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Building Successful Partner Channels

Author : Hans Peter Peter Bech

Publisher : Tbk Publishing(r)

Page : 222 pages

File Size : 10,30 MB

Release : 2015-04-01

Category :

ISBN : 9788793116160

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Book Description

"Building Successful Partner Channels" is a book laying out the roadmap for achieving global market leadership through independent channel partners in the software industry. When Microsoft acquired Navision in 2002 there is no doubt that the price they paid was heavily influenced by the value of our channel partner eco-system. I can think of no one better suited than Hans Peter to write a book with the title Building Successful Partner Channels. Preben Damgaard, Co-founder and CEO of Navision Predictable growth and market leadership through independent channel partners are on every software industry CEO and sales executives' mind. However, it is rarely achieved. With "Building Successful Partner Channels" Hans Peter Bech provides a great tactical approach toward reaching this goal. Torulf Nilsson, Product Executive, Visma Retail, Oslo, Norway Hans Peter Bech has been at the forefront developing indirect channels in the software industry for more than three decades and his track record is impressive. I'd highly recommend this book to anyone searching for the route to global market leadership in the software industry. Yusuf Soner, School of Management at the Sabanci University, Istanbul, Turkey Building Successful Partner Channels provides a powerful, practical approach to building a strong network of independent channel partners, so as to optimize sales and marketing activities. The book helps senior sales and marketing executives understand how to work in concert to achieve global market leadership through the indirect-channel approach. Toke Kruse, Founder and CEO at Billy, San Francisco, USA



Wikinomics

Author : Don Tapscott

Publisher : Penguin

Page : 376 pages

File Size : 41,3 MB

Release : 2008-04-17

Category : Business & Economics

ISBN : 1440639485

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Book Description

The acclaimed bestseller that's teaching the world about the power of mass collaboration. Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at traditional companies that have embraced technology to breathe new life into their enterprises. This national bestseller reveals the nuances that drive wikinomics, and share fascinating stories of how masses of people (both paid and volunteer) are now creating TV news stories, sequencing the human gnome, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.



Good Economics for Hard Times

Author : Abhijit V. Banerjee

Publisher : PublicAffairs

Page : 398 pages

File Size : 35,62 MB

Release : 2019-11-12

Category : Business & Economics

ISBN : 1541762878

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Book Description

The winners of the Nobel Prize show how economics, when done right, can help us solve the thorniest social and political problems of our day. Figuring out how to deal with today's critical economic problems is perhaps the great challenge of our time. Much greater than space travel or perhaps even the next revolutionary medical breakthrough, what is at stake is the whole idea of the good life as we have known it. Immigration and inequality, globalization and technological disruption, slowing growth and accelerating climate change--these are sources of great anxiety across the world, from New Delhi and Dakar to Paris and Washington, DC. The resources to address these challenges are there--what we lack are ideas that will help us jump the wall of disagreement and distrust that divides us. If we succeed, history will remember our era with gratitude; if we fail, the potential losses are incalculable. In this revolutionary book, renowned MIT economists Abhijit V. Banerjee and Esther Duflo take on this challenge, building on cutting-edge research in economics explained with lucidity and grace. Original, provocative, and urgent, Good Economics for Hard Times makes a persuasive case for an intelligent interventionism and a society built on compassion and respect. It is an extraordinary achievement, one that shines a light to help us appreciate and understand our precariously balanced world.



Compassionate Capitalism

Author : Marc Benioff

Publisher : ReadHowYouWant.com

Page : 350 pages

File Size : 39,52 MB

Release : 2009-01-22

Category :

ISBN : 1442956828

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Book Description

You'll learn from this compelling book, coauthored by Marc and veteran journalist Karen Southwick, how important philanthropy is and what kind of positive messages it sends to your employees and to outside stakeholders. You'll discover how some of the best practitioners of good community service - among them IBM, Timberland, Hewlett-Packard, Lens Crafters, Wells Fargo, and many others - have put their ideals into practice. The examples of salesforce.com and smaller companies included in the book will demonstrate that giving back is not a matter of size nor of longevity, but of early and sustained commitment. That commitment must come from the executives of the company, particularly the CEO, and extend down to the newest employee. It must be reinforced at company meetings and integrated within the corporation. I'll put it bluntly: We want to get companies that don't give to start giving. People can't take it with them. Salesforce.com is a wonderful model, because, starting at the top, Marc has the passion. If you have passion and let your people become involved, the sky's the limit on what the company can do.



