How to Hire and Develop Your Next Top Performer


Book Description

For four decades, Caliper Consulting has helped more than23,000 companies worldwide select, develop, and manage people. The Caliper Profile has proved more than 90 percent accurate in determining top performers. With this book managers hire the right people every time, by discovering: Four factors that predict employee success A proven system for finding and keeping great salespeople Guidance on job matching, team-building, and sales traits




How to Hire and Develop Your Next Top Performer, 2nd edition: The Qualities That Make Salespeople Great


Book Description

The sales management classic—updated for today’s competitive business environment Advanced digital technologies, the breakdown of traditional business barriers, and increased customer empowerment have transformed the sales profession. The future now belongs to salespeople who deeply understand, embrace, and take advantage of these unprecedented changes to enhance their relationships with their customers. What does this mean for you? You absolutely need these people on your team to succeed. And this fully updated edition of How to Hire and Develop Your Next Top Performer will show you how to find them, attract them, and retain them. It’s the key to maintaining the competitive edge now and in the future. Written by the CEO and president of Caliper, one of the world’s leading management consultancies, How to Hire and Develop Your Next Top Performer, Second Edition, delivers the proven game plan their company has used to power growth for SAP, Avis Budget Group, and thousands of other clients. Updated and revised for the age of the digitally connected customer and expanded to cover global and remote leadership topics, this one-of-a-kind guide gives you essential strategies to: Recruit and evaluate candidates via social media and other platforms Spot the qualities of top performers—and make sure the entire sales team has them Set realistic coaching goals Understand the psychology of “A” players, so you can give these stars what they need to succeed When you know how to hire, onboard, coach, motivate, and lead a powerful sales team, nothing can stop you. How to Hire and Develop Your Next Top Performer is the essential playbook for long-term sales success. Praise for How to Hire and Develop Your Next Top Performer: “We wouldn’t hire a salesperson without Caliper’s advice. If you’re concerned about recruiting the right person and driving increased profitable sales, you’ve got to read this book!” —Thomas M. Gart land, President, North America, Avis Budget Group, Inc. “This book has changed my life and, more importantly, it has changed the lives of many of my customers.” —Peter Smith, Executive Vice President of Sales and Marketing, Hearts On Fire “Caliper can dramatically improve your ability to hire and develop top performers. If you want to increase sales, read this book before your competition gets a hold of this gem.” —Gerhard Gschwandtner, Founder and Publisher, Selling Power “There is no better book on hiring and developing top performing salespeople.” ,b>—Ron Rubin, Minister of Tea (Owner), The Republic of Tea “This book should be on the desk of anyone interested in creating the best sales organization possible.” —Sean Sweeney, President, Chief Operating Officer, Philadelphia Insurance Companies “A must read. This book can save you a lot of wasted time and energy, while increasing your success rate dramatically.” —Alyson Brandt, Executive Vice President, General Manager Americas, The Forum Corporation To discover your defining qualities, take Caliper’s free, in-depth personality profile and receive a developmental guide pinpointing the qualities that distinguish you, along with suggestions for developing your potential.




How to Hire and Develop Your Next Top Performer, 2nd Edition


Book Description

The sales management classic-updated for today's competitive business environment Advanced digital technologies, the breakdown of traditional business barriers, and increased customer empowerment have transformed the sales profession. The future now belongs to salespeople who deeply understand, embrace, and take advantage of these unprecedented changes to enhance their relationships with their customers. What does this mean for you? You absolutely need these people on your team to succeed. And this fully updated edition of How to Hire and Develop Your Next Top Performer will show you how to find them, attract them, and retain them. It's the key to maintaining the competitive edge now and in the future. Written by the CEO and president of Caliper, one of the world's leading management consultancies, How to Hire and Develop Your Next Top Performer, Second Edition, delivers the proven game plan their company has used to power growth for SAP, Avis Budget Group, and thousands of other clients. Updated and revised for the age of the digitally connected customer and expanded to cover global and remote leadership topics, this one-of-a-kind guide gives you essential strategies to: Recruit and evaluate candidates via social media and other platforms Spot the qualities of top performers-and make sure the entire sales team has them Set realistic coaching goals Understand the psychology of "A" players, so you can give these stars what they need to succeed When you know how to hire, onboard, coach, motivate, and lead a powerful sales team, nothing can stop you. How to Hire and Develop Your Next Top Performer is the essential playbook for long-term sales success. Praise for How to Hire and Develop Your Next Top Performer : "We wouldn't hire a salesperson without Caliper's advice. If you're concerned about recruiting the right person and driving increased profitable sales, you've got to read this book!"--Thomas M. Gart land, President, North America, Avis Budget Group, Inc. "This book has changed my life and, more importantly, it has changed the lives of many of my customers." -Peter Smith, Executive Vice President of Sales and Marketing, Hearts On Fire "Caliper can dramatically improve your ability to hire and develop top performers. If you want to increase sales, read this book before your competition gets a hold of this gem." -Gerhard Gschwandtner, Founder and Publisher, Selling Power "There is no better book on hiring and developing top performing salesp ...




