Bursts


Book Description

The bestselling author of Linked returns with a ground breaking new theory that will enthrall fans of The Tipping Point Can we scientifically predict our future? It's a mystery that has nagged scientists for perhaps thousand of years. Now Albert-László Barabási-the award-winning author of the sleeper hit Linked- explains how the digital age has yielded a massive, previously unavailable data set that proves the daily pattern of human activity isn't random, it's "bursty." We work and fight and play in short flourishes of activity followed by next to nothing. Compellingly illustrated with the account of a bloody medieval crusade in sixteenth-century Transylvania and the modern tale of a contemporary artist hunted by the FBI, Bursts reveals that we are far more predictable than we like to think.




Predictable Success


Book Description

Presents advice on ways to inspire confidence in management and achieve lasting success in an organization.




Life-anything but predictable


Book Description

This anthology is a record of your past and a tool to guide the future. The co-authors have crafted and packed insightful yet accessible writing prompts to aid people at any stage of their lives in gaining perspective which can highlight unnoticed patterns and act as an encouragement to comprehend the gift of life.




Rock Breaks Scissors


Book Description

A practical guide to outguessing everything, from multiple-choice tests to the office football pool to the stock market. People are predictable even when they try not to be. William Poundstone demonstrates how to turn this fact to personal advantage in scores of everyday situations, from playing the lottery to buying a home. Rock Breaks Scissors is mind-reading for real life. Will the next tennis serve go right or left? Will the market go up or down? Most people are poor at that kind of predicting. We are hard-wired to make bum bets on "trends" and "winning streaks" that are illusions. Yet ultimately we're all in the business of anticipating the actions of others. Poundstone reveals how to overcome the errors and improve the accuracy of your own outguessing. Rock Breaks Scissors is a hands-on guide to turning life's odds in your favor.




The Science of Fate


Book Description

**THE SUNDAY TIMES BESTSELLER** 'A truly fascinating - if unnerving - read' DAILY TELEGRAPH 'Acute, mind-opening, highly accessible - this book doesn't just explain how our lives might pan out, it helps us live better' BETTANY HUGHES 'A humane and highly readable account of the neuroscience that underpins our ideas of free will and fate' PROFESSOR DAVID RUNCIMAN *** So many of us believe that we are free to shape our own destiny. But what if free will doesn't exist? What if our lives are largely predetermined, hardwired in our brains - and our choices over what we eat, who we fall in love with, even what we believe are not real choices at all? Neuroscience is challenging everything we think we know about ourselves, revealing how we make decisions and form our own reality, unaware of the role of our unconscious minds. Did you know, for example, that: * You can carry anxieties and phobias across generations of your family? * Your genes and pleasure and reward receptors in your brain will determine how much you eat? * We can sniff out ideal partners with genes that give our offspring the best chance of survival? Leading neuroscientist Hannah Critchlow draws vividly from everyday life and other experts in their field to show the extraordinary potential, as well as dangers, which come with being able to predict our likely futures - and looking at how we can alter what's in store for us. Lucid, illuminating, awe-inspiring The Science of Fate revolutionises our understanding of who we are - and empowers us to help shape a better future for ourselves and the wider world.




Probable Impossibilities


Book Description

The acclaimed author of Einstein’s Dreams tackles "big questions like the origin of the universe and the nature of consciousness ... in an entertaining and easily digestible way” (Wall Street Journal) with a collection of meditative essays on the possibilities—and impossibilities—of nothingness and infinity, and how our place in the cosmos falls somewhere in between. Can space be divided into smaller and smaller units, ad infinitum? Does space extend to larger and larger regions, on and on to infinity? Is consciousness reducible to the material brain and its neurons? What was the origin of life, and can biologists create life from scratch in the lab? Physicist and novelist Alan Lightman, whom The Washington Post has called “the poet laureate of science writers,” explores these questions and more—from the anatomy of a smile to the capriciousness of memory to the specialness of life in the universe to what came before the Big Bang. Probable Impossibilities is a deeply engaged consideration of what we know of the universe, of life and the mind, and of things vastly larger and smaller than ourselves.




Decomposing the Will


Book Description

There is growing evidence from the science of human behavior that our everyday, folk understanding of ourselves as conscious, rational, responsible agents may be radically mistaken. The science, some argue, recommends a view of conscious agency as merely epiphenomenal: an impotent accompaniment to the whirring unconscious machinery (the inner zombie) that prepares, decides and causes our behavior. The new essays in this volume display and explore this radical claim, revisiting the folk concept of the responsible agent after abandoning the image of a central executive, and "decomposing" the notion of the conscious will into multiple interlocking aspects and functions. Part 1 of this volume provides an overview of the scientific research that has been taken to support "the zombie challenge." In part 2, contributors explore the phenomenology of agency and what it is like to be the author of one's own actions. Part 3 then explores different strategies for using the science and phenomenology of human agency to respond to the zombie challenge. Questions explored include: what distinguishes automatic behavior and voluntary action? What, if anything, does consciousness contribute to the voluntary control of behavior? What does the science of human behavior really tell us about the nature of self-control?




The Open Universe


Book Description

The Open Universe is one of the three volumes of Karl Popper’s Postscript to the Logic of scientific Discovery. The Postscript is the culmination of Popper’s work in the philosophy of physics and a new famous attack on subjectivist approaches to philosophy of science.




From Impossible to Inevitable


Book Description

Break your revenue records with Silicon Valley’s “growth bible” “This book makes very clear how to get to hyper-growth and the work needed to actually get there” Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing ten times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest growing companies follow to achieve and sustain much, much faster growth. From Impossible to Inevitable details the hypergrowth playbook of companies like Hubspot, Salesforce.com (the fastest growing multibillion dollar software company), and EchoSign—aka Adobe Document Services (which catapulted from $0 to $144 million in seven years). Whether you have a $1 billion or a $100,000 business, you can use the same insights as these notable companies to learn what it really takes to break your own revenue records. Pinpoint why you aren’t growing faster Understand what it takes to get to hypergrowth Nail a niche (the #1 missing growth ingredient) What every revenue leader needs to know about building a scalable sales team There’s no time like the present to surpass plateaus and get off of the up-and-down revenue rollercoaster. Find out how now!




Predictable Magic


Book Description

Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don’t deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn’t. Predictable Magic presents a complete design process for making the “magic” happen -- over and over again. Veteran industrial designer Ravi Sawhney and business strategist Deepa Prahalad introduce Psycho-Aesthetics, a breakthrough approach for systematically creating deep emotional connections between consumers and brands. Step by step, the authors cover everything from research to strategy, implementation to consumer experience. They also demonstrate Psycho-Aesthetics at work – in case studies from some of the world’s top companies, including Sprint, Medtronic, Amana, and Hyundai. You’ll see how these great companies have used Psycho-Aesthetics to go beyond the utilitarian (or even the merely “beautiful”), to build products that powerfully connect with people... touch them... move them... time and again.