Competition and Changes in Market Outlets
Author : United States. Farm Credit Administration
Publisher :
Page : 22 pages
File Size : 22,91 MB
Release : 1938
Category :
ISBN :
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
Author : Jack Trout
Publisher : McGraw Hill Professional
Page : 225 pages
File Size : 37,54 MB
Release : 2009-10-30
Category : Business & Economics
ISBN : 0071637109
Book Description
The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries publishedtheir classic bestseller, Positioning: The Battle for YourMind—a book that revolutionized the world of marketing.But times have changed. Competition is fiercer.Consumers are savvier. Communications are faster. Andonce-successful companies are in crisis mode. Repositioning shows you how to adapt, compete—andsucceed—in today’s overcrowded marketplace. Globalmarketing expert Jack Trout has retooled his mosteffective positioning strategies—providing a must-havearsenal of proven marketing techniques specificallyredesigned for our current climate. With Repositioning,you can conquer the “3 Cs” of business: Competition,Change, and Crisis . . . BEAT THE COMPETITION: Challenge your rivals,differentiate your product, increase your value,and stand out in the crowd. CHANGE WITH THE TIMES: Use the latesttechnologies, communications, and multimediaresources to connect with your consumers. MANAGE A CRISIS: Cope with everything fromprofi t losses and rising costs to bad pressand PR nightmares. Even if your company is doing well, these cutting-edgemarketing observations can keep you on top of your gameand ahead of the pack. You’ll discover how expandingproduct lines may decrease your overall sales, why newbrand names often outsell established brands, and whyslashing prices is usually a bad idea. You’ll learn thedangers of attacking your competitors head-on—andthe value of emphasizing value. You’ll see how consumerscan have too many choices to pick from—and whatyou can do to make them pick your brand. Drawing from the latest research studies, consumer statistics,and business-news headlines, Trout reveals thehidden psychological motives that drive today’s market.Understanding the mindset of your consumers is halfthe battle. Winning in today’s world is often a matter ofrepositioning. It’s how you rethink the strategies you’vealways relied on. It’s how you regain the success you’veworked so hard for. It’s how you win the new battle ofthe mind.
Agricultural Markets in Change
Author : United States. Department of Agriculture. Economic Research Service. Marketing Economics Division
Publisher :
Page : 408 pages
File Size : 31,5 MB
Release : 1966
Category : Farm produce
ISBN :
Book Description
The Changing Competitive Position of Department Stores in the United States by Merchandise Lines
Author : Robert David Entenberg
Publisher :
Page : 230 pages
File Size : 25,74 MB
Release : 1961
Category : Department stores
ISBN :
Book Description
Food from Farmer to Consumer
Author : United States. National Commission on Food Marketing
Publisher :
Page : 216 pages
File Size : 45,67 MB
Release : 1966
Category :
ISBN :
Book Description
Retailing Triumphs and Blunders
Author : Alan J. Greco
Publisher : Bloomsbury Publishing USA
Page : 278 pages
File Size : 26,85 MB
Release : 1995-11-20
Category : Business & Economics
ISBN : 0313035741
Book Description
In today's world of galloping change, adjustment and anticipation have become ever more vital for retail operations. Many retailers have successfully anticipated change, while others have simply become relics of retailing history. Facing intense environmental competition, different types of retail institutions, whether a mass merchandiser or a hotel, find themselves confronting different types of challenges. The stories of a spectrum of retailers highlight the variables necessary for duplicating success and avoiding failure. This timely work provides a starting point for understanding the complexities and interrelationships in retail management.
FCC Record
Author : United States. Federal Communications Commission
Publisher :
Page : 836 pages
File Size : 10,93 MB
Release : 1989
Category : Telecommunication
ISBN :
Book Description
Micro-Level Analysis of Mexican Retail Markets and Their Response to Changes in Market Structure and Competition Policies
Author : Luis Fernando Sanchez-Bayardo
Publisher :
Page : 45 pages
File Size : 22,33 MB
Release : 2018
Category :
ISBN :
Book Description
This paper develops the following price indicators to measure the relative efficiency (functioning) of markets: (a) price dispersion, (b) price volatility, and (c) price transmission (speed, completeness, and symmetry). The paper uses these indicators to study trends and conditions of the outlet level in retail prices for common commodities sold throughout Mexico. The analysis examines price patterns for each indicator across commodities, regions, and time. The descriptive results indicate that although there is (expected) heterogeneity in the behavior of these indicators across commodities, location variables explain the most variation in the indicators. There are clear and persistent regional- and commodity-specific effects. Thus, the study concludes that Mexico is not one, well-integrated national market. The study tested whether changes in these indicators (increased efficiency) have the expected correlation with measures affecting the functioning of markets. It considered changes in competition and entry of large retail stores in the local retail market. These changes affect market efficiency in the way theory would predict. The results suggest that these indicators are good measures of the relative efficiency (functioning) of markets. The findings also suggest that efforts to monitor markets using these indicators may be useful. For example, for policy makers who are concerned about the distributional effects of liberalizing trade, the indicators may predict where price impacts will be felt the most and by whom. In addition, the indicators provide preliminary information about relative competition levels, which may be helpful in saving the time and effort of the competition authorities and possibly making them more effective.
Work, Change, and Competition
Author : David Preece
Publisher : Psychology Press
Page : 256 pages
File Size : 19,59 MB
Release : 1999
Category : Business & Economics
ISBN : 9780415185257
Book Description
This book presents an in-depth study of organizational change and innovation in one of the UK's leading retail leisure companies. Based on a remarkably deep level of access, the authors provide a fascinating longitudinal study of the management process in action - both the formal, 'on stage' aspects of strategic change and the informal, political behaviour of those involved. Subjects covered include: * the changing contexts of the public house business * from management to managing * change processes and politics * control and empowerment * gender and public house management. Work, Change and Competition will be essential reading for students of organizational change, as well as all readers interested in the changing nature of management/managing and organizations.
Time Based Competition. The Key Driver of Global Market Performance
Author : Timothy Mwangi Nduru
Publisher : GRIN Verlag
Page : 16 pages
File Size : 38,82 MB
Release : 2019-02-20
Category : Business & Economics
ISBN : 3668881480
Book Description
Research Paper (undergraduate) from the year 2019 in the subject Business economics - Business Management, Corporate Governance, Dedan Kimathi University of Technology, course: MSC supply Chain Management, language: English, abstract: Competition is a key driver of global market performance. For many decades’ businesses have been excelling based on the strategy adopted by the management. Notably, the wrong choice of strategy is likely to derail the firm from achieving its potential. This paper discusses one of the main business strategies that has been warmly embraced in the last decade. Time-based competition has for the past few decades been a key driver of competition in the global market. The paper discusses four main bases of time competition which includes; Product Development and Introduction Time, Material Lead Time, Delivery Time and Throughput Time. Notably, all these time bases for competition affects the global market performance of an organization in different ways. Additionally, the measures needed to determine the effect of time as a basis for competition in global competition has been discussed in details. In determining the effectiveness of the time-based competition as a strategy, the management has to asses several measures. Such measures include profitability, growth in market share, customer’s satisfaction, increased productivity and sales. Throughout the paper, it is evident that time-based competition is a crucial driver of global market performance as opposed to quality and cost-based competition which are considered to be more of enablers in the business environment than drivers. In summary, time-based competition should be fully embraced by light-minded managers that seek to remain relevant in the competitive global market.
