Author : Janice Reynolds
Publisher : CRC Press
Page : 381 pages
File Size : 11,61 MB
Release : 2004-03-30
Category : Computers
ISBN : 1482295660
The Complete E-Commerce Book offers a wealth of information on how to design, build and maintain a successful web-based business.... Many of the chapters are filled with advice and information on how to incorporate current e-business principles o
Author : Jim A. Carter
Publisher :
Page : 532 pages
File Size : 38,80 MB
Release : 2002
Category : Business & Economics
ISBN :
For undergraduate and graduate courses in e-Commerce Systems Development and Organizational Information Systems Development. This book focuses on those concepts that are at the core of developing effective e-Commerce systems and is a starting point for the study of how effective e-Commerce systems are developed. Readers are provided a foundation for further investigation into particular issues as well as for actually developing successful e-Commerce in the real world. It does not require any particular programming skills as a prerequisite. *Complete life-cycle approach. Provides students with an overview of all the activities necessary for developing successful e-Commerce systems. *A combination of user, business, and computing viewpoints and needs. Identifies for students the range of commerce and computing issues that need to be resolved together to ensure a successful result. *Discussion of the computing processes required for the development of e-Commerce systems. Provides computer science students with an introduction to the set of software engineering processes identified by the Organization for International Standardization. Provides business students with an introduction to
Author : Developers from DevZone
Publisher : "O'Reilly Media, Inc."
Page : 198 pages
File Size : 46,63 MB
Release : 2011-10-04
Category : Computers
ISBN : 1449318614
This collection of articles and blog entries is representative of the full spectrum of commerce-related content we’ve published on PayPal’s Developer Network over the past year. You will find tutorials and quick reference pieces for developers. With the creation of x.commerce we have expanded our coverage to address the needs of eBay and Magento developers and you can expect to see more content focused on helping both the developer and merchant communities in the coming year. Our team has covered a wide variety of topics including building mobile shopping carts, QR codes, working with various PayPal APIs, including how to integrate PayPal with other technologies such as WordPress. Three main themes have emerged in the commerce world today: Mobile, Social, and Local. Expect to see more coverage of these in the coming months.
Author : Matt Isherwood
Publisher : Transmitter Press
Page : 178 pages
File Size : 47,66 MB
Release : 2019-02-11
Category :
ISBN : 9780995731325
Does your ecommerce site attract visitors but fail to convert enough of them into paying customers? Are your sales numbers not where you want? Have you got an ecommerce site but not yet spent any time on improving the design? If it's time to upgrade your website's user experience then Designing Ecommerce Websites is the only book to tell you exactly how to do it. It provides you with 66 guidelines on how to best use every element on each page of an ecommerce website. This book contains the results of a decade's worth of UX design experience, and several years spent consulting with a wide range of different ecommerce startups. It is based on knowledge learned from user behaviour data and running many different usability tests. It tells you what works in reality, not in theory. The book itself was born from teaching the principles in workshops for over four years. These are principles that are useful to a range of job roles (not just designers) and no matter what your experience level. This book will take you step by step through the ecommerce funnel that applies to almost all ecommerce sites via scannable text and simple illustrations. It's a reference book that is designed to be easy to pick up and quickly learn from. Design LANDING pages that stop users from being confused and bouncing; Create LISTINGS that help your users find a product they actually want to buy; Design PRODUCT pages that don't leave the users with any fears about buying from you; Develop a CHECKOUT flow that results in more successful payments; And learn MORE advice about the other key pages on an ecommerce site. This is the second edition of the book and it features completely rewritten and updated advice for 2019, 15 totally new guidelines, and links to further reading for every guideline (so you can learn even more). The first edition was an Amazon Kindle bestseller in the ecommerce and technology business categories.
Author : James McGaw
Publisher : Apress
Page : 398 pages
File Size : 12,11 MB
Release : 2010-06-21
Category : Computers
ISBN : 143022536X
Beginning Django E-Commerce guides you through producing an e-commerce site using Django, the most popular Python web development framework. Topics covered include how to make a shopping cart, a checkout, and a payment processor; how to make the most of Ajax; and search engine optimization best practices. Throughout the book, you'll take each topic and apply it to build a single example site, and all the while you'll learn the theory behind what you're architecting. Build a fully functional e-commerce site. Learn to architect your site properly to survive in an increasingly competitive online landscape with good search engine optimization techniques. Become versed in the Django web framework and learn how you can put it to use to drastically reduce the amount of work you need to do to get a site up and running quickly.
