Essay Writing Made Easy with the Hourglass Organizer


Book Description

Fifteen engaging lessons use a powerful graphic organizer to guide students to write thoughtful, well-structured essays--from informative to persuasive.




Academic Writing in Engineering


Book Description

A well formatted academic document filled with the required contents can captivate reading and help students in scoring high marks. This book discusses ways to write good academic writings for engineering students. The common sections such as abstracts, introduction, literature review, methodology, results, discussion and conclusion are explained in detail. This book also explains how to write the sections appropriately for academic reports such as laboratory reports, capstone reports, design reports, final year project reports and research writing such as final year thesis, master's thesis, doctoral dissertation and research manuscript.




Graphic Organizers & Strategy Sheets


Book Description

Twenty complete lessons help students gain independence as writers and improve their skills in fiction and nonfiction writing-- from descriptive paragraphs to persuasive essays. Each strategy mini-lesson includes a set of reproducible pages that guide stu




Fast Food Nation


Book Description

An exploration of the fast food industry in the United States, from its roots to its long-term consequences.




Mad Men Unbuttoned


Book Description

Mad Men Unbuttoned, footnotes to the show and the era, including these fascinating tidbits: Don Draper's character is based on the real-life Draper Daniels, protÉgÉ of Leo Burnett who started off as a copywriter and rose to creative director, eventually heading the team that launched the Marlboro Man. The iconic "Think Small" Volkswagen ad positioned the Beetle as an ugly but well-made car—a revolt against excess. Not only did unit sales top 500,000 cars a year, but the campaign succeeded in junking all the rules of car advertising. When barred from visiting Disneyland on a trip to the United States, Soviet premier Nikita Khrushchev threw a tantrum and left Los Angeles in a huff the very next day. The Group by Mary McCarthy, the novel Betty Draper is seen reading in the bathtub, transformed the way women viewed love, sex, and marriage. In 1947 Christian Dior showcased its revolutionary New Look line. Betty, Peggy, and the rest of the steno pool at Sterling-Cooper can be seen sporting the sloping shoulders, hourglass silhouettes, and billowing skirts of the New Look style.




Take Up Space


Book Description

A stunning four-color biography of Congresswoman Alexandria Ocasio-Cortez in the bestselling tradition of Notorious RBG and Pelosi that explores her explosive rise and impact on the future of American culture and politics. The candidate was young—twenty-eight years old, a child of Puerto Rico, the Bronx, and Yorktown Heights. She was working as a waitress and bartender. She was completely unknown, and taking on a ten-term incumbent in a city famous for protecting its political institutions. “Women like me aren’t supposed to run for office,” Alexandria Ocasio-Cortez said in a video launching her campaign, the camera following her as she hastily pulled her hair into a bun. But she did. And in perhaps the most stunning upset in recent memory, she won. At twenty-nine, she was sworn in as the youngest member of the 116th Congress and became the youngest woman to serve as a representative in United States history. Before long, Ocasio-Cortez had earned her own shorthand title—AOC—and was one of the most talked-about public figures (loved and loathed) in the world. Her natural ability to connect with everyday people through the social media feeds grew her following into the multimillions. Every statement she made, every tweet and Instagram Live, went viral, and her term had barely begun before people were speculating that she could one day be president. The question seemed to be on everyone’s mind: How did this woman come from nowhere to acquire such influence, and so fast? Now, in Take Up Space, that question is answered through a kaleidoscopic biography by the editors of New York magazine that features the riveting account of her rise by Lisa Miller, an essay by Rebecca Traister that explains why she is an unprecedented figure in American politics, and multiform explorations (reportage, comic, history, analysis, photography) of AOC’s outsize impact on American culture and politics. Throughout, AOC is revealed in all her power and vulnerability, and understood in the context of the fast-changing America that made her possible—and perhaps even inevitable.







Scientific Writing


Book Description

This comprehensive and practical book covers the basics of grammar as well as the broad brush issues such as writing a grant application and selling to your potential audience. The clear explanations are expanded and lightened with helpful examples and telling quotes from the giants of good writing. These experienced writers and teachers make scientific writing enjoyable.




Idioms Organiser


Book Description

IDIOMS ORGANISER is the most comprehensive idioms practice book for intermediate and advanced students. It is ideal for all students preparing for the FCE, CAE, Proficiency, and TOEFL exams. IDIOMS ORGANISER takes this difficult area for students and organises it in such a way that students at last can make sense of it.




The Complete Book of Feature Writing


Book Description

This book provides a thought-provoking look at how to find, write and sell feature stories. The contributors--outstanding writers, editors, and teachers--offer advice and helpful tips on writing and stalking the feature story. David Finkel writes on the importance of being a reporter, Bob Ehlert on using description effectively, Mimi Sheraton on what it takes to be a good food writer, Kay Mille on the art of interviewing, Richard Cheverton on newspaper hiring practices, and Jim Molnar on travel writing. The volume also covers the ins and outs of doing freelance book reviews, movie criticisms, theater reviews, and fashion writing, and includes examples and targeted exercises to hone one's feature writing skills. ISBN 0-89879-470-6 : $18.95.