How to Hire and Develop Your Next Top Performer, 2nd edition: The Qualities That Make Salespeople Great


Book Description

The sales management classic—updated for today’s competitive business environment Advanced digital technologies, the breakdown of traditional business barriers, and increased customer empowerment have transformed the sales profession. The future now belongs to salespeople who deeply understand, embrace, and take advantage of these unprecedented changes to enhance their relationships with their customers. What does this mean for you? You absolutely need these people on your team to succeed. And this fully updated edition of How to Hire and Develop Your Next Top Performer will show you how to find them, attract them, and retain them. It’s the key to maintaining the competitive edge now and in the future. Written by the CEO and president of Caliper, one of the world’s leading management consultancies, How to Hire and Develop Your Next Top Performer, Second Edition, delivers the proven game plan their company has used to power growth for SAP, Avis Budget Group, and thousands of other clients. Updated and revised for the age of the digitally connected customer and expanded to cover global and remote leadership topics, this one-of-a-kind guide gives you essential strategies to: Recruit and evaluate candidates via social media and other platforms Spot the qualities of top performers—and make sure the entire sales team has them Set realistic coaching goals Understand the psychology of “A” players, so you can give these stars what they need to succeed When you know how to hire, onboard, coach, motivate, and lead a powerful sales team, nothing can stop you. How to Hire and Develop Your Next Top Performer is the essential playbook for long-term sales success. Praise for How to Hire and Develop Your Next Top Performer: “We wouldn’t hire a salesperson without Caliper’s advice. If you’re concerned about recruiting the right person and driving increased profitable sales, you’ve got to read this book!” —Thomas M. Gart land, President, North America, Avis Budget Group, Inc. “This book has changed my life and, more importantly, it has changed the lives of many of my customers.” —Peter Smith, Executive Vice President of Sales and Marketing, Hearts On Fire “Caliper can dramatically improve your ability to hire and develop top performers. If you want to increase sales, read this book before your competition gets a hold of this gem.” —Gerhard Gschwandtner, Founder and Publisher, Selling Power “There is no better book on hiring and developing top performing salespeople.” ,b>—Ron Rubin, Minister of Tea (Owner), The Republic of Tea “This book should be on the desk of anyone interested in creating the best sales organization possible.” —Sean Sweeney, President, Chief Operating Officer, Philadelphia Insurance Companies “A must read. This book can save you a lot of wasted time and energy, while increasing your success rate dramatically.” —Alyson Brandt, Executive Vice President, General Manager Americas, The Forum Corporation To discover your defining qualities, take Caliper’s free, in-depth personality profile and receive a developmental guide pinpointing the qualities that distinguish you, along with suggestions for developing your potential.




The Marketing Book


Book Description

The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chapters, each written by an expert in their field, it's a crash course in marketing theory and practice. From planning, strategy and research through to getting the marketing mix right, branding, promotions and even marketing for small to medium enterprises. This classic reference from renowned professors Michael Baker and Susan Hart was designed for student use, especially for professionals taking their CIM qualifications. Nevertheless, it is also invaluable for practitioners due to its modular approach. Each chapter is set out in a clean and concise way with plenty of diagrams and examples, so that you don't have to dig for the information you need. Much of this long-awaited seventh edition contains brand new chapters and a new selection of experts to bring you bang up to date with the latest in marketing thought. Also included are brand new content in direct, data and digital marketing, and social marketing. If you're a marketing student or practitioner with a question, this book should be the first place you look.