The Small Business Bible

Author : Steven D. Strauss

Publisher : John Wiley & Sons

Page : 599 pages

File Size : 20,81 MB

Release : 2012-02-27

Category : Business & Economics

ISBN : 111823877X

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Book Description

An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.



Albion's Seed

Author : David Hackett Fischer

Publisher : Oxford University Press

Page : 981 pages

File Size : 16,62 MB

Release : 1991-03-14

Category : History

ISBN : 019974369X

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Book Description

This fascinating book is the first volume in a projected cultural history of the United States, from the earliest English settlements to our own time. It is a history of American folkways as they have changed through time, and it argues a thesis about the importance for the United States of having been British in its cultural origins. While most people in the United States today have no British ancestors, they have assimilated regional cultures which were created by British colonists, even while preserving ethnic identities at the same time. In this sense, nearly all Americans are "Albion's Seed," no matter what their ethnicity may be. The concluding section of this remarkable book explores the ways that regional cultures have continued to dominate national politics from 1789 to 1988, and still help to shape attitudes toward education, government, gender, and violence, on which differences between American regions are greater than between European nations.



The Long Tail

Author : Chris Anderson

Publisher : Hachette Books

Page : 256 pages

File Size : 37,65 MB

Release : 2006-07-11

Category : Business & Economics

ISBN : 1401384633

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Book Description

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket shelves to advertising agencies, the ability to offer vast choice is changing everything, and causing us to rethink where our markets lie and how to get to them. Unlimited selection is revealing truths about what consumers want and how they want to get it, from DVDs at Netflix to songs on iTunes to advertising on Google. However, this is not just a virtue of online marketplaces; it is an example of an entirely new economic model for business, one that is just beginning to show its power. After a century of obsessing over the few products at the head of the demand curve, the new economics of distribution allow us to turn our focus to the many more products in the tail, which collectively can create a new market as big as the one we already know. The Long Tail is really about the economics of abundance. New efficiencies in distribution, manufacturing, and marketing are essentially resetting the definition of what's commercially viable across the board. If the 20th century was about hits, the 21st will be equally about niches.



Reality Is Broken

Author : Jane McGonigal

Publisher : Penguin

Page : 334 pages

File Size : 10,61 MB

Release : 2011-01-20

Category : Psychology

ISBN : 1101475498

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Book Description

“McGonigal is a clear, methodical writer, and her ideas are well argued. Assertions are backed by countless psychological studies.” —The Boston Globe “Powerful and provocative . . . McGonigal makes a persuasive case that games have a lot to teach us about how to make our lives, and the world, better.” —San Jose Mercury News “Jane McGonigal's insights have the elegant, compact, deadly simplicity of plutonium, and the same explosive force.” —Cory Doctorow, author of Little Brother A visionary game designer reveals how we can harness the power of games to boost global happiness. With 174 million gamers in the United States alone, we now live in a world where every generation will be a gamer generation. But why, Jane McGonigal asks, should games be used for escapist entertainment alone? In this groundbreaking book, she shows how we can leverage the power of games to fix what is wrong with the real world-from social problems like depression and obesity to global issues like poverty and climate change-and introduces us to cutting-edge games that are already changing the business, education, and nonprofit worlds. Written for gamers and non-gamers alike, Reality Is Broken shows that the future will belong to those who can understand, design, and play games. Jane McGonigal is also the author of SuperBetter: A Revolutionary Approach to Getting Stronger, Happier, Braver and More Resilient.



Venture Capital and the Finance of Innovation

Author : Andrew Metrick

Publisher : John Wiley and Sons

Page : 1153 pages

File Size : 47,1 MB

Release : 2011-06-15

Category : Business & Economics

ISBN : 1118137884

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Book Description

This useful guide walks venture capitalists through the principles of finance and the financial models that underlie venture capital decisions. It presents a new unified treatment of investment decision making and mark-to-market valuation. The discussions of risk-return and cost-of-capital calculations have been updated with the latest information. The most current industry data is included to demonstrate large changes in venture capital investments since 1999. The coverage of the real-options methodology has also been streamlined and includes new connections to venture capital valuation. In addition, venture capitalists will find revised information on the reality-check valuation model to allow for greater flexibility in growth assumptions.



The Convergence of Corporate Governance

Author : Abdul Rasheed

Publisher : Springer

Page : 262 pages

File Size : 16,86 MB

Release : 2012-06-12

Category : Business & Economics

ISBN : 1137029560

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Book Description

Takes readers through an in-depth examination of many leading industrialized nations and identifies both the drivers that propel corporations towards convergence and the major impediments that stand in the way of convergence. Also examines many mechanisms of convergence such as governance codes, MNCs, and IPOs.