Author : Vivek Sharma
Publisher : Addison-Wesley Professional
Page : 617 pages
File Size : 24,90 MB
Release : 2000
Category : Computers
ISBN : 9780201657647
This work describes how various existing and emerging Web technologies can be integrated to build a state-of-the-art website to sell products over the Internet. An accompanying CD-ROM provides Java, JavaScript and SQL code examples to assist readers.
Author : Michael Peacock
Publisher : Packt Pub Limited
Page : 356 pages
File Size : 47,63 MB
Release : 2010
Category : Computers
ISBN : 9781847199645
This is a fast-paced tutorial focusing on creating a framework and using it to build an online store through an ongoing case study. Later chapters include examples to illustrate how easily the framework can be adapted for different situations. The framework and code are enhanced and built upon with each chapter, adding more and more functionality. If you are a web developer, or anyone looking to increase your understanding of e-commerce site development, this book is for you. Primarily aimed at PHP developers, it is suitable for any web developer interested in enhancing their e-commerce knowledge, or developers looking to move towards PHP. Intermediate knowledge of PHP development and object-oriented programming is assumed, and basic knowledge of e-commerce principles will be of benefit too.
Author : Robbert Ravensbergen
Publisher : Packt Publishing Ltd
Page : 195 pages
File Size : 11,93 MB
Release : 2015-12-30
Category : Computers
ISBN : 1785889117
Transform your WordPress website into a fully-featured e-commerce store with the power of WooCommerce About This Book Offers do-it-yourself e-commerce solution using WordPress and WooCommerce Discover the new Onboarding wizard that makes complex processes user-friendly Manage your online store and expand its functions using plugins Who This Book Is For This book is suitable for everybody running their own WordPress website, such as small business owners and marketers. It has been written for users, not for programmers, who want to add e-commerce functionality to their existing WordPress website. The book will also appeal to Web design agencies working with WordPress and looking for ways to improve their services for clients working with WordPress. What You Will Learn Use WooCommerce settings to set up the behavior of the online store Get familiar with the downloadable and variable products Set up shipping and payment methods Use discount coupons for marketing purposes Choose the right WooCommerce theme for your online store Customize your website using the Storefront theme as a base Handle orders, payments, and emails on a daily basis with ease Work with WooCommerce reporting possibilities Expanding your online store with the functionalities offered by WooCommerce In Detail Building an online store is often considered to be a difficult, complex task. Using the combination of WordPress and the WooCommerce plugin, this is no longer the case. WooCommerce is the most popular e-commerce platform for WordPress and is being rapidly developed by WooThemes. It provides a strong e-commerce solution to set up your own online store in just a couple of hours. This easy and practical book will help you make the most of WooCommerce to be able to set up and run your online store yourself. Installing WooCommerce is an easy task, but this book will explain in detail all the possible settings. After that you'll be adding products, different payment methods, and shipping solutions to your store. You will then customize your store by adding themes to change the look and feel. Once your store is running, you'll learn how to use discount coupons, process your orders, look at reports, and even expand the functionality further with additional plugins. By the end of the book, you will learn everything you need to add a fully functional online store to you WordPress website and start running an online business. Style and approach This book is a practical, step-by-step guide that will help you manage your online store easily and efficiently, and expand its functions using the WooCommerce plug-in
Author : Rouibah, Kamel
Publisher : IGI Global
Page : 498 pages
File Size : 33,6 MB
Release : 2008-10-31
Category : Computers
ISBN : 1605661015
"This book provides researchers readers with a synthesis of current research on developing countries experience with e-commerce"--Provided by publisher.
Author : Dan Croxen-John
Publisher : Kogan Page Publishers
Page : 273 pages
File Size : 19,32 MB
Release : 2020-12-03
Category : Business & Economics
ISBN : 1789664438
Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an all-encompassing guide to the how, the why and the tools and techniques. Grounded in best-practice theory and research, E-commerce Website Optimization brings together usability, analytics and persuasion to offer a detailed, step-by-step guide to increasing the percentage of visitors who buy from your site and subsequently the amount that these visitors spend when they do. In a complex and evolving field, it will help you improve conversion rates, increase ROI from online marketing campaigns, generate higher levels of repeat business and increase the e-commerce value of websites. In the fast-moving world of e-commerce, this fully revised second edition includes updates on test metrics, prioritization and personalization, alongside updated case studies and newly recommended tools. E-commerce Website Optimization is an invaluable book for those seeking to implement a data-driven ethos for their organization's e-commerce programme, for everyone from chief digital officers and heads of online sales, to entrepreneurs and small business owners.