Sales Management


Book Description

This tenth edition of Sales Management continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations. The authors teach sales management courses, and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different customer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes coverage of the current trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. Key changes in this edition include: Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices; Revised end-of-chapter cases; Revised ethical dilemma boxes; All new chapter opening vignettes about well-known companies that illustrate key topics from that chapter; and New or updated comments from sales managers in "Sales Management in the 21st Century" boxes. An online instructor's manual with test questions and PowerPoints is available to adopters.




How to Find Your Dream Sales Job – The Future is Yours to Create!


Book Description

Sales is considered to be one of the most recession proof careers. Why should you consider a sales career, how to know if you would be good at it, how to write a resume and a gender neutral cover letter, what to include in your LinkedIn profile, how to do interview prep, what to wear, how to access the hidden job market, how to evaluate a job offer, how to resign from your current job …. it's all in this book! More Details: A study published by Jobfox, identified Sales Representative/Business Development as the most recession-proof profession. Profit Magazine reported; “Finding the right sales talent was one of the biggest concerns facing sales organizations today.” Similar studies conducted annually by Manpower Inc. report that the position of “sales representative” is consistently considered by management as one of the most difficult jobs to fill. According to the research in the book “How to Hire & Develop Your Next Top Performer – The Five Qualities That Make Sales People Great”, 1 in 4 people have an aptitude and are well suited for a career in sales. So, if there are that many sales organizations always looking to hire sales people, and so many people have the ability to sell, why are so many sales people having difficulties finding their dream sales position? It’s probably because few of us are ever taught how to actually find it. This eBook is going to fix that. “How to Find Your Dream Sales Job – The future is yours to create!” will ask and answer four basic questions: 1. Why should you consider a career in sales? 2. How to know if you would be good at it? 3. What does your dream job look like? 4. How do you go out into the job marketplace and find it? Why should you consider a sales career, how to know if you would be good at it, how to write a resume and a gender neutral cover letter, what to include in your LinkedIn profile, how to do interview prep, what to wear, how to access the hidden job market, how to evaluate a job offer, how to resign from your current job …. IT’S ALL IN THIS BOOK! Written by Susan A. Enns, a sales coach and author who has been in sales, in one form or another, for well over 3 decades. Over those 30 plus years, in all capacities at all levels of sales, sales management, and executive level management, she has interviewed hundreds, maybe even thousands of candidates for various sales and sales management positions. With that experience under her belt and a record of proven performance to her credit, she wrote this book. She started to write it the day she met a very enterprising young man who wanted to start a career in sales. He told her he found a company online and they were going to charge him more than $3000 to teach him how to find a sales job. She thought at the time that was highway robbery, let alone questioning if it was even legal. She finished writing it shortly after the COVID-19 Pandemic of 2020 changed the world, and so many talented sales people were forced to change jobs and were hitting the job market on a moment’s notice. As Confucius once said, “Choose a job you love, and you will never have to work a day in your life”. Susan has had such a rewarding career in sales, she wants to help you explore the same opportunity. So let's get started!




The Coachable Leader


Book Description

The Coachable Leader speaks to executives who are serious and willing to reflect upon, refine, and possibly reconstitute their leadership practices. If you want to be one of those people, it's imperative that you remain coachable so you can gain insights on how to encourage positive behaviors and avoid executive actions that sabotage mutual success. Use this book to seize your opportunity to become an exceptional leader. Through its clearly outlined chapters, complete with real-life business examples and comprehensive graphics, you'll learn how to balance the seven fundamentals for effective leadership development: - collaborative convincement, - emotional strength, - integrative ethics, - provident power, - interactive influence, - team forbearance, - systems discernment. With these foundational concepts, you'll discover how to initiate a more cooperative and collaborative approach to leadership. As you seek to become a coachable leader, you'll develop skills, techniques, and tools to inspire and accomplish tangible, bottomline results. Achieve a more balanced approach to reaching your goals with The Coachable Leader




Real Estate Marketing


Book Description

Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.




How to Hire & Develop


Book Description