Six Steps to Creating Profit


Book Description

An insightful look at how you can put net profit income at theforefront of your small to mid-sized business Enable you to make changes that will create a profitable,sustainable business future, Six Steps to Creating Profitauthoritatively shows you how to maximize profit for your small tomid-sized, privately-held, service-based business. Shows how to avoid the business model where all income isdevoured by expenses, leaving a valuation that would not render anymeasurable sales revenue if the business should be sold Discusses how to create a company where actual profitgeneration is one of the primary goals Provides the steps necessary to create "true" profit Features coverage of rules of operation, visibility in themarketplace, marketing, cash flow, and management costs Demonstrating how measuring the results of change is vital andpart of the ultimate, ongoing, profit-based solution, Six Stepsto Creating Profit reveals how the before and after of eachoperational area is as important to evaluate as the intended changeitself.




Stop Marketing, Start Selling


Book Description

Your guide to doubling online leads, customers, and revenue. The basic value proposition of any business is to help people get what they want. A website is no different. Nobody watches TV for the commercials, or visits your website to check out your latest marketing campaigns. If they're on your site, your marketing worked. Now it's time to help them get what they came for. The partners at The Good (http: //thegood.com), an ecommerce and lead generation advisory, have condensed their learnings from over a decade in the ecommerce space. Their battle tested process for growing online revenues for brands large and small is shared in this comprehensive and actionable path to doubling online leads, customers and revenue. This book offers a step by step guide to making websites that convert. "In the age of empowered customers the best possible business case is to put the needs of your customers first. This book is a practical, no-nonsense approach to doing just that. It may not always tell you what you want to hear, but it certainly tells you what you need to hear." -Gerry McGovern, Author, CEO of Customer Carewords "When you invite guests to your house, you want them to enjoy themselves and leave happy. You should have the same mindset with your website. In this book, The Good shows you how to create a customer experience that converts." -Stephen Lease, Founder, Simplify & Go




Rhythm


Book Description

From USA Today & Wall Street Journal Bestselling Author! Want to achieve breakthroughs and get exceptional results? Discover the system that successful growth companies have used to achieve their results. All growing companies encounter ceilings of complexity, usually when they hit certain employee or revenue milestones. In order to burst through ceiling after ceiling and innovate with growth, a company must develop a reliable system that prompts leaders to be proactive and pivot when the need arises. You also need to learn simple systems to empower everyone in your company to become and stay focused, aligned, and accountable. In Rhythm, you’ll discover all this and more, including: • How to identify potential setbacks and avoid them; • Think-Plan-Do rhythm to fire up and maintain great execution; • The inside scoop from growth companies showing you how they turned their potential setbacks into opportunities; • Practical tools that you can use immediately; • The habits you should start building to achieve your own breakthroughs. Patrick Thean’s process applies to any growing business and ensures that your organization gets into the habit of achieving success, week after week, quarter after quarter, year after year. Get your copy now and start leading your business towards successful growth today!




Product-Led Growth


Book Description

"Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"




The Ultimate Marketing Engine


Book Description

A step-by-step system for creating customers and clients for life. In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning. The Ultimate Marketing Engine teaches you how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses. In this book, you will learn: Why strategy must come before tactics. How to narrow your focus and choose only ideal customers. Why no one wants what you sell – and what they actually want. How to use story and narrative as the voice of strategy. How to construct the perfect customer journey. How to grow your business with your customers. This bookintroduces the Customer Success Track, an innovative new approach to marketing strategy that will transform how you view your business, your marketing and how you view every customer. The Ultimate Marketing Engine will help you take control of your marketing while creating ridiculously consistent business growth.




The Digital Business Start-Up Workbook


Book Description

How do I know if my idea will work? How do I decide on the business model? How do I find my audience? Your digital business start-up journey begins here. From the bestselling author of The Small Business Start-up Workbook, Cheryl Rickman brings you a thoroughly practical guide to starting up a digital business, covering the full journey from idea to exit, with easy-to-implement strategies to make your online venture an ongoing success. With a combination of tips, exercises, checklists, anecdotes, case studies and lessons learned by business leaders, this workbook will guide you through each step of digital business. Learn how to: • Assess whether your business idea will work online/digitally • Choose the right business model for your proposition and avoid wasting time • Assess demand, viability and uncover untapped needs and gaps in the market • Build a usable, engaging website and mobile app • Create a buzz using social networking • Drive high quality traffic to your site and convert visitors into paying customers • Use search engine optimization (SEO) and marketing (SEM) tools effectively • Raise finance and protect your business • Build and maintain a strong brand • Recruit and retain a strong team • Sell the business or find a suitable successor. Reviews for the book: “If you want advice on starting your own internet business, don’t ask me, read this book instead. It is more up-to-date and costs far less than a good lunch.” Nick Jenkins, Founder of Moonpig.com “This book excels in providing practical guidance on how to create a successful digital business which exceeds customer expectations and keeps customers happy each step of the way.” Scott Weavers-Wright, CEO of Kiddicare.com, and MD of Morrison.com (non-food) “If you read just one book on digital business, make it this one... It is inspirational, informative and interactive in equal measure. Highly recommended!” Rowan Gormley, Founder and CEO of NakedWines.com “Interspersed with inspiring and useful stories from successful entrepreneurs, this book can help aspiring business owners through a step-by-step process of refining their start-up ideas and building a solid business.” Elizabeth Varley, Founder and CEO of TechHub




