Ford, 1903 to 1984


Book Description

Fascinating year-by-year chronicle of history-making Fords and the people who made history with them.




Ford, 1903 to 1984


Book Description




The Living and the Dead


Book Description

One of the finest books to emerge from the Vietnam experience, The Living and the Dead presents a brilliant study of Robert McNamara, his decision-making during the war, and the way his decisions affected his own life and the lives of five individuals. A monumental work about power, its abuse, and its victims, this meticulously researched, beautifully written, explosive, and passionate book is often in conflict with McNamara's version of events. First serial in the Washington Post. 8 photos.




Americanization and Its Limits


Book Description

An analysis of Americanization in European and Japanese industry after World War II. The contributors analyze the creative role of local actors in selectively adapting US technology and management methods to suit local conditions, and in creating hybrid forms combining foreign and indigenous practices in unforeseen, yet remarkably competitive ways.




Design History


Book Description

his anthology compiled from volumes 3-10 of Design Issues, includes material from areas seldom discussed in existing surveys and will facilitate the general discourse within the design community on a wide range of conceptual and methodological issues of contemporary design history. Design history has emerged in recent years as a significant field of scholarly research and critical reflection. With their interest in the conceptualization, production, and consumption of objects (large and small, unique or multiple, anonymous or signed) and environments (ephemeral or enduring, public or private), design historians investigate the multiple ways in which intentionally produced objects, environments, and experiences both shape and reflect their historical moments. This anthology compiled from volumes 3-10 of Design Issues, includes material from areas seldom discussed in existing surveys and will facilitate the general discourse within the design community on a wide range of conceptual and methodological issues of contemporary design history. Individual essays investigate various aspects of design in the modern era. They provide fresh insights on familiar figures such as Harley Earl and Norman Bel Geddes and shed new light on neglected aspects of design history such as the history of women in early American graphic design or the history of modern design in China. The essays are grouped in three broad categories: Graphic Design, Design in the American Corporate Milieu, and Design in the Context of National Experiences. Contributors David Brett, Bradford R. Collins, Dennis P. Doordan, David Gartman, Gyorgy Haiman, Larry D. Luchmansingh, Roland Marchand, Enric Satué, Mitchell Schwarzer, Paul Shaw, Svetlana Sylvestrova, Ellen Mazur Thomson, Matthew Turner, John Turpin, Shou Zhi Wang. A Design Issues Reader




Ford Chronicle


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Auto-Opium


Book Description

This much needed book is the first to provide a comprehensive history of the profession and aesthetics of American automobile design. The author reveals how the appearance of the automobile was shaped by the social conflicts arising from America's mass production system. He connects the social struggles of American society with the organizational struggles of designers to create symbol-laden substitutes for the American dream. Theoretically sophisticated, lucid and compelling, Auto-Opium will appeal to all interested in the American obsession with the car.




From Family Firms to Corporate Capitalism


Book Description

What explains the growth of a business, and more broadly the development or decline of a whole economy? What role does a particular entrepreneur or indeed a culture of entrepreneurship play? Does the evidence suggest that a particular structure or organizational form was or should be adopted to ensure best practice and commercial success? These fundamental questions have long preoccupied business and economic historians. With the current expansion of business and management education and training, the investigations and findings of the historian may have wider significance and relevance. This volume has been stimulated by the work of Peter Mathias, one of the leading figures in this field in the post-war period. Here a number of his former students--many now internationally distinguished historians--pay tribute in a book that explores the move from family firms to corporate capitalism. The contributors argue that sustained growth has never been a matter of a few spectacular technical breakthroughs, but instead rests on subtle economic and social transformations--in cultures, in economic organizations, and in the roles of science and technology.




The Challenge of Affluence


Book Description

Since the 1940s Americans and Britons have experienced rising material abundance, but also a range of social and personal disorders, including family breakdown, obesity and addiction. Drawing on the latest cognitive research, Avner Offer presents a detailed and reasoned critique of the modern consumer society.