Law Firm SEO


Book Description

If you're a lawyer, competition drives you-but not just in the courtroom. You can't rely on success alone to stand out in today's market. You need an advantage you can depend on, a digital marketing expert or agency you can trust. Unfortunately, without industry knowledge, hiring one is not as simple as trusting your gut or a list of credentials. In Law Firm SEO, Jason Hennessey shares the proven SEO strategies he's used for two decades to earn more than $500 million in new cases for his clients. The world of digital marketing is complex. It's easy to hire the wrong team and lose valuable time and money. Jason shows you how he has reverse-engineered the Google algorithm with practical tools and techniques and without technical complexity. You don't need to be an SEO expert to leverage digital marketing. Whether you're a law student, solo practitioner, senior partner, or marketing director, this book will show you how to take your firm to the next level, increase revenue, and give you the competitive edge you need to stay ahead.




Get More Cases


Book Description

Could your personal injury law practice use more cases?Inside this book you will discover easy-to-implement systems to automatically get you as many more personal injury cases as your law practice can handle.Ed Akehurst will walk you through all the steps you need to get the perfect clients, who have exactly the types of cases you need most.By the time you finish this book, you will know exactly how to get verifiable, duplicatable, and scalable increases to your caseload.Ed Akehurst is a distinguished author, public speaker and entrepeneur with a solid reputation for integrity and getting results.His passion for helping others allows him to stay focused for his clients and get them the best possible increases in their businesses.Inside, he shares all the details on how this is accomplished.




Case Interview Secrets


Book Description

Cheng, a former McKinsey management consultant, reveals his proven, insider'smethod for acing the case interview.




Making Your Case


Book Description

There is a growing need for research within practice settings. Increasing competition for funding requires organizations to demonstrate that the funding they are seeking is going towards effective programming. Additionally, the evidence-based practice movement is generally pushing organizations towards research activities, both as producers and consumers.There have been many books written about research methodology and data analysis in the helping professions, and many books have been written about using R to analyze and present data; however, this book specifically addresses using R to evaluate programs in organizational settings. This book is divided into three sections. The first section addresses background information that is helpful in conducting practice-based research. The second section of the book provides necessary background to begin working with R. Topics include how to download R and RStudio, navigation, R packages, basic R functions, and importing data. This section also introduces The Clinical Record, a freely available database program to help organizations record and track client information. The remainder of the book uses case studies to illustrate how to use R to conduct program evaluations. Techniques include data description and visualization, bivariate analysis, simple and multiple regression, and logistic regression. The final chapter illustrates a comprehensive summary of the skills demonstrated throughout the book using The Clinical Record as a data repository.




3X Your Law Firm Cases


Book Description

About the Book Over the years marketing for law firms has changed drastically. It's not that the entire marketing strategy has changed, but that the direction of 'eyeballs' has shifted. The landscape of how people buy and interact with businesses has completely changed with technology, devices, social media, and the internet. In this book, you will learn:  Online marketing media that you should be tapping into for law firm.  How to get your law firm ranked on page 1 for the most important keywords for your specialty in your area.  A proven strategy for getting ranked on the Google maps.  Our step-by-step strategy for getting more repeat, new and referral business by leveraging social media.  How to set up and run a Google or Social media PPC (Pay-Per-Click) campaign.  How to obtain new customer reviews.  Ways to capitalize on YouTube and video marketing.  Implementing funnels and email marketing. All the content based in this book are from real-world examples and case studies of other law firms just like yours. This book will provide step-by-step detail and examples to give you the best knowledge, practices, and information on how to proactively market your law firm on your own.







Organization Development


Book Description

Organization Development: The Process of Leading Organizational Change, Fourth Edition offers a comprehensive look at individual, team, and organizational change, covering classic and contemporary organization development techniques. Today's practitioners seek a solid foundation that is academically rigorous, but also relevant, timely, practical, and grounded in OD values and ethics. In this bestselling text, author Donald L. Anderson provides students with the organization development tools they need to succeed in today’s challenging environment of increased globalization, rapidly changing technologies, economic pressures, and evolving workforce expectations.







New York Court of Appeals. Records and Briefs.


Book Description

Volume contains: 114 AD 911 (Biondi v. Metropolitan Museum of Art) 114 AD 911 (Burnett et al. v. Schmitz) 114 AD 565 (Chisolm et al. v. Hamersley et al.)