Profit First


Book Description

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.




The Strategy Manual


Book Description

The Strategy Manual is a practical handbook for anyone interested in the creation, management or governance of strategy. It demystifies strategy and provides a step-by-step guide on how to do it well.




Roadmap to Revenue


Book Description

The secret to higher revenue is locked in the mind of your current customers. Using the proven methods in this book, you will learn how to interview your own customers so you understand exactly what they were looking for, why they bought from you, what they value about your product or service, and the steps they went through as they purchased your product or service. You will understand their questions and concerns, and the answers they needed in order to be convinced that your product or service would meet their need. Armed with this information, you can reverse-engineer your successful sales and manufacture new sales in quantity. This is the core premise of the book, and it will transform and empower all of your marketing and sales efforts. You will make it easy for new customers to find you, like what they see, and buy from you. You will be able to map out their buying process and then support that process at every stage. Your content will resonate with potential customers, because you will be using concepts, words, and phrases that came from others with similar problems and seeking similar solutions. You will use marketing methods that will work for your product or service, and avoid those that won't, guided by the information provided by your own customers. Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy is a step-by-step guide to increased sales, using a method that has been tested, perfected, and proven to work, regardless of the size of the company or the industry.




ChatGPT: The Ultimate Guide to Fast Income and Wealthy Living


Book Description

Ready to Fast-Track Your Journey to Financial Prosperity? Look No Further! "ChatGPT: The Ultimate Guide to Fast Income and Wealthy Living" is your passport to financial success, offering you a comprehensive roadmap to build wealth, secure your future, and earn income faster than you ever thought possible. What's Inside the Treasure Trove? Understanding Fast Income: Dive deep into the world of fast income, where we unravel the mysteries of passive income streams, gig economy jobs, and more. Unearth the pros and cons of this lightning-fast earning landscape and be inspired by real-life stories of rapid success. Strategies for Accumulating Wealth: Learn the fundamentals of financial growth through budgeting, saving, investing, and mastering your finances. These cornerstone strategies pave the way for a prosperous future. The Role of ChatGPT in Wealth Building: Discover how ChatGPT can be your financial ally. Explore how it can help you learn, stay on track with your goals, connect with experts, automate your finances, manage risk, and navigate the limitations. Fast Income Opportunities with ChatGPT: Unleash the power of ChatGPT in discovering gig economy jobs, unlocking passive income streams, and be inspired by successful individuals who've harnessed its potential. Building Wealth with ChatGPT: Follow our expert-recommended steps to long-term wealth, harness ChatGPT's potential, and keep essential factors in mind to maximize your financial success. Lifestyle Changes for Wealthy Living: Embrace frugality, adopt a minimalist lifestyle, prioritize good health, and nurture positive relationships as the key to living the life of abundance you deserve. Maintaining Wealth and Success: Learn the art of ongoing education, networking, and adaptability from icons of wealth and longevity. Top Questions and Answers: Get all your burning questions about ChatGPT, fast income, budgeting, investing, and more answered by our experts. Best ChatGPT Prompts Collections: Unlock the full potential of ChatGPT with the best prompts for various workflows, from tech journalism to web development, music, career, marketing, and food and cooking. 18 Best ChatGPT Chrome Extensions: Supercharge your ChatGPT experience with the most essential Chrome extensions. Building Wealth with Real Estate Investments: Discover real estate as a lucrative investment opportunity, explore strategies, financing options, and effective management techniques to grow your wealth. Diversifying Your Investment Portfolio: Master the art of diversification, understand asset classes, build a balanced portfolio, and reap the rewards of a diversified investment approach. Mastering Wealth Preservation: Protect your wealth, prepare for retirement, leave a lasting legacy, and navigate financial challenges with expert guidance. Unlock a Wealth of Opportunities! Are you ready to fast-track your journey to financial prosperity and experience the life you've always dreamed of? "ChatGPT: The Ultimate Guide to Fast Income and Wealthy Living" is your key to unlocking a world of opportunities. Don't wait; grab your copy now and embark on your path to financial abundance!