Digital Product Creation: A Comprehensive Guide


Book Description

Unlock the secrets to successful digital product creation with our comprehensive guide, "Digital Product Creation: A Comprehensive Guide." This eBook covers everything you need to know about developing, marketing, and scaling digital products like eBooks, online courses, software, apps, and more. Learn how to identify profitable niches, validate your ideas, and create high-quality content that captivates your audience. Discover the best tools and resources for writing, designing, and launching your products, and explore effective marketing strategies to reach and engage your target market. With practical tips, real-life case studies, and proven techniques, this guide equips you with the knowledge and skills to turn your digital product ideas into successful ventures. Perfect for entrepreneurs, creators, and anyone interested in the booming digital economy, this eBook provides actionable insights and expert advice to help you thrive in digital product creation.




Building Digital Products (2nd Edition)


Book Description

**2nd Edition** Building Digital Products has been completely refreshed with new stories, new lessons/activities, and more! Building Digital Products is designed for the new Product Manager who feels in way over their head, the experienced Product Manager looking to step up his or her game, and the expert Product Manager who understands that there is always more to learn. Building Digital Products maps the full development cycle from problem identification to selling your solution to understanding the right data to track. Additionally, the book includes supplemental sections on the top 100 tools for the Product Owner, an "Agile Urban Dictionary", and a case study on a real digital product build. Step out of your comfort zone and into the world of the Product Manager with Building Digital Products.




Complete Digital Design: A Comprehensive Guide to Digital Electronics and Computer System Architecture


Book Description

YOUR ONE-STOP RESOURCE FOR DIGITAL SYSTEM DESIGN!The explosion in communications and embedded computing technologies has brought with it a host of new skill requirements for electrical and electronics engineers, students, and hobbyists. With engineers expected to have such diverse expertise, they need comprehensive, easy-to-understand guidance on the fundamentals of digital design.Enter McGraw-Hill’s Complete Digital Design. Written by an experienced electrical engineer and networking hardware designer, this book helps you understand and navigate the interlocking components, architectures, and practices necessary to design and implement digital systems. It includes: * Real world implementation of microprocessor-based digital systems * Broad presentation of supporting analog circuit principles * Building complete systems with basic design elements and the latest technologiesComplete Digital Design will teach you how to develop a customized set of requirements for any design problem—and then research and evaluate available components and technologies to solve it. Perfect for the professional, the student, and the hobbyist alike, this is one volume you need handy at all times!What you’ll find inside: * Digital logic and timing analysis * Integrated circuits * Microprocessor and computer architecture * Memory technologies * Networking and serial communications * Finite state machine design * Programmable logic: CPLD and FPGA * Analog circuit basics * Diodes, transistors, and operational amplifiers * Analog-to-digital conversion * Voltage regulation * Signal integrity and PCB design * And more!




Designing for the Digital Age


Book Description

Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.




The Art of Digital Marketing


Book Description

The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is reflective of the consumer's wants, needs, preferences, and inclinations; the DMI framework provides structured, implementable, iterative direction for getting it right every time. The heart of the framework is a three-step process called the 3i Principles: Initiate, Iterate, and Integrate. This simple idea translates into higher engagement, real customer interaction, and multichannel campaigns that extend even into traditional marketing channels. The evolution of digital marketing isn't really about the brands; it's about consumers exercising more control over their choices. This book demonstrates how using this single realization as a starting point helps you build and implement more effective campaigns. Get inside the customer's head with deep consumer research Constantly improve your campaigns based on feedback and interactions Integrate digital activities across channels, including traditional marketing Build campaigns based on customer choice and control Digital marketing turns traditional marketing models on their heads. Instead of telling the customer what to think, you find out what they already think and go from there. Instead of front-loading resources, you continually adjust your approach based on real interactions with real customers every day. Digital marketing operates within its own paradigm, and The Art of Digital Marketing opens the door for your next campaign.




