events—including presidential debates—rarely resulting in dramatic change. Ultimately, Erikson and Wlezien show that it is through campaigns that voters are made aware of—or not made aware of—fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. Timely and compelling, this book will force us to rethink our assumptions about presidential elections.




Get Out the Vote


Book Description

The first edition of Get Out the Vote! broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly influenced how campaigns operate. In this expanded and updated edition, the authors incorporate data from more than one hundred new studies, which shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. Two new chapters focus on the effectiveness of mass media campaigns and events such as candidate forums and Election Day festivals. Available in time for the core of the 2008 presidential campaign, this practical guide on voter mobilization is sure to be an important resource for consultants, candidates, and grassroots organizations. Praise for the first edition: "Donald P. Green and Alan S. Gerber have studied turnout for years. Their findings, based on dozens of controlled experiments done as part of actual campaigns, are summarized in a slim and readable new book called Get Out the Vote!, which is bound to become a bible for politicians and activists of all stripes." —Alan B. Kreuger, in the New York Times "Get Out the Vote! shatters conventional wisdom about GOTV." —Hal Malchow in Campaigns & Elections "Green and Gerber's recent book represents important innovations in the study of turnout."—Political Science Review "Green and Gerber have provided a valuable resource for grassroots campaigns across the spectrum."—National Journal




Voting


Book Description

Voting is an examination of the factors that make people vote the way they do. Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social class, religious background, family loyalties, on-the-job relationships, local pressure groups, mass communication media, and other factors. Still highly relevant, Voting is one of the most frequently cited books in the field of voting behavior.




Making Young Voters


Book Description

The solution to youth voter turnout requires focus on helping young people follow through on their political interests and intentions.




Super PACs


Book Description

The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs. Its ruling said that it is okay for corporations and labor unions to spend as much as they want in advertising and other methods to convince people to vote for or against a candidate. This book provides a wide range of opinions on the issue. Includes primary and secondary sources from a variety of perspectives; eyewitnesses, scientific journals, government officials, and many others.




Winning Elections


Book Description

Articles provide advice for candidates, campaign managers, and party workers on running a political campaign, including strategies, research, finances, advertising, and related topics.




Buying the Vote


Book Description

"Campaign finance reform has always been motivated by a definition of democracy that does not count corporations as citizens and holds that self-government works best by reducing political inequality. In the early years of the twentieth century, Congress recognized the strength of these principles by prohibiting corporations from making campaign contributions, passing a disclosure law, and setting limits on campaign expenditures. These reforms were not controversial at the time, but conservative opposition to them appeared in the 1970s. That opposition was well represented in the Supreme Court, which has rolled back reform by granting First Amendment rights to corporations and declaring the goal of reducing political inequality to be unconstitutional. Buying the Vote analyzes the rise and decline of campaign finance reform by tracking changes in the way presidential campaigns have been funded since the late nineteenth century, and changes in the debate over how to reform fundraising practices. A close examination of major Supreme Court decisions shows how the Court has fashioned a new and profoundly inegalitarian redefinition of American democracy"--




Campaigning Online


Book Description

A portrait of the role of campaign websites in American elections. How do candidates use the Internet to gain or reinforce voter support? Are voters influenced by what they see on candidate's websites? Do they learn anything? Are their votes influenced? The authors answer these questions using a wealth of data and evidence about the 2000 election drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff and analysis of websites themselves.




Voting with Dollars


Book Description

divdivIn this provocative book, two leading law professors challenge the existing campaign reform agenda and present a new initiative that avoids the mistakes of the past. Bruce Ackerman and Ian Ayres build on the example of the secret ballot and propose a system of “secret donation booths” for campaign contributions. They unveil a plan in which the government provides each voter with a special credit card account containing fifty “Patriot dollars” for presidential elections. To use this money, citizens go to their local ATM machine and anonymously send their Patriot dollars to their favorite candidates or political organizations. Americans are free to make additional contributions, but they must also give these gifts anonymously. Because candidates cannot identify who provided the funds, it will be much harder for big contributors to buy political influence. And the need for politicians to compete for the Patriot dollars will give much more power to the people. Ackerman and Ayres work out the operating details of their plan, anticipate problems, design safeguards, suggest overseers, and show how their proposals satisfy the most stringent constitutional requirements. They conclude with a model statute that could serve as the basis of a serious congressional effort to restore Americans’ faith in democratic politics./DIV/DIV




Campaigns and Elections American Style


Book Description

Following one of the most contentious and surprising elections in US history, the new edition of this classic text demonstrates unequivocally: Campaigns matter. With new and revised chapters throughout, Campaigns and Elections American Style provides a real education in contemporary campaign politics. In the fifth edition, academics and campaign professionals explain how Trump won the presidency, comparing his sometimes novel tactics with tried and true strategies including how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media in elections. Offering a unique and careful mix of Democrat and Republican, academic and practitioner, and male and female campaign perspectives, this volume scrutinizes national and local-level campaigns with a special focus on the 2016 presidential and congressional elections and what those elections might tell us about 2018 and 2020. Students, citizens, candidates, and campaign managers will learn not only how to win elections but also why it is imperative to do so in an ethical way. Perfect for a variety of courses in American government, this book is essential reading for political junkies of any stripe and serious students of campaigns and elections. Highlights of the Fifth Edition Covers the 2016 elections with an eye to 2018 and 2020. Explains how Trump won the presidency, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media. Includes a new part structure and the addition of part introductions to help students contextualize the major issues and trends in campaigns and elections.