Author : Qi Luo
Publisher : CRC Press
Page : 368 pages
File Size : 41,27 MB
Release : 2015-05-06
Category : Health & Fitness
ISBN : 1315734486
The 2014 Asia-Pacific Congress on Sports Technology and Engineering (STE 2014) was held in Singapore, December 8-9, 2014. STE2014 was a comprehensive conference focused on various aspects of advances in Sports Technology and Engineering. Topics covered by the contributions to this proceedings volume include but are not limited to Sports Science, Co
Author : OECD
Publisher : OECD Publishing
Page : 180 pages
File Size : 29,66 MB
Release : 2006-03-15
Category :
ISBN : 9264022740
This study shows how knowledge-intensive services activities (KISAs) contribute to the acquisition and growth capabilities of firms and public sector organisations.
Author :
Publisher :
Page : 750 pages
File Size : 14,46 MB
Release : 2006
Category : Trademarks
ISBN :
Author : Diane Dormant
Publisher : Lulu.com
Page : 273 pages
File Size : 43,9 MB
Release : 2011-07-03
Category : Business & Economics
ISBN : 1257867555
A how-to-guide to get others in your organization to accept new technologies, processes, regulations, management, etc.
Author : Vicky Katsoni
Publisher : Springer
Page : 576 pages
File Size : 19,83 MB
Release : 2017-12-29
Category : Business & Economics
ISBN : 3319676032
This book examines the many ways in which innovative technologies represent a powerful development tool for the tourism and leisure sector and presents novel strategies based on these technologies that foster sustainable tourism management and promote sustainable destinations. The aim is to elucidate the ways in which ICTs can be used to create a high-quality experience for citizens and visitors while ensuring the wise, ecologically sound management of human and natural resources. Attention is also focused on the globalized environment in which these advances are occurring, and on the impacts of broader social, economic, and political forces in transforming our understanding of "tourism" in the era of online devices. The book is based on the proceedings of the Fourth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT) and is edited in collaboration with IACuDiT. It will have broad appeal to professionals from academia, industry, government, and other organizations who wish to learn about the latest perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy.
Author : Peng Dou
Publisher : Springer Nature
Page : 957 pages
File Size : 38,48 MB
Release : 2024
Category : Electronic books
ISBN : 9464634413
Author : PaulM. Pedersen
Publisher : Routledge
Page : 722 pages
File Size : 26,46 MB
Release : 2017-07-05
Category : Sports & Recreation
ISBN : 1351550446
The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don?t rely on effective communications.Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.
Author : John E. Ullmann
Publisher :
Page : 304 pages
File Size : 19,49 MB
Release : 1967
Category : Industries
ISBN :
Author : Alain Ferrand
Publisher : Routledge
Page : 298 pages
File Size : 13,48 MB
Release : 2012-07-26
Category : Business & Economics
ISBN : 1136476881
The Olympic Games have become the definitive sports event, with an unparalleled global reach and a remarkably diverse constituency of stakeholders, from the IOC and International Federations to athletes, sponsors and fans. It has been estimated, for example, that 3.6 billion people (about half of the world population) watched at least one minute of the Beijing Games in 2008 on television. The driving force behind the rise of the modern Olympics has been the Olympic marketing programme, which has acted as a catalyst for cooperation between stakeholders and driven the promotion, financial security and stability of the Olympic movement. This book is the first to explain the principles of Olympic marketing and to demonstrate how they can be applied successfully in all other areas of sports marketing and management. The book outlines a strategic and operational framework based on three types of co-productive relationships (market, network and informal) and explains how this framework can guide professional marketing practice. Containing case studies, summaries, insight boxes and examples of best practice in every chapter, this book is important reading for all students and practitioners working in sports marketing, sports management or Olympic studies.
Author : Organisation for Economic Co-operation and Development
Publisher : OECD
Page : 184 pages
File Size : 47,34 MB
Release : 2006-03-16
Category : Business & Economics
ISBN :
From research and development to legal and marketing services, knowledge-intensive service activities (KISAs) seek to facilitate innovation in businesses and public sector organisations. This publication examines the role of these services focusing on four industry sectors (software, health care, tourism and leisure, and resource-based industries such as mining technology services, aquaculture and forestry) drawing on the findings of surveys and case studies undertaken in the following nine OECD countries: Australia, Denmark, Finland, Ireland, Japan, Korea, New Zealand, Norway and Spain.