Practical Guide to Digital Manufacturing


Book Description

This book covers the subject of digital manufacturing. It provides a practical guide for readers on using computer aided design (CAD), computer aided engineering (CAE) and computer aided manufacturing (CAM) and other computer assistive tools for the design of products, machines, processes and system integrations through the case studies of engineering projects. The book introduces a thorough theoretical foundation and discussion of the historical development, and enabling technologies of digital manufacturing. It also covers a broad range of computer aided tools for a variety of applications including: geometric modelling; assembly modelling; motion simulation; finite element analysis; manufacturing process simulation; machining programming; product data management; and, product lifecycle management. Practical Guide to Digital Manufacturing uses many real-world case studies to illustrate the discussed applications, making it easily readable for undergraduate and graduate students, as well as engineers with the needs of computer-aided design and manufacturing knowledge and skills.




Product Design Process


Book Description

The manual for digital product design and project management.




The Digital Consumer Technology Handbook


Book Description

The consumer electronics market has never been as awash with new consumer products as it has over the last couple of years. The devices that have emerged on the scene have led to major changes in the way consumers listen to music, access the Internet, communicate, watch videos, play games, take photos, operate their automobiles—even live. Digital electronics has led to these leaps in product development, enabling easier exchange of media, cheaper and more reliable products, and convenient services. This handbook is a much-needed, comprehensive engineering guide to the dynamic world of today's digital consumer electronics. It provides complete details on key enabling technologies, standards, delivery and reception systems, products, appliances and networking systems. Each chapter follows a logical progression from a general overview of each device, to market dynamics, to the core technologies and components that make up that particular product. The book thoroughly covers all of the key digital consumer product categories: digital TV, digital audio, mobile communications devices, gaming consoles, DVD players, PCs and peripherals, display devices, digital imaging devices, web terminals and pads, PDAs and other handhelds, screenphones/videophones, telematics devices, eBooks and readers, and many other current and future products.To receive a FREE daily newsletter on displays and consumer electronics, go to: http://www.displaydaily.com/·Surveys crucial engineering information for every digital consumer product category, including cell phones, digital TVs, digital cameras, PDAs and many more—the only reference available to do so·Has extremely broad market appeal to embedded systems professionals, including engineers, programmers, engineering managers, marketing and sales personnel—1,000,000+ potential readers·Helps engineers and managers make the correct design decisions based on real-world data




The Complete Guide to Digital Graphic Design


Book Description

A visually stunning review of the fast-changing world of graphic design, this book will be essential reading for anyone involved in this broadest of industries. Its succinct but comprehensive coverage of the multitude of technical issues confronting todays graphic designers, coupled with breathtaking examples of graphics from around the world, makes it ideal for those already employed in graphics who feel the need to improve their technical and theoretical skills, as well as for students. Starting with a showcase of some of the best practitioners in the fields of print, exhibition design, advertising, signage, packaging, multimedia and the Web, this profusely illustrated and authoritative handbook also provides in-depth information on design basics such as type, colour and images.




The Art of Work


Book Description

A USA TODAY, WASHINGTON POST, AND PUBLISHER'S WEEKLY BESTSELLER! The path to your life's work is difficult and risky, even scary, which is why few finish the journey. This book will help you discover your life’s work to live a life that matters with passion and purpose. It’s about the task you were born to do, your true life’s work. Bestselling author and entrepreneur Jeff Goins explains how the search begins with passion but does not end there. Only when our interests connect with the needs of the world do we begin living for a larger purpose. Those who experience this intersection experience something exceptional and enviable. Though it is rare, such a life is attainable by anyone brave enough to try. Through personal experience, compelling case studies, and current research on the mysteries of motivation and talent, Jeff shows you how to find their vocation and what to expect along the way. In The Art of Work, you’ll learn: The seven stages of calling to discover your life’s work How accidental apprenticeships differ from mentoring and why taking action is key How believing The Myth of the Leap can prevent you from achieving your dreams To live The Portfolio Life and how it can lead to your greatest satisfaction and best work Our hearts crave connection to a meaningful calling. The Art of Work illuminates the proven path for anyone who wants to embrace that calling and build a body of work they can be proud of.