A Theory of Cognitive Dissonance


Book Description

Originally published: Evanston, Ill.: Row, Peterson, c1957.




Cognitive Dissonance


Book Description

This volume describes advances in the theory of cognitive dissonance, from its origination in 1954 to the present day.




An Analysis of Leon Festinger's A Theory of Cognitive Dissonance


Book Description

Leon Festinger’s 1957 A Theory of Cognitive Dissonance is a key text in the history of psychology – one that made its author one of the most influential social psychologists of his time. It is also a prime example of how creative thinking and problem solving skills can come together to produce work that changes the way people look at questions for good. Strong creative thinkers are able to look at things from a new perspective, often to the point of challenging the very frames in which those around them see things. Festinger was such a creative thinker, leading what came to be known as the “cognitive revolution” in social psychology. When Festinger was carrying out his research, the dominant school of thought – behaviorism – focused on outward behaviors and their effects. Festinger, however, turned his attention elsewhere, looking at “cognition:” the mental processes behind behaviors. In the case of “cognitive dissonance”, for example, he hypothesized that apparently incomprehensible or illogical behaviors might be caused by a cognitive drive away from dissonance, or internal contradiction. This perspective, however, raised a problem: how to examine and test out cognitive processes. Festinger’s book records the results of the psychological experiments he designed to solve that problem. The results helped prove the existence for what is now a fundamental theory in social psychology.




Cognitive Dissonance


Book Description

Tell any smoker that his habit is unhealthy, and he most likely will agree. What mental process does a person go through when he or she continues to do something unhealthy? When an honest person tells a "white lie," what happens to his or her sense of integrity? If someone must choose between two equally attractive options, why does one's value judgement of the options change after the choice has been made? In 1954 Dr. Leon Festinger drafted a version of a theory describing the psychological phenomenon that occurs in these situations. He called it cognitive dissonance: the feeling of psychological discomfort produced by the combined presence of two thoughts that do not follow from one another. Festinger proposed that the greater the discomfort, the greater the desire to reduce the dissonance of the two cognitive elements. The elegance of this theory has inspired psychologists over the past four decades. Cognitive Dissonance: Perspectives on a Pivotal Theory in Social Psychology documents the on-going research and debate provoked by this influential theory.




Perspectives on Cognitive Dissonance


Book Description

Published in 1976, Perspectives on Cognitive Dissonance is a valuable contribution to the field of Social Psychology.




Emotions and Beliefs


Book Description

Looks at the different ways in which emotions influence beliefs.




Online Impulse Buying and Cognitive Dissonance


Book Description

Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and beliefs on the decision to make an online purchase is not direct. It can be moderated by the emotions experienced while browsing an e-commerce website. Impulse buying in particular is influenced by a number of factors, for example how stimulating the e-shopping platform is, and how easy it is to click on the cart a certain product, for instance a smartphone. But what happens after an online impulse buy is made? Often the customer can regret the purchase and in the throes of anxiety, look for reasons to justify the choices made. Consumer behaviour scholars and pyschologists call this phenomenon cognitive dissonance, and certain individuals are more sensitive than others in developing this than others. This book offers a deep investigation around online impulse buying and subsequent cognitive dissonance. Specifically, the authors present a research case study of a group of millenials who are shopping for smartphones to study whether an initial positive state can reduce the onset of cognitive dissonance in consumers. Based on substantial research and a sample of 212 impulsive millennial buyers, the book provides a comprehensive, but simple and synthetic framework of impulse buying, cognitive dissonance and positive affect state, highlighting their relationships.




A Radical Dissonance Theory


Book Description

The aim of the Series is to publish and promote the highest quality of writing in European social psychology. The Editor and the Editorial Board encourage publications which approach social psychology from a wide range of theoretical perspectives and whose content may be applied, theoretical or empirical. The authors of books in the Series should be affiliated to institutions that are located in countries which would qualify for membership of the Association. All books will be published in English, and translations from other European languages are welcomed. Please submit ideas and proposals for books in the Series to Rupert Brown at the above address.




The 2020s


Book Description

The 2020s: A Decade of Cognitive Dissonance" is the second book in a series by futurist David Houle about the 2020s. The first book in the series, published in January of last year, was "The 2020s: The Most Disruptive Decade in History".In this new book, Houle examines the state of being that people are currently in, and the state of the world that will keep them in cognitive dissonance for the remainder of the 2020s. Cognitive dissonance happens when one's beliefs are no longer in alignment with reality. COVID-19 is the first in a number of disruptions that will force people to live with multiple, discordant realities as they navigate life and work. This book reviews earlier eras of massive change. Those earlier eras ranged in length from 50 to 75 years. Houle argues that we will experience just as much creative destruction, volatility and disruption in just the next 10 years. This book provides insight into how to minimize stress and strife, and live effectively, during a constant state of cognitive dissonance.




Healthy Pleasures


Book Description

Explores ways to extend our lives as we enrich them, by understanding the role of pleasure in our health.