Book Description




Manual de Gestion de Riesgo Ambiental


Book Description

Manual de Gestión de Riesgo Ambiental o GdRA' es una obra de consulta con contenido técnico y no técnico –humanístico-, simple –de fácil lectura-; que nuclea conceptos, información sobre el controvertido tema ambiental. Esta obra es un texto de consulta para académicos, estudiantes, periodistas, empresarios y servidores públicos.










Handbook of Research on Industrial Applications for Improved Supply Chain Performance


Book Description

In the industrial world, companies are always seeking competitive advantages to sustain themselves in the globalized market. A supply chain is one of these improvements that managers implement in order to stay ahead of the competition. However, certain methods of supply chains add risks such as the addition of costs, possible accidents, and economic losses. Because of this, companies are looking for techniques in which to progress their supply chain execution. The Handbook of Research on Industrial Applications for Improved Supply Chain Performance is a pivotal reference source that identifies techniques, tools, and methodologies that can improve supply chain performance and enable businesses to generate a competitive advantage in the globalized market. While highlighting topics such as material flow, route optimization, and green distribution, this publication is ideally designed for managers, executives, logistics engineers, production managers, warehouse operations managers, board directors, consultants, analysts, inventory control managers, researchers, academicians, industrial and managerial professionals, practitioners, and students looking to improve costs and quality of supply chains.




Memorias


Book Description




Maritime Sector and Ports in the Caribbean


Book Description

The publication assesses the situation of the maritime sector in CARICOM (a “conglomerate” of states that have comparable historical development paths of colonial dependency) and presents a series of new observations and issues. Challenges and barriers in the maritime sector, or problems created through inefficiencies in the maritime sector are analyzed for: maritime freight transport, cruise shipping, ports and yachting. The study describes the characteristics of the maritime sector in CARICOM countries, discusses influencing factors on freight rates in the Caribbean, identifies bottlenecks to competitiveness, and provides responses to the bottlenecks.




Prácticas de marketing y estudios en los mercados de consumo


Book Description

El marketing está presente en la cotidianeidad del ser humano, inmerso en la vida habitual del individuo al navegar en redes sociales, en las calles, mientras se traslada a su centro de trabajo, en los alimentos que consume y en los lugares que visita. En este sentido, las organizaciones advierten los cambios que presenta el entorno para dar una respuesta mediante la generación de satisfactores acordes a las necesidades y deseos que demandan los mercados de consumo. De esta forma las prácticas contemporáneas de marketing, los mercados de consumo y las propuestas de valor contribuyen al desarrollo de la economía de las empresas, por esto se vuelve relevante analizarlas desde distintas perspectivas. Las prácticas del marketing expuestas en esta obra abordan temáticas diversas que van desde el análisis del marketing de nostalgia, en postres tradicionales en el ámbito local, hasta la identificación de factores en el comercio transfronterizo de alimentos de la región, pasando por estudios de localización de restaurantes, la caracterización de influencers gastronómicos en Sonora y el uso del merchandising en productos con sellos de advertencia. En la presente publicación se abordan diferentes escenarios del consumidor desde la óptica del marketing, en los cuales se observan diversas estrategias que en el transcurrir del tiempo han evolucionado y se han fusionado con enfoques éticos y de sustentabilidad. DOI: https://doi.org/10.52501/cc.168




Family Farms and the Conservation of Agrobiodiversity in Cuba


Book Description

This highly original volume investigates and documents the complex interactions between small family farms and Man and Biosphere Reserves in Cuba. Covering over two decades of research in agriculture and biodiversity conservation in Cuba, this book provides a unique case study about sustainable agriculture. It shows how the agricultural biodiversity maintained in situ by family farms within those protected areas provides a strategic source of crop genetic resources, including seeds and planting materials, as well as agroecological knowledge and practices. Agricultural practices within and around the Biosphere Reserves have helped to promote local food security through healthier and more diverse food production, while contributing to the conservation of biodiversity and of ecosystems. The book also reports on the adoption of transdisciplinary methods, combining ecological, agronomic, and socio-economic research, along with participatory methods involving farmers in research to document ethnobotanical and farmer knowledge, revealing rich spots of agrobiodiversity maintained in landscapes, seed systems, and nurseries managed by farmers. It covers a range of ecosystems and biocultural landscapes from arid tropics, tropical hillsides and savannas, montane rainforests, and coastal areas. It examines how family farms in diverse Cuban ecosystems use biodiversity, agro-ecological knowledge, and techniques while sustaining natural and farming landscapes in a scenario of climate change, frequent disasters, and socio-economic and policy changes. This book will be most suitable for those studying or interested in farming practices, biodiversity conservation, food security, agrobiodiversity, and sustainable development, as well as in Cuban